CITY · 1990 CENSUS

Ashland

Oregon · 16,234 residents · 6.64 sq mi

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The short version

Ashland is a city of 16,234 people in Oregon. This is an unusually credentialed place: 43% of adults have a four-year degree. 52% of homes are owner-occupied. The population has fallen 17% since 2000. The median household earns $23,579, about 22% below the national median. 17.4% of people here live below the federal poverty line.

At a glance

Lower income

below the US median

US median: $30,130

Mid-age

median age 34.4

US median: 33.0

More educated

43% hold a bachelor's degree

US average: 20%

More affordable

home values down 22%, inflation adjusted

US median home: $93,722

Section 01

Population & growth

Total population

16,234

−17%vs 2000

vs 19,522 in 2000

1990 – 2025

Median age

34.4

−9%vs 2000

vs 37.9 in 2000

US average: 33.0

Land area

6.64 sq mi

Population, 1990 – 2024

202421K

Age distribution, 1990

Under 54.8%(787)

US avg: 7.3%

5 to 97.1%(1,157)

US avg: 7.3%

10 to 145.9%(957)

US avg: 6.9%

15 to 199.3%(1,511)

US avg: 7.1%

20 to 2410.9%(1,775)

US avg: 7.5%

25 to 3412.7%(2,066)

US avg: 17.5%

35 to 4417.6%(2,852)

US avg: 15.1%

45 to 5411.1%(1,795)

US avg: 10.2%

55 to 646.9%(1,113)

US avg: 8.5%

65 to 747.9%(1,284)

US avg: 7.3%

75 to 844.5%(725)

US avg: 4%

85 and over1.3%(212)

US avg: 1.2%

BAR + DOT: THIS PLACE · TICK: US AVERAGE

Section 02

Income & economy

Median household income

$23,579

−5%inflation adjusted, since 2000

vs $32,670 in 2000

US average: $30,130

1990 – 2024

Per capita income

$12,898

−39%vs 2000

vs $21,292 in 2000

US average: $14,340

Poverty rate

17.4%

−2.2 ptsvs 2000

vs 19.6% in 2000

US average: 13.2%

Section 03

Housing

Median home value

$109,900

−22%inflation adjusted, since 2000

vs $185,000 in 2000

US average: $93,722

1990 – 2024

Median gross rent

$400

−9%inflation adjusted, since 2000

vs $582 in 2000

US average: $450

Owner-occupied

51.6%

−0.6 ptsvs 2000

vs 52.2% in 2000

48.4% rent

Section 04

Race & ethnicity

2000

White, non-Hispanic90%(17,566)

Black0.6%(110)

Hispanic / Latino3.6%(695)

Asian1.8%(359)

Other0%

1990

White, non-Hispanic95.1%(15,442)

Black0.4%(69)

Hispanic / Latino2.6%(416)

Asian2.8%(453)

Other1.7%(270)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin

Mexican3.4%(725)

Spaniard1.6%(331)

Central American1.3%(271)

Costa Rican0.9%(192)

South American0.6%(122)

Colombian0.4%(79)

Puerto Rican0.2%(52)

Guatemalan0.2%(40)

Peruvian0.2%(33)

Salvadoran0.1%(29)

Cuban0.1%(19)

Dominican0%(10)

+ 2 more hispanic origin groups with data

Nicaraguan0%(10)

Venezuelan0%(10)

Asian origin

Korean0.3%(73)

Chinese0.3%(62)

Japanese0.2%(50)

Asian Indian0.1%(26)

Indonesian0.1%(19)

Pakistani0.1%(11)

Vietnamese0%(10)

Sri Lankan0%(6)

Pacific Islander origin

Samoan0.3%(55)

Tongan0.1%(26)

Native Hawaiian0.1%(16)

Chamorro0%(6)

Ancestry

English20.3%(4,322)

German17.7%(3,772)

Irish16.7%(3,546)

Italian6.6%(1,406)

French5.3%(1,120)

Scottish4.4%(925)

Norwegian3.4%(716)

Scotch-Irish3.2%(677)

Swedish3.1%(663)

American2.8%(594)

Polish2.2%(460)

British2%(417)

+ 29 more ancestry groups with data

Dutch1.5%(327)

Danish1.3%(286)

Russian0.9%(201)

Welsh0.9%(184)

Finnish0.8%(167)

Swiss0.8%(162)

Croatian0.6%(137)

Hungarian0.6%(121)

Belgian0.5%(116)

Armenian0.5%(110)

Ukrainian0.5%(103)

French Canadian0.5%(102)

Slovak0.5%(100)

Austrian0.5%(99)

Romanian0.4%(89)

Lithuanian0.4%(76)

Czech0.3%(74)

Canadian0.3%(68)

Portuguese0.3%(61)

Greek0.2%(48)

Arab0.2%(42)

Subsaharan African0.2%(33)

Lebanese0.2%(32)

Brazilian0.1%(21)

Ethiopian0.1%(15)

Iranian0.1%(13)

Slovene0.1%(12)

Moroccan0%(10)

Israeli0%(6)

RANKED:Largest English population · Largest German population · Largest Irish population · Largest Italian population · Largest French population

Section 05

Education

Bachelor's degree or higher

42.7%

−7.9 ptsvs 2000

vs 50.6% in 2000

US average: 20.3%

High school or higher

90.0%

−4.5 ptsvs 2000

vs 94.6% in 2000

US average: 75.2%

Graduate degree

15.4%

−5.9 ptsvs 2000

vs 21.3% in 2000

US average: 7.1%

Section 06

Commute & transportation

Average commute

19.4 min

+72%vs 2000

vs 11.3 min in 2000

US average: 21.9

Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status (2024)

Men 15+

Never married36.2%(3,195)

Married45.3%(3,995)

Widowed2.2%(197)

Divorced16.2%(1,431)

Women 15+

Never married31.7%(3,283)

Married39.4%(4,076)

Widowed8%(829)

Divorced20.9%(2,157)

SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024

Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

Uninsured

6.0%

−11.0 ptssince 2013

from 17.0% in 2013

US average: 8.4%

Employer-based

45.3%

+2.6 ptssince 2020

from 42.7% in 2020

US average: 54.8%

Direct-purchase

25.1%

−0.9 ptssince 2020

from 26.0% in 2020

US average: 13.8%

Medicare

30.5%

+5.3 ptssince 2020

from 25.2% in 2020

US average: 18.4%

Medicaid

20.2%

+1.8 ptssince 2020

from 18.4% in 2020

US average: 20.9%

VA health care

2.0%

+0.1 ptssince 2020

from 1.9% in 2020

US average: 2.2%

Any private

68.4%

+0.6 ptssince 2020

from 67.8% in 2020

US average: 67.1%

Any public

47.6%

+6.9 ptssince 2020

from 40.7% in 2020

US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024

Gulf War (2001 or later)10.9%(135)

US avg: 26.4%

Gulf War (1990s)14.1%(175)

US avg: 24.3%

Vietnam era51.8%(641)

US avg: 33.1%

Korean War1.7%(21)

US avg: 4.5%

World War II0.1%(1)

US avg: 1%

Share of the 1,237 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE

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