Leland is a city of 29,607 people in North Carolina. Since 2000 the city has more than tripled, up 27,669 people. At a median age of 47.3, this is an older place than the country as a whole. That puts it in the top 10% of US cities for household income. 81% of homes are owner-occupied. That is roughly 27% ahead of the North Carolina median.
At a glance
Wealthier
median household income $91,977, above the US median
US median: $82,259
Older
median age 47.3
US median: 38.9
More educated
44% hold a bachelor's degree
US average: 36%
Less affordable
home values up 136%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Leland
What changed most since 1990
Population1,785 → 29,607(+1,559%)US over the same years: +35%
Adults with a bachelor's degree2.5% → 43.7%(+41.2 pts)US over the same years: +15.3 pts
Median home value (2024 dollars)$160,085 → $398,900(+149%)US over the same years: +67%
Leland's population equals 19% of Brunswick County's. Its number of residents living in poverty equals 13% of the county's. Its number of people who work from home equals 27% of the county's.
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)19.3%(570)
US avg: 26.4%
Gulf War (1990s)21.9%(646)
US avg: 24.3%
Vietnam era39.3%(1,159)
US avg: 33.1%
Korean War0.9%(26)
US avg: 4.5%
World War II1.1%(31)
US avg: 1%
Share of the 2,946 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Leland, decade by decade
Leland population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
1,785
$56,102
$160,085
2.5%
24.3
2000
1,938
$59,339
$168,867
14.0%
49.3
2010
13,527
$77,493
$286,132
33.6%
40.4
2020
22,908
$88,630
$308,343
37.4%
44.0
2024
29,607
$91,977
$398,900
43.7%
37.6
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
