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CITY

Leland

North Carolina · 35,731 residents (2025 est.) · 22.328 sq mi
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Part of the Wilmington metro area
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Notable rankings
#74Fastest growingof 6,811+29.2%
The short version

Leland is wealthier than most US places, with a median household income of $91,977. The city has more than doubled in size since 2000, adding 27,669 residents. Median home value has more than tripled since 2000, reaching $398,900. With a median age of 47.3, the population is older than the US median of 38.9. Poverty is rare here, at 6.1% of residents. It sits in the top 10% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 47.3
US median: 38.9
More educated
44% hold a bachelor's degree
US average: 36%
Less affordable
home values up 136%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
29,607
+1428%since 2000
from 1,938 in 2000
1990 – 2025
Population density
1,326 / sq mi
+487%since 2009
from 226 / sq mi in 2009
US average: 281
Median age
47.3
+32%since 2000
from 35.7 in 2000
US average: 38.9

PEP 2025 EST:35,731 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
08K16K24K32K1990201020202024Leland
202430K
1990201020202024
Age distribution, 2024
Under 54.9%(1,458)
US avg: 5.6%
5 to 94%(1,191)
US avg: 6%
10 to 144.8%(1,413)
US avg: 6.4%
15 to 194.1%(1,212)
US avg: 6.6%
20 to 244.2%(1,254)
US avg: 6.5%
25 to 3413.9%(4,115)
US avg: 13.7%
35 to 4412.6%(3,721)
US avg: 13.2%
45 to 547.3%(2,155)
US avg: 12.2%
55 to 6415.8%(4,672)
US avg: 12.7%
65 to 7419.6%(5,816)
US avg: 10.2%
75 to 847.5%(2,225)
US avg: 5.1%
85 and over1.3%(375)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$91,977
+55%inflation adjusted, since 2000
from $32,574 in 2000
US average: $82,259
1990 – 2024
Per capita income
$50,729
+175%since 2000
from $18,462 in 2000
US average: $44,673
Households earning $100K+
60.1%
+34.0 ptssince 2009
from 26.1% in 2009
US average: 53.3%
Poverty rate
6.1%
−12.7 ptssince 2000
from 18.8% in 2000
US average: 12.5%
Income inequality (Gini)
0.396
+4%since 2010
from 0.382 in 2010
US average: 0.476
Workforce by industry, 2024
Information13%
US avg: 10.8%
Retail trade7.2%
US avg: 9.9%
Wholesale trade7.1%
US avg: 6.9%
Other services5.6%
US avg: 6.7%
Finance & insurance4.7%
US avg: 5.9%
Public administration3.9%
US avg: 4.8%
Professional, scientific, technical3.5%
US avg: 5.1%
Arts, entertainment, food2.9%
US avg: 1.9%
Transportation & warehousing2.5%
US avg: 2.2%
Education & health services1.2%
US avg: 0.9%
Agriculture, forestry, fishing0.3%
US avg: 1.6%
Construction0.3%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$398,900
+136%inflation adjusted, since 2000
from $92,700 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,735
+87%inflation adjusted, since 2000
from $508 in 2000
US average: $1,442
Owner-occupied
80.6%
+10.5 ptssince 2000
from 70.2% in 2000
19.4% rent
Vacancy rate
5.9%
−2.4 ptssince 2009
from 8.3% in 2009
US average: 10.0%
Owner cost-burdened
19.4%
−10.3 ptssince 2009
from 29.7% in 2009
US average: 22.9%
Renter cost-burdened
53.0%
+9.4 ptssince 2009
from 43.6% in 2009
US average: 47.4%
Afford Score
4.3
+1%since 2009
from 4.3 in 2009
2009 – 2024
Our index: median home value divided by median household income. Lower is more affordable.
Gentrification Score
74
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
RELATED:See current rent listings in Leland on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic75.9%(1,471)
Black16.2%(314)
Hispanic / Latino4.4%(86)
Asian0.2%(4)
Other0%
2024
White, non-Hispanic83.1%(24,589)
Black7.7%(2,284)
Hispanic / Latino4.6%(1,354)
Asian0.7%(198)
Other4%(1,182)
Diversity Score
38
+10%since 2009
from 34 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican2.6%(782)
Puerto Rican0.8%(250)
Peruvian0.4%(119)
Dominican0.2%(71)
Spaniard0.2%(70)
Colombian0%(13)
Asian origin
Filipino0.4%(121)
Chinese0.1%(42)
Asian Indian0.1%(18)
Okinawan0.1%(17)
Ancestry
English17.7%(5,230)
Irish17%(5,024)
German15.9%(4,717)
Italian7.8%(2,313)
American4.5%(1,326)
Polish4.1%(1,214)
Scottish3.9%(1,164)
French2.6%(778)
Scotch-Irish2.3%(679)
British1.2%(362)
Welsh1.2%(348)
+ 28 more ancestry groups with data
Hungarian1%(302)
Czech1%(289)
Russian0.9%(279)
Swedish0.8%(246)
West Indian0.8%(233)
Dutch0.8%(231)
Norwegian0.7%(209)
Arab0.6%(171)
Ukrainian0.5%(161)
Jamaican0.4%(131)
Romanian0.4%(119)
Lithuanian0.3%(97)
Swiss0.3%(95)
Austrian0.3%(92)
Palestinian0.3%(88)
Lebanese0.3%(83)
Greek0.3%(77)
Portuguese0.2%(57)
Iranian0.1%(44)
Slovak0.1%(26)
Belgian0.1%(22)
Latvian0.1%(19)
Finnish0.1%(17)
Danish0.1%(15)
Canadian0%(14)
Turkish0%(14)
RANKED:Largest English population · Largest Irish population · Largest German population · Largest Italian population · Largest American population
Section 05

