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CITY · 1990 CENSUS

Rice Lake

Wisconsin · 7,998 residents · 8.85 sq mi
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The short version

Rice Lake is home to 7,998 people in Wisconsin. Households here earn about 33% less than in Wisconsin as a whole. Median home value sits at $47,600. The average commute runs 11 minutes. Households take in $19,596 at the median, 35% less than the US figure. Renters pay $319 a month at the median.

At a glance
Lower income
below the US median
US median: $30,130
Mid-age
median age 34.6
US median: 33.0
Less educated
16% hold a bachelor's degree
US average: 20%
More affordable
home values down 10%, inflation adjusted
US median home: $93,722
Section 01

Population & growth

7,998
−4%vs 2000
vs 8,320 in 2000
1990 – 2025
34.6
−10%vs 2000
vs 38.4 in 2000
US average: 33.0
Land area
8.85 sq mi
Population, 19902024
8K8K9K9K9K19902000201020202024Rice Lake
20249K
1990201020202024
Age distribution, 1990
Under 56.8%(545)
US avg: 7.3%
5 to 98.3%(667)
US avg: 7.3%
10 to 146.4%(508)
US avg: 6.9%
15 to 196.8%(547)
US avg: 7.1%
20 to 246.8%(543)
US avg: 7.5%
25 to 3415.5%(1,238)
US avg: 17.5%
35 to 4413.4%(1,073)
US avg: 15.1%
45 to 548.2%(654)
US avg: 10.2%
55 to 648.2%(654)
US avg: 8.5%
65 to 749.2%(732)
US avg: 7.3%
75 to 847.5%(598)
US avg: 4%
85 and over3%(239)
US avg: 1.2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$19,596
−21%inflation adjusted, since 2000
vs $32,808 in 2000
US average: $30,130
1990 – 2024
$10,621
−43%vs 2000
vs $18,585 in 2000
US average: $14,340
14.3%
+4.3 ptsvs 2000
vs 10.0% in 2000
US average: 13.2%
Section 03

Housing

$47,600
−10%inflation adjusted, since 2000
vs $69,900 in 2000
US average: $93,722
1990 – 2024
$319
+3%inflation adjusted, since 2000
vs $409 in 2000
US average: $450
60.4%
Unchangedvs 2000
vs 60.4% in 2000
39.6% rent
Section 04

Race & ethnicity

2000
White, non-Hispanic96.3%(8,008)
Black0.1%(9)
Hispanic / Latino1.5%(125)
Asian0.6%(51)
Other0%
1990
White, non-Hispanic99.6%(7,965)
Black0%(0)
Hispanic / Latino0.6%(46)
Asian0.2%(15)
Other0.2%(18)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin
Mexican4.3%(388)
Puerto Rican0.4%(38)
Spaniard0.3%(29)
Asian origin
Filipino0.3%(30)
Chinese0%(4)
Ancestry
German34.1%(3,083)
Norwegian9.3%(841)
French7.5%(676)
Irish6.1%(555)
English5.1%(461)
Italian3.7%(330)
Polish3.5%(314)
Swedish3.4%(305)
Czech3.3%(300)
American2.3%(204)
Dutch1.7%(153)
Scottish1.5%(135)
+ 19 more ancestry groups with data
Hungarian0.8%(74)
Swiss0.8%(70)
Slovak0.6%(57)
Finnish0.5%(43)
Slovene0.5%(41)
Arab0.3%(27)
Austrian0.2%(19)
Welsh0.2%(17)
Danish0.2%(16)
Greek0.2%(15)
British0.1%(12)
Lebanese0.1%(11)
West Indian0.1%(10)
Haitian0.1%(10)
Lithuanian0.1%(9)
Ethiopian0.1%(9)
Ukrainian0.1%(7)
Section 05

Education

15.7%
−1.1 ptsvs 2000
vs 16.8% in 2000
US average: 20.3%
High school or higher
73.8%
−11.7 ptsvs 2000
vs 85.5% in 2000
US average: 75.2%
4.8%
+0.4 ptsvs 2000
vs 4.4% in 2000
US average: 7.1%
Section 06

Commute & transportation

11.5 min
−9%vs 2000
vs 12.5 min in 2000
US average: 21.9
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status (2024)
Men 15+
Never married41.7%(1,508)
Married47.1%(1,703)
Widowed1.8%(64)
Divorced9.4%(338)
Women 15+
Never married31.1%(1,128)
Married41.2%(1,496)
Widowed13%(472)
Divorced14.8%(536)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

8.5%
−0.4 ptssince 2013
from 8.9% in 2013
US average: 8.4%
48.0%
+5.4 ptssince 2020
from 42.6% in 2020
US average: 54.8%
Direct-purchase
15.3%
−2.1 ptssince 2020
from 17.4% in 2020
US average: 13.8%
21.1%
−2.9 ptssince 2020
from 24.0% in 2020
US average: 18.4%
27.3%
−3.2 ptssince 2020
from 30.5% in 2020
US average: 20.9%
VA health care
2.0%
−2.0 ptssince 2020
from 4.0% in 2020
US average: 2.2%
Any private
62.0%
+2.4 ptssince 2020
from 59.6% in 2020
US average: 67.1%
Any public
42.9%
−5.4 ptssince 2020
from 48.3% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)13.9%(67)
US avg: 26.4%
Gulf War (1990s)7.1%(34)
US avg: 24.3%
Vietnam era23.7%(114)
US avg: 33.1%
Korean War5.6%(27)
US avg: 4.5%
World War II0%(0)
US avg: 1%

Share of the 482 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Rice Lake, Wisconsin?

Rice Lake, Wisconsin has about 7,998 residents according to the 1990 Census.

What is the median household income in Rice Lake, Wisconsin?

The typical household in Rice Lake, Wisconsin earns about $19,596 a year. Half of households make more than that, and half make less.

Is Rice Lake, Wisconsin expensive?

In Rice Lake, Wisconsin, the median home is worth about $47,600, and the typical rent is about $319 a month.

How educated are people in Rice Lake, Wisconsin?

About 15.7% of adults age 25 and over in Rice Lake, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Rice Lake, Wisconsin?

About 14.3% of people in Rice Lake, Wisconsin live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →