United States › Wisconsin › Hartland CITY
Hartland Wisconsin · 10,740 residents (2025 est.) · 5.46 sq mi
Time machine
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The short version
Hartland is a city of 9,972 people in Wisconsin. 47% of adults hold a bachelor's degree or higher. Growth has run 26% since 2000, or 2,067 more people. The foreign-born share is 5%. Density works out to 1,826 people per square mile. Poverty is uncommon here, at 5.2% of people here.
At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 41.7
US median: 38.9
More educated
47% hold a bachelor's degree
US average: 36%
Less affordable
home values up 32%, inflation adjusted
US median home: $376,019
Section 01
Population & growth from 7,905 in 2000
10,740 in 2025 (Census Bureau estimate)
1,826 / sq mi
+16%since 2009
from 1,577 / sq mi in 2009
US average: 281
from 34.1 in 2000
US average: 38.9
Population, 1990 – 2024
7K 8K 8K 9K 10K 1990 2000 2010 2020 2024 Hartland Age distribution, 2024
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy $87,754
−17%inflation adjusted, since 2000
from $58,359 in 2000
US average: $82,259
from $26,537 in 2000
US average: $44,673
Households earning $100K+
from 44.5% in 2009
US average: 53.3%
from 2.6% in 2000
US average: 12.5%
from 0.422 in 2010
US average: 0.476
Workforce by industry, 2024
Public administration 6.5%
Transportation & warehousing 3.1%
Professional, scientific, technical 2%
Education & health services 1.7%
Arts, entertainment, food 1.4%
Agriculture, forestry, fishing 0%
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$393,100
+32%inflation adjusted, since 2000
from $162,900 in 2000
US average: $376,019
$1,230
−2%inflation adjusted, since 2000
from $692 in 2000
US average: $1,442
from 58.2% in 2000
37.5% rent
from 0.9% in 2009
US average: 10.0%
from 2.57 people in 2009
US average: 2.54
from 25.3% in 2009
US average: 22.9%
from 27.8% in 2009
US average: 47.4%
from 3.7 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04
Race & ethnicity 2000
White, non-Hispanic 96.8%(7,654)
Hispanic / Latino 1.5%(119)
2024
White, non-Hispanic 84.5%(8,428)
from 15 in 2009
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins
Detailed origins & ancestry Ancestry
+ 21 more ancestry groups with data from 32.0% in 2000
US average: 35.6%
High school or higher
from 94.7% in 2000
US average: 89.6%
from 9.8% in 2000
US average: 14.0%
Section 06
Commute & transportation from 12.6 min in 2000
US average: 26.5
from 85.3% in 2009
US average: 68.9%
from 7.1% in 2009
US average: 8.5%
from 0.2% in 2009
US average: 3.2%
from 4.6% in 2009
US average: 15.0%
from 2.2% in 2009
US average: 2.4%
from 0.2% in 2009
US average: 0.4%
from 3.6% in 2009
US average: 8.3%
Section 07
Work & employment from 6.3% in 2011
US average: 5.2%
from 74.9% in 2011
US average: 63.5%
Women 20-64 in the labor force
from 78.5% in 2020
US average: 74.6%
from 9.2% in 2009
US average: 13.1%
from 37.3% in 2009
US average: 42.5%
Section 08
People & community from 3.7% in 2009
US average: 14.1%
from 9.4% in 2009
US average: 6.2%
from 9.8% in 2012
US average: 13.3%
from 6.2% in 2013
US average: 8.4%
from 88.6% in 2017
US average: 91.0%
Computer in household
from 89.9% in 2020
US average: 95.5%
from 85.4% in 2020
US average: 87.7%
from 93.9% in 2016
US average: 77.7%
from 3.1% in 2016
US average: 13.6%
Marital status
Men 15+
Never married 26.3%(1,084)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage from 6.2% in 2013
US average: 8.4%
from 68.2% in 2020
US average: 54.8%
Direct-purchase
from 12.5% in 2020
US average: 13.8%
from 19.3% in 2020
US average: 18.4%
from 9.5% in 2020
US average: 20.9%
VA health care
from 2.6% in 2020
US average: 2.2%
Any private
from 80.8% in 2020
US average: 67.1%
Any public
from 27.3% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 6.1%(21)
Gulf War (1990s) 11.2%(39)
Share of the 347 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
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Drill deeper
Places similar to Hartland Head to head
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HARTLAND VS
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HARTLAND VS
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HARTLAND VS
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Frequently asked
How many people live in Hartland, Wisconsin? Hartland, Wisconsin has about 9,972 residents according to the 2024 American Community Survey.
What is the median household income in Hartland, Wisconsin? The typical household in Hartland, Wisconsin earns about $87,754 a year. Half of households make more than that, and half make less.
Is Hartland, Wisconsin expensive? In Hartland, Wisconsin, the median home is worth about $393,100, and the typical rent is about $1,230 a month.
How educated are people in Hartland, Wisconsin? About 46.7% of adults age 25 and over in Hartland, Wisconsin hold a bachelor's degree or higher.
What is the poverty rate in Hartland, Wisconsin? About 5.2% of people in Hartland, Wisconsin live below the federal poverty line.
Has Hartland, Wisconsin grown since 1990? Yes, Hartland, Wisconsin has grown since 1990. The population has added about 3,066 residents, a change of about 44 percent over that period.
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