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CITY

Totowa

New Jersey · 11,166 residents (2025 est.) · 4.00 sq mi
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The short version

With 10,959 people, Totowa is a city in New Jersey. Few US cities rank higher on income. Home values have roughly tripled since 2000, reaching $559,300. Density works out to 2,740 people per square mile. The poverty rate is 4.1%, under the national 12.5%. Renters pay $2,072 a month at the median.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 42.0
US median: 38.9
More educated
41% hold a bachelor's degree
US average: 36%
Less affordable
home values up 55%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

10,959
+11%since 2000
from 9,892 in 2000
11,166 in 2025 (Census Bureau estimate)
1990 – 2025
2,740 / sq mi
+4%since 2009
from 2,626 / sq mi in 2009
US average: 281
42.0
−2%since 2000
from 42.7 in 2000
US average: 38.9
Land area
4.00 sq mi
Population, 19902024
10K10K10K11K11K19902000201020202024Totowa
202411K
1990201020202024
Age distribution, 2024
Under 53.6%(397)
US avg: 5.6%
5 to 96.1%(671)
US avg: 6%
10 to 1410.7%(1,176)
US avg: 6.4%
15 to 194.7%(520)
US avg: 6.6%
20 to 244.7%(514)
US avg: 6.5%
25 to 349.1%(1,002)
US avg: 13.7%
35 to 4415%(1,645)
US avg: 13.2%
45 to 5415.5%(1,700)
US avg: 12.2%
55 to 6411.3%(1,243)
US avg: 12.7%
65 to 7411.4%(1,244)
US avg: 10.2%
75 to 844.2%(461)
US avg: 5.1%
85 and over3.5%(386)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$113,563
+3%inflation adjusted, since 2000
from $60,408 in 2000
US average: $82,259
1990 – 2024
$46,964
+77%since 2000
from $26,561 in 2000
US average: $44,673
Households earning $100K+
64.5%
+17.9 ptssince 2009
from 46.6% in 2009
US average: 53.3%
4.1%
Unchangedsince 2000
from 4.1% in 2000
US average: 12.5%
0.401
−11%since 2010
from 0.452 in 2010
US average: 0.476
Workforce by industry, 2024
Information12.4%
US avg: 10.8%
Finance & insurance10%
US avg: 5.9%
Retail trade9.4%
US avg: 9.9%
Professional, scientific, technical8.3%
US avg: 5.1%
Other services6.4%
US avg: 6.7%
Public administration6.4%
US avg: 4.8%
Transportation & warehousing5.8%
US avg: 2.2%
Wholesale trade4%
US avg: 6.9%
Education & health services1.7%
US avg: 0.9%
Arts, entertainment, food1.5%
US avg: 1.9%
Agriculture, forestry, fishing0.5%
US avg: 1.6%
Manufacturing0.5%
US avg: 0.4%
Construction0%
US avg: 1.2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$559,300
+55%inflation adjusted, since 2000
from $197,600 in 2000
US average: $376,019
1990 – 2024
$2,072
+22%inflation adjusted, since 2000
from $935 in 2000
US average: $1,442
73.6%
−7.6 ptssince 2000
from 81.1% in 2000
26.4% rent
1.6%
−2.4 ptssince 2009
from 4.0% in 2009
US average: 10.0%
2.76 people
Unchangedsince 2009
from 2.75 people in 2009
US average: 2.54
37.1%
−10.5 ptssince 2009
from 47.7% in 2009
US average: 22.9%
55.1%
+26.3 ptssince 2009
from 28.8% in 2009
US average: 47.4%
4.9
−13%since 2009
from 5.6 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
60
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic89.2%(8,822)
Black1.1%(109)
Hispanic / Latino6.4%(630)
Asian2.3%(223)
Other0%
2024
White, non-Hispanic56.9%(6,232)
Black5.3%(576)
Hispanic / Latino25.7%(2,815)
Asian7.4%(810)
Other4.8%(526)
75
+66%since 2009
from 45 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
South American9.8%(1,074)
Colombian6.3%(691)
Dominican3.6%(391)
Salvadoran3.5%(387)
Puerto Rican3.5%(379)
Mexican3%(333)
Ecuadorian2.2%(246)
Cuban1.3%(145)
Peruvian1.3%(137)
Spaniard0.3%(29)
Honduran0.2%(19)
Asian origin
Bangladeshi1.6%(177)
Chinese1.1%(119)
Taiwanese1.1%(119)
Asian Indian1.1%(119)
Filipino1%(109)
Pakistani1%(107)
Korean0%(1)
Ancestry
Italian25%(2,736)
Turkish6.8%(741)
Arab6.6%(723)
Irish5.9%(651)
Polish4.3%(475)
German3.9%(432)
Palestinian3.1%(345)
Scottish2.9%(317)
Dutch2.4%(268)
Syrian2%(220)
West Indian1.9%(203)
American1.8%(195)
+ 22 more ancestry groups with data
Russian1.7%(189)
English1.6%(180)
Jordanian1.5%(164)
Jamaican1.3%(140)
Ukrainian1%(108)
Iranian1%(105)
Portuguese0.9%(98)
Egyptian0.9%(95)
Hungarian0.7%(74)
Armenian0.6%(64)
Slovak0.6%(63)
Greek0.4%(45)
Lebanese0.4%(44)
Serbian0.4%(40)
Croatian0.3%(32)
Scotch-Irish0.3%(30)
French0.1%(16)
Lithuanian0.1%(12)
Canadian0.1%(8)
Swedish0.1%(6)
Welsh0%(3)
Section 05

Education

40.7%
+23.0 ptssince 2000
from 17.8% in 2000
US average: 35.6%
High school or higher
93.5%
+18.8 ptssince 2000
from 74.7% in 2000
US average: 89.6%
14.5%
+10.4 ptssince 2000
from 4.1% in 2000
US average: 14.0%
Section 06

Commute & transportation

25.3 min
+85%since 2000
from 13.6 min in 2000
US average: 26.5
71.2%
−16.2 ptssince 2009
from 87.4% in 2009
US average: 68.9%
10.5%
+5.5 ptssince 2009
from 5.0% in 2009
US average: 8.5%
1.9%
−0.4 ptssince 2009
from 2.4% in 2009
US average: 3.2%
16.0%
+12.9 ptssince 2009
from 3.1% in 2009
US average: 15.0%
0.3%
−1.3 ptssince 2009
from 1.6% in 2009
US average: 2.4%
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
3.8%
−3.4 ptssince 2009
from 7.1% in 2009
US average: 8.3%
Section 07

Work & employment

3.0%
−5.2 ptssince 2011
from 8.2% in 2011
US average: 5.2%
65.4%
+2.9 ptssince 2011
from 62.4% in 2011
US average: 63.5%
Women 20-64 in the labor force
73.8%
+0.5 ptssince 2020
from 73.3% in 2020
US average: 74.6%
19.6%
+10.1 ptssince 2009
from 9.5% in 2009
US average: 13.1%
41.1%
+8.2 ptssince 2009
from 32.9% in 2009
US average: 42.5%
Section 08

People & community

47.8%
+0.1 ptssince 2009
from 47.7% in 2009
52.2%
−0.1 ptssince 2009
from 52.3% in 2009
22.5%
+2.9 ptssince 2009
from 19.6% in 2009
US average: 14.1%
2.7%
−8.1 ptssince 2009
from 10.8% in 2009
US average: 6.2%
10.0%
−2.9 ptssince 2012
from 12.9% in 2012
US average: 13.3%
5.8%
−0.7 ptssince 2013
from 6.5% in 2013
US average: 8.4%
95.5%
+7.1 ptssince 2017
from 88.4% in 2017
US average: 91.0%
Computer in household
96.0%
+1.5 ptssince 2020
from 94.5% in 2020
US average: 95.5%
93.8%
−1.4 ptssince 2020
from 95.2% in 2020
US average: 87.7%
57.3%
−11.1 ptssince 2016
from 68.4% in 2016
US average: 77.7%
18.0%
+8.3 ptssince 2016
from 9.7% in 2016
US average: 13.6%
Marital status
Men 15+
Never married29.6%(1,185)
Married63.5%(2,542)
Widowed1.6%(65)
Divorced5.2%(210)
Women 15+
Never married29.8%(1,405)
Married52.6%(2,481)
Widowed9.1%(429)
Divorced8.4%(398)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

5.8%
−0.7 ptssince 2013
from 6.5% in 2013
US average: 8.4%
66.8%
−6.5 ptssince 2020
from 73.3% in 2020
US average: 54.8%
Direct-purchase
10.9%
+0.8 ptssince 2020
from 10.1% in 2020
US average: 13.8%
18.9%
+1.1 ptssince 2020
from 17.8% in 2020
US average: 18.4%
12.5%
+1.4 ptssince 2020
from 11.1% in 2020
US average: 20.9%
VA health care
0.4%
−0.8 ptssince 2020
from 1.2% in 2020
US average: 2.2%
Any private
75.9%
−6.0 ptssince 2020
from 81.9% in 2020
US average: 67.1%
Any public
27.6%
+1.9 ptssince 2020
from 25.7% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)15.4%(35)
US avg: 26.4%
Gulf War (1990s)1.3%(3)
US avg: 24.3%
Vietnam era40.5%(92)
US avg: 33.1%
Korean War8.8%(20)
US avg: 4.5%
World War II0%(0)
US avg: 1%

Share of the 227 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Totowa, New Jersey?

Totowa, New Jersey has about 10,959 residents according to the 2024 American Community Survey.

What is the median household income in Totowa, New Jersey?

The typical household in Totowa, New Jersey earns about $113,563 a year. Half of households make more than that, and half make less.

Is Totowa, New Jersey expensive?

In Totowa, New Jersey, the median home is worth about $559,300, and the typical rent is about $2,072 a month.

How educated are people in Totowa, New Jersey?

About 40.7% of adults age 25 and over in Totowa, New Jersey hold a bachelor's degree or higher.

What is the poverty rate in Totowa, New Jersey?

About 4.1% of people in Totowa, New Jersey live below the federal poverty line.

Has Totowa, New Jersey grown since 1990?

Yes, Totowa, New Jersey has grown since 1990. The population has added about 782 residents, a change of about 8 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Totowa, New Jersey: demographics, income & housing data · CensusEasy