Brandon is home to 25,542 people in Mississippi. Households here earn about 64% more than in Mississippi as a whole. Since 2000 the city has risen by half, up 9,106 people. Few US cities rank higher on income. Owners hold 78% of the housing stock. 2% of people here were born outside the United States.
At a glance
Wealthier
median household income $92,783, above the US median
US median: $82,259
Mid-age
median age 40.6
US median: 38.9
More educated
41% hold a bachelor's degree
US average: 36%
Less affordable
home values up 38%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Brandon
What changed most since 1990
Population11,077 → 25,542(+131%)US over the same years: +35%
Black share12.3% → 27.1%(+14.8 pts)US over the same years: +0.2 pts
Adults with a bachelor's degree34.1% → 41.3%(+7.2 pts)US over the same years: +15.3 pts
Brandon's population equals 16% of Rankin County's. Its number of households without a car equals 4.3% of the county's. Its number of foreign-born residents equals 12% of the county's.
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)25.3%(409)
US avg: 26.4%
Gulf War (1990s)30.4%(492)
US avg: 24.3%
Vietnam era43.3%(700)
US avg: 33.1%
Korean War2.5%(40)
US avg: 4.5%
World War II0%(0)
US avg: 1%
Share of the 1,618 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Brandon, decade by decade
Brandon population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
11,077
$97,522
$186,005
34.1%
31.8
2000
16,436
$96,996
$201,839
34.4%
31.4
2010
21,705
$90,207
$230,891
33.1%
42.2
2020
25,138
$98,083
$245,438
41.9%
51.8
2024
25,542
$92,783
$278,900
41.3%
55.4
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
