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COUNTY · 2010 ACS

Oconto County

Wisconsin · 37,660 residents · 997.477 sq mi
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The short version

Oconto County has lower-than-average household income, with a median household income of $46,633. Population has held roughly steady since 2000. 13% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value has risen by half since 2000, reaching $146,300. With a median age of 43.7, the population is older than the US median of 37.2.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 43.7
US median: 37.2
Less educated
13% hold a bachelor's degree
US average: 28%
Less affordable
home values up 28%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
37,660
+6%since 2000
from 35,634 in 2000
1990 – 2025
Population density
38 / sq mi
+6%since 2000
from 36 / sq mi in 2000
US average: 261
Median age
43.7
+13%since 2000
from 38.8 in 2000
US average: 37.2
Population, 1990 – 2024
29K32K35K38K41K1990201020202024Oconto County
202440K
1990201020202024
Section 02

Income & economy

Median household income
$46,633
−11%inflation adjusted, since 2000
from $41,201 in 2000
US average: $52,703
1990 – 2024
Per capita income
$24,521
+29%since 2000
from $19,016 in 2000
US average: $27,286
Households earning $100K+
26.2%
−0.3 ptssince 2009
from 26.5% in 2009
US average: 33.3%
Poverty rate
11.8%
+4.7 ptssince 2000
from 7.1% in 2000
US average: 13.8%
Income inequality (Gini)
0.409
US average: 0.461
Workforce by industry, 2010
Retail trade23.4%
US avg: 10.9%
Information10.2%
US avg: 11.5%
Wholesale trade8.2%
US avg: 7.2%
Finance & insurance7.2%
US avg: 5.1%
Professional, scientific, technical5.9%
US avg: 4.2%
Agriculture, forestry, fishing5.5%
US avg: 1.9%
Construction5.4%
US avg: 1.4%
Other services5.3%
US avg: 7%
Public administration4.5%
US avg: 4.9%
Transportation & warehousing2.8%
US avg: 3.1%
Education & health services1.3%
US avg: 0.9%
Arts, entertainment, food0.9%
US avg: 2.4%
Manufacturing0.2%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$146,300
+28%inflation adjusted, since 2000
from $90,000 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$561
+3%inflation adjusted, since 2000
from $429 in 2000
US average: $853
Owner-occupied
55.1%
−27.9 ptssince 2000
from 83.0% in 2000
17.0% rent
Vacancy rate
29.0%
+0.5 ptssince 2009
from 28.5% in 2009
US average: 12.1%
Owner cost-burdened
29.6%
+0.1 ptssince 2009
from 29.6% in 2009
US average: 30.9%
Renter cost-burdened
33.8%
+5.3 ptssince 2009
from 28.5% in 2009
US average: 46.8%
Afford Score
3.1
+44%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Oconto County on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic97.4%(34,707)
Black0.1%(48)
Hispanic / Latino0.7%(240)
Asian0.2%(68)
Other0%
Diversity Score2.5%(898)
2010
White, non-Hispanic96%(36,167)
Black0.2%(68)
Hispanic / Latino1.4%(519)
Asian0.3%(110)
Other1.7%(641)
Diversity Score8.7%(3,275)
Diversity Score
9
+245%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
13.2%
+2.6 ptssince 2000
from 10.6% in 2000
US average: 27.9%
High school or higher
87.2%
+6.6 ptssince 2000
from 80.6% in 2000
US average: 84.9%
Graduate degree
3.5%
+0.9 ptssince 2000
from 2.6% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
26.2 min
+47%since 2000
from 17.8 min in 2000
US average: 25.2
Drive alone to work
80.9%
+0.4 ptssince 2009
from 80.6% in 2009
US average: 76.2%
Carpooled to work
10.7%
−0.2 ptssince 2009
from 10.9% in 2009
US average: 10.4%
Public transit
0.2%
+0.1 ptssince 2009
from 0.1% in 2009
US average: 4.7%
Worked from home
4.5%
Unchangedsince 2009
from 4.4% in 2009
US average: 4.1%
Walked to work
2.3%
−0.5 ptssince 2009
from 2.8% in 2009
US average: 2.8%
Biked to work
0.1%
Unchangedsince 2009
from 0.1% in 2009
US average: 0.5%
No vehicle available
3.0%
+0.1 ptssince 2009
from 2.9% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
9.8%
−0.1 ptssince 2009
from 10.0% in 2009
US average: 12.9%
Management & professional
27.5%
−31.0 ptssince 2009
from 58.5% in 2009
US average: 35.2%
Section 08

People & community

Male
51.0%
+0.5 ptssince 2009
from 50.5% in 2009
Female
49.0%
−0.5 ptssince 2009
from 49.5% in 2009
Foreign born
1.0%
+0.2 ptssince 2009
from 0.8% in 2009
US average: 12.8%
Veterans
12.3%
−37.9 ptssince 2009
from 50.2% in 2009
US average: 9.9%
Drill deeper

Places similar to Oconto County

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Pop 42,905
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Pop 36,178
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Pop 35,057
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Pop 37,167
Places similar to Oconto County
Head to head

Compare Oconto County to nearby counties

OCONTO COUNTY VS
Menominee County
Income$62,108+33%
Home value$110,200−25%
Population4,199−90%
SEE FULL COMPARISON →
OCONTO COUNTY VS
Marinette County
Income$63,809+37%
Home value$158,600+8%
Population42,574+6%
SEE FULL COMPARISON →
OCONTO COUNTY VS
Shawano County
Income$66,479+43%
Home value$194,000+33%
Population41,560+3%
SEE FULL COMPARISON →
OCONTO COUNTY VS
Brown County
Income$79,649+71%
Home value$266,000+82%
Population275,803+586%
SEE FULL COMPARISON →
Frequently asked

How many people live in Oconto County, Wisconsin?

Oconto County, Wisconsin has about 37,660 residents according to the 2010 American Community Survey.

What is the median household income in Oconto County, Wisconsin?

The typical household in Oconto County, Wisconsin earns about $46,633 a year. Half of households make more than that, and half make less.

Is Oconto County, Wisconsin expensive?

In Oconto County, Wisconsin, the median home is worth about $146,300, and the typical rent is about $561 a month.

How educated are people in Oconto County, Wisconsin?

About 13.2% of adults age 25 and over in Oconto County, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Oconto County, Wisconsin?

About 11.8% of people in Oconto County, Wisconsin live below the federal poverty line.

Has Oconto County, Wisconsin grown since 1990?

Yes, Oconto County, Wisconsin has grown since 1990. The population has added about 7,434 residents, a change of about 25 percent over that period.

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Explore from here

12 census tracts
Census Tract 1013.01Census Tract 1011Census Tract 1013.02Census Tract 1012Census Tract 1010Census Tract 1009Census Tract 1003Census Tract 1006Census Tract 1007Census Tract 1005Census Tract 1008Census Tract 9900
12 ZIP codes
ZIP 54153ZIP 54154ZIP 54171ZIP 54124ZIP 54174ZIP 54139ZIP 54101ZIP 54141ZIP 54161ZIP 54149ZIP 54175ZIP 54138
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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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