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CITY · 2010 ACS

Totowa

New Jersey · 10,804 residents · 4 sq mi
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The short version

Totowa is significantly wealthier than the US average, with a median household income of $72,568. Population has held roughly steady since 2000. Median home value has more than doubled since 2000, reaching $387,900. With a median age of 43.3, the population is older than the US median of 37.2.

At a glance
Wealthier
above the US median
US median: $52,703
Older
median age 43.3
US median: 37.2
Average education
25% hold a bachelor's degree
US average: 28%
Less affordable
home values up 55%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
10,804
+9%since 2000
from 9,892 in 2000
1990 – 2025
Population density
2,701 / sq mi
+9%since 2000
from 2,473 / sq mi in 2000
US average: 261
Median age
43.3
+1%since 2000
from 42.7 in 2000
US average: 37.2
Population, 1990 – 2024
10K10K10K11K11K1990201020202024Totowa
202411K
1990201020202024
Section 02

Income & economy

Median household income
$72,568
−5%inflation adjusted, since 2000
from $60,408 in 2000
US average: $52,703
1990 – 2024
Per capita income
$35,978
+35%since 2000
from $26,561 in 2000
US average: $27,286
Households earning $100K+
48.5%
+1.9 ptssince 2009
from 46.6% in 2009
US average: 33.3%
Poverty rate
9.8%
+5.7 ptssince 2000
from 4.1% in 2000
US average: 13.8%
Income inequality (Gini)
0.452
US average: 0.461
Workforce by industry, 2010
Information15.6%
US avg: 11.5%
Retail trade13.5%
US avg: 10.9%
Other services11.8%
US avg: 7%
Public administration8.7%
US avg: 4.9%
Wholesale trade6%
US avg: 7.2%
Finance & insurance5.1%
US avg: 5.1%
Professional, scientific, technical3.6%
US avg: 4.2%
Transportation & warehousing3.5%
US avg: 3.1%
Arts, entertainment, food2.7%
US avg: 2.4%
Education & health services1.5%
US avg: 0.9%
Agriculture, forestry, fishing0%
US avg: 1.9%
Construction0%
US avg: 1.4%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$387,900
+55%inflation adjusted, since 2000
from $197,600 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$1,173
−1%inflation adjusted, since 2000
from $935 in 2000
US average: $853
Owner-occupied
53.3%
−27.8 ptssince 2000
from 81.1% in 2000
19.2% rent
Vacancy rate
4.4%
+0.3 ptssince 2009
from 4.0% in 2009
US average: 12.1%
Owner cost-burdened
46.2%
−1.5 ptssince 2009
from 47.7% in 2009
US average: 30.9%
Renter cost-burdened
28.0%
−0.8 ptssince 2009
from 28.8% in 2009
US average: 46.8%
Afford Score
5.3
+63%since 2000
from 3.3 in 2000
1990 – 2024
RELATED:See current rent listings in Totowa on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic89.2%(8,822)
Black1.1%(109)
Hispanic / Latino6.4%(630)
Asian2.3%(223)
Other0%
Diversity Score22.8%(2,253)
2010
White, non-Hispanic76.4%(8,249)
Black2%(220)
Hispanic / Latino14.3%(1,550)
Asian5.9%(639)
Other0%(0)
Diversity Score47%(5,075)
Diversity Score
47
+106%since 2000
from 23 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
25.0%
+7.3 ptssince 2000
from 17.8% in 2000
US average: 27.9%
High school or higher
83.1%
+8.5 ptssince 2000
from 74.7% in 2000
US average: 84.9%
Graduate degree
9.8%
+5.7 ptssince 2000
from 4.1% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
24.3 min
+79%since 2000
from 13.6 min in 2000
US average: 25.2
Drive alone to work
87.2%
−0.2 ptssince 2009
from 87.4% in 2009
US average: 76.2%
Carpooled to work
5.2%
+0.2 ptssince 2009
from 5.0% in 2009
US average: 10.4%
Public transit
2.3%
−0.1 ptssince 2009
from 2.4% in 2009
US average: 4.7%
Worked from home
3.3%
+0.2 ptssince 2009
from 3.1% in 2009
US average: 4.1%
Walked to work
1.6%
−0.1 ptssince 2009
from 1.6% in 2009
US average: 2.8%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
No vehicle available
7.1%
Unchangedsince 2009
from 7.1% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
7.8%
−1.7 ptssince 2009
from 9.5% in 2009
US average: 12.9%
Management & professional
31.7%
−37.1 ptssince 2009
from 68.8% in 2009
US average: 35.2%
Section 08

People & community

Male
49.2%
+1.5 ptssince 2009
from 47.7% in 2009
Female
50.8%
−1.5 ptssince 2009
from 52.3% in 2009
Foreign born
21.3%
+1.7 ptssince 2009
from 19.6% in 2009
US average: 12.8%
Veterans
8.0%
−37.1 ptssince 2009
from 45.0% in 2009
US average: 9.9%
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Compare Totowa to nearby cities

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Income$98,845+36%
Home value$497,600+28%
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TOTOWA VS
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Home value$617,700+59%
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TOTOWA VS
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TOTOWA VS
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Home value$360,100−7%
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Frequently asked

How many people live in Totowa, New Jersey?

Totowa, New Jersey has about 10,804 residents according to the 2010 American Community Survey.

What is the median household income in Totowa, New Jersey?

The typical household in Totowa, New Jersey earns about $72,568 a year. Half of households make more than that, and half make less.

Is Totowa, New Jersey expensive?

In Totowa, New Jersey, the median home is worth about $387,900, and the typical rent is about $1,173 a month.

How educated are people in Totowa, New Jersey?

About 25.0% of adults age 25 and over in Totowa, New Jersey hold a bachelor's degree or higher.

What is the poverty rate in Totowa, New Jersey?

About 9.8% of people in Totowa, New Jersey live below the federal poverty line.

Has Totowa, New Jersey grown since 1990?

Yes, Totowa, New Jersey has grown since 1990. The population has added about 627 residents, a change of about 6 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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