Education

Bachelor's degree or higher
43.7%
+29.8 ptssince 2000
from 14.0% in 2000
US average: 35.6%
High school or higher
97.3%
+23.9 ptssince 2000
from 73.4% in 2000
US average: 89.6%
Graduate degree
14.3%
+11.8 ptssince 2000
from 2.4% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
24.7 min
+103%since 2000
from 12.2 min in 2000
US average: 26.5
Drive alone to work
74.3%
−8.4 ptssince 2009
from 82.8% in 2009
US average: 68.9%
Carpooled to work
6.2%
−4.6 ptssince 2009
from 10.8% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
17.9%
+15.6 ptssince 2009
from 2.2% in 2009
US average: 15.0%
Walked to work
0.1%
−2.0 ptssince 2009
from 2.1% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
1.9%
−0.2 ptssince 2009
from 2.1% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.7%
−6.3 ptssince 2011
from 11.0% in 2011
US average: 5.2%
Labor force participation
57.5%
−10.5 ptssince 2011
from 68.0% in 2011
US average: 63.5%
Self-employed
12.8%
+4.3 ptssince 2009
from 8.4% in 2009
US average: 13.1%
Management & professional
43.8%
−18.2 ptssince 2009
from 62.0% in 2009
US average: 42.5%
Section 08

People & community

Male
48.3%
−1.2 ptssince 2009
from 49.5% in 2009
Female
51.7%
+1.2 ptssince 2009
from 50.5% in 2009
Foreign born
4.4%
−1.7 ptssince 2009
from 6.1% in 2009
US average: 14.1%
Veterans
11.9%
−35.9 ptssince 2009
from 47.8% in 2009
US average: 6.2%
With a disability
11.5%
−0.2 ptssince 2012
from 11.7% in 2012
US average: 13.3%
Uninsured
5.0%
−82.3 ptssince 2013
from 87.3% in 2013
US average: 8.4%
Broadband at home
96.5%
+9.3 ptssince 2017
from 87.2% in 2017
US average: 91.0%
English only at home
94.8%
+3.4 ptssince 2016
from 91.4% in 2016
US average: 77.7%
Spanish at home
3.2%
+0.2 ptssince 2016
from 3.0% in 2016
US average: 13.6%
Marital status
Men 15+
Never married27.8%(3,347)
Married62%(7,473)
Widowed2.9%(349)
Divorced7.4%(889)
Women 15+
Never married23.3%(3,136)
Married57%(7,682)
Widowed8.1%(1,091)
Divorced11.7%(1,578)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
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LELAND VS
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Home value$383,800−4%
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LELAND VS
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LELAND VS
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LELAND VS
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Frequently asked

How many people live in Leland, North Carolina?

Leland, North Carolina has about 29,607 residents according to the 2024 American Community Survey.

What is the median household income in Leland, North Carolina?

The typical household in Leland, North Carolina earns about $91,977 a year. Half of households make more than that, and half make less.

Is Leland, North Carolina expensive?

In Leland, North Carolina, the median home is worth about $398,900, and the typical rent is about $1,735 a month.

How educated are people in Leland, North Carolina?

About 43.7% of adults age 25 and over in Leland, North Carolina hold a bachelor's degree or higher.

What is the poverty rate in Leland, North Carolina?

About 6.1% of people in Leland, North Carolina live below the federal poverty line.

Has Leland, North Carolina grown since 1990?

Yes, Leland, North Carolina has grown since 1990. The population has added about 27,822 residents, a change of about 1559 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Leland, North Carolina: demographics, income & housing data · CensusEasy