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NEIGHBORHOOD

Prescott

California · Oakland · 4,567 residents · 0.392 sq mi
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The short version

Prescott is wealthier than most US places, with a median household income of $102,965. Population has held roughly steady since 2024. 53% of adults hold a bachelor's degree or higher, well above the national rate of 36%. Median home value is $806,788. At a median age of 34.2, residents skew younger than the country as a whole. Despite a median home value of $806,788, the poverty rate sits 46% above the US average — a pattern often seen in resort and college towns. These figures are approximated by combining the 2 census tracts that make up Prescott; the Census Bureau does not tabulate data for neighborhoods directly.

At a glance
Wealthier
above the US median
US median: $82,259
Younger
median age 34.2
US median: 38.9
More educated
53% hold a bachelor's degree
US average: 36%
Renter-heavy
31% owner-occupied
US average: 65%
Section 01

Population & growth

Total population
4,567
Population density
11,651 / sq mi
US average: 281
Median age
34.2
US average: 38.9
Section 02

Income & economy

Median household income
$102,965
US average: $82,259
Per capita income
$50,916
US average: $44,673
Households earning $100K+
56.2%
US average: 53.3%
Poverty rate
18.2%
US average: 12.5%
Income inequality (Gini)
0.484
US average: 0.476
Workforce by industry, 2024
Information10.1%
US avg: 10.8%
Finance & insurance9.7%
US avg: 5.9%
Professional, scientific, technical7.6%
US avg: 5.1%
Arts, entertainment, food5.3%
US avg: 1.9%
Retail trade4.9%
US avg: 9.9%
Other services4%
US avg: 6.7%
Public administration3.1%
US avg: 4.8%
Wholesale trade2.3%
US avg: 6.9%
Education & health services2.1%
US avg: 0.9%
Transportation & warehousing1.6%
US avg: 2.2%
Agriculture, forestry, fishing0.3%
US avg: 1.6%
Construction0.3%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$806,788
US average: $376,019
Median gross rent
$2,304
US average: $1,442
Owner-occupied
31.3%
68.7% rent
Vacancy rate
11.2%
US average: 10.0%
Owner cost-burdened
43.9%
US average: 22.9%
Renter cost-burdened
45.6%
US average: 47.4%
Afford Score
7.8
RELATED:See current rent listings in Prescott on RentDataNow
Section 04

Race & ethnicity

2024
White, non-Hispanic23.6%(1,080)
Black39.5%(1,802)
Hispanic / Latino26.2%(1,197)
Asian5.4%(247)
Other5.3%(241)
Diversity Score89.2%(4,076)
2024
White, non-Hispanic23.6%(1,080)
Black39.5%(1,802)
Hispanic / Latino26.2%(1,197)
Asian5.4%(247)
Other5.3%(241)
Diversity Score89.2%(4,076)
Diversity Score
89
Section 05

Education

Bachelor's degree or higher
53.1%
US average: 35.6%
High school or higher
90.9%
US average: 89.6%
Graduate degree
15.3%
US average: 14.0%
Section 06

Commute & transportation

Average commute
31.3 min
US average: 26.5
Drive alone to work
37.0%
US average: 68.9%
Carpooled to work
10.7%
US average: 8.5%
Public transit
25.3%
US average: 3.2%
Worked from home
20.8%
US average: 15.0%
Walked to work
3.2%
US average: 2.4%
Biked to work
1.4%
US average: 0.4%
No vehicle available
21.5%
US average: 8.3%
Section 07

Work & employment

Unemployment rate
5.7%
US average: 5.2%
Labor force participation
72.8%
US average: 63.5%
Self-employed
17.8%
US average: 13.1%
Management & professional
55.9%
US average: 42.5%
Section 08

People & community

Male
49.8%
Female
50.2%
Foreign born
15.0%
US average: 14.1%
Veterans
1.4%
US average: 6.2%
With a disability
14.4%
US average: 13.3%
Uninsured
5.2%
US average: 8.4%
Broadband at home
94.1%
US average: 91.0%
English only at home
72.0%
US average: 77.7%
Spanish at home
17.4%
US average: 13.6%
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Frequently asked

How many people live in Prescott, Oakland, California?

Prescott, Oakland, California has about 4,567 residents according to the 2024 American Community Survey.

What is the median household income in Prescott, Oakland, California?

The typical household in Prescott, Oakland, California earns about $102,965 a year. Half of households make more than that, and half make less.

Is Prescott, Oakland, California expensive?

In Prescott, Oakland, California, the median home is worth about $806,788, and the typical rent is about $2,304 a month.

How educated are people in Prescott, Oakland, California?

About 53.1% of adults age 25 and over in Prescott, Oakland, California hold a bachelor's degree or higher.

What is the poverty rate in Prescott, Oakland, California?

About 18.2% of people in Prescott, Oakland, California live below the federal poverty line.

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Containing area
Oakland

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →