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CITY · 2020 ACS

Monona

Wisconsin · 8,624 residents · 3.259 sq mi
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The short version

Monona is wealthier than most US places, with a median household income of $76,719. Population has held roughly steady since 2000. 54% of adults hold a bachelor's degree or higher, well above the national rate of 33%. Median home value has more than doubled since 2000, reaching $288,700. Poverty is rare here, at 6.1% of residents.

At a glance
Wealthier
above the US median
US median: $66,278
Older
median age 43.4
US median: 38.8
More educated
54% hold a bachelor's degree
US average: 33%
Less affordable
home values up 41%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
8,624
+8%since 2000
from 8,018 in 2000
1990 – 2025
Population density
2,646 / sq mi
+8%since 2000
from 2,460 / sq mi in 2000
US average: 280
Median age
43.4
+5%since 2000
from 41.3 in 2000
US average: 38.8
Population, 1990 – 2024
7K8K8K8K9K1990201020202024Monona
20249K
1990201020202024
Section 02

Income & economy

Median household income
$76,719
+6%inflation adjusted, since 2000
from $48,034 in 2000
US average: $66,278
1990 – 2024
Per capita income
$44,844
+72%since 2000
from $26,072 in 2000
US average: $35,364
Households earning $100K+
50.4%
+18.3 ptssince 2009
from 32.2% in 2009
US average: 43.9%
Poverty rate
6.1%
+0.4 ptssince 2000
from 5.7% in 2000
US average: 12.8%
Workforce by industry, 2020
Information13.5%
US avg: 11.1%
Other services9.3%
US avg: 6.6%
Public administration8.4%
US avg: 4.7%
Retail trade7.8%
US avg: 10%
Wholesale trade4.8%
US avg: 6.7%
Arts, entertainment, food2.3%
US avg: 2%
Finance & insurance1.9%
US avg: 5.5%
Professional, scientific, technical1.8%
US avg: 4.7%
Transportation & warehousing1.1%
US avg: 2.5%
Agriculture, forestry, fishing0.2%
US avg: 1.7%
Construction0.2%
US avg: 1.2%
Education & health services0.1%
US avg: 0.8%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$288,700
+41%inflation adjusted, since 2000
from $136,700 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$961
+11%inflation adjusted, since 2000
from $577 in 2000
US average: $1,124
Owner-occupied
55.9%
−5.0 ptssince 2000
from 60.9% in 2000
44.1% rent
Afford Score
3.8
+32%since 2000
from 2.8 in 2000
1990 – 2024
RELATED:See current rent listings in Monona on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92%(7,378)
Black2.3%(182)
Hispanic / Latino3.2%(256)
Asian0.8%(67)
Other0%
Diversity Score15.3%(1,226)
2020
White, non-Hispanic87.3%(7,528)
Black2.1%(182)
Hispanic / Latino4.9%(421)
Asian1.3%(111)
Other2.5%(213)
Diversity Score25.4%(2,194)
Diversity Score
25
+66%since 2000
from 15 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
54.2%
+17.9 ptssince 2000
from 36.2% in 2000
US average: 32.9%
High school or higher
98.0%
+3.9 ptssince 2000
from 94.1% in 2000
US average: 88.5%
Graduate degree
23.8%
+13.8 ptssince 2000
from 10.0% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
20.8 min
+78%since 2000
from 11.7 min in 2000
US average: 26.9
Drive alone to work
78.1%
−4.6 ptssince 2009
from 82.8% in 2009
US average: 75.1%
No vehicle available
6.4%
−1.6 ptssince 2009
from 8.0% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
1.6%
−2.5 ptssince 2011
from 4.1% in 2011
US average: 5.4%
Labor force participation
62.5%
−7.4 ptssince 2011
from 69.9% in 2011
US average: 63.4%
Management & professional
52.0%
−15.3 ptssince 2009
from 67.3% in 2009
US average: 39.3%
Section 08

People & community

Male
50.6%
+1.2 ptssince 2009
from 49.3% in 2009
Female
49.4%
−1.2 ptssince 2009
from 50.7% in 2009
Foreign born
3.8%
+1.9 ptssince 2009
from 1.9% in 2009
US average: 13.5%
Uninsured
5.1%
−89.8 ptssince 2013
from 94.9% in 2013
US average: 8.8%
Drill deeper

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Compare Monona to nearby cities

MONONA VS
McFarland
Income$97,500+27%
Home value$390,100+35%
Population9,145+6%
SEE FULL COMPARISON →
MONONA VS
Madison
Income$78,050+2%
Home value$372,900+29%
Population286,233+3204%
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MONONA VS
Fitchburg
Income$86,516+13%
Home value$417,200+45%
Population34,615+300%
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MONONA VS
Cottage Grove
Income$139,313+82%
Home value$449,700+56%
Population8,930+3%
SEE FULL COMPARISON →
Frequently asked

How many people live in Monona, Wisconsin?

Monona, Wisconsin has about 8,624 residents according to the 2020 American Community Survey.

What is the median household income in Monona, Wisconsin?

The typical household in Monona, Wisconsin earns about $76,719 a year. Half of households make more than that, and half make less.

Is Monona, Wisconsin expensive?

In Monona, Wisconsin, the median home is worth about $288,700, and the typical rent is about $961 a month.

How educated are people in Monona, Wisconsin?

About 54.2% of adults age 25 and over in Monona, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Monona, Wisconsin?

About 6.1% of people in Monona, Wisconsin live below the federal poverty line.

Has Monona, Wisconsin grown since 1990?

Yes, Monona, Wisconsin has shrunk since 1990. The population has lost about 13 residents, a change of about -0 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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