CensusEasy
CITY

Brandon

Mississippi · 26,122 residents (2025 est.) · 25.663 sq mi
Time machine
COMPARE TO
Part of the Jackson metro area
Compare
The short version

Brandon is wealthier than most US places, with a median household income of $92,783. The city has grown rapidly, with population up 55% since 2000. Median home value has more than doubled since 2000, reaching $278,900. It sits in the top 10% of US cities for household income. Households here earn about 64% more than the Mississippi median.

At a glance
Wealthier
above the US median
US median: $82,259
Mid-age
median age 40.6
US median: 38.9
More educated
41% hold a bachelor's degree
US average: 36%
Less affordable
home values up 38%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
25,542
+55%since 2000
from 16,436 in 2000
1990 – 2025
Population density
995 / sq mi
+55%since 2000
from 640 / sq mi in 2000
US average: 281
Median age
40.6
+12%since 2000
from 36.2 in 2000
US average: 38.9

PEP 2025 EST:26,122 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
10K14K18K23K27K1990201020202024Brandon
202426K
1990201020202024
Section 02

Income & economy

Median household income
$92,783
−4%inflation adjusted, since 2000
from $53,246 in 2000
US average: $82,259
1990 – 2024
Per capita income
$40,305
+68%since 2000
from $24,020 in 2000
US average: $44,673
Households earning $100K+
60.1%
+18.8 ptssince 2009
from 41.4% in 2009
US average: 53.3%
Poverty rate
8.5%
+2.5 ptssince 2000
from 6.0% in 2000
US average: 12.5%
Income inequality (Gini)
0.393
+3%since 2010
from 0.381 in 2010
US average: 0.476
Workforce by industry, 2024
Other services10.6%
US avg: 6.7%
Public administration8.3%
US avg: 4.8%
Information8.1%
US avg: 10.8%
Retail trade7.7%
US avg: 9.9%
Finance & insurance5.9%
US avg: 5.9%
Professional, scientific, technical5%
US avg: 5.1%
Wholesale trade4.6%
US avg: 6.9%
Transportation & warehousing1.3%
US avg: 2.2%
Agriculture, forestry, fishing1.1%
US avg: 1.6%
Arts, entertainment, food0.9%
US avg: 1.9%
Education & health services0.9%
US avg: 0.9%
Manufacturing0.8%
US avg: 0.4%
Construction0.3%
US avg: 1.2%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$278,900
+38%inflation adjusted, since 2000
from $110,800 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,382
+18%inflation adjusted, since 2000
from $642 in 2000
US average: $1,442
Owner-occupied
78.3%
+4.4 ptssince 2000
from 73.9% in 2000
21.7% rent
Vacancy rate
4.4%
+1.1 ptssince 2009
from 3.3% in 2009
US average: 10.0%
Owner cost-burdened
16.6%
−1.8 ptssince 2009
from 18.4% in 2009
US average: 22.9%
Renter cost-burdened
35.5%
+0.8 ptssince 2009
from 34.7% in 2009
US average: 47.4%
Afford Score
3.0
+44%since 2000
from 2.1 in 2000
1990 – 2024
Gentrification Score
58
RELATED:See current rent listings in Brandon on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic85.7%(14,090)
Black11.8%(1,943)
Hispanic / Latino1.3%(213)
Asian0.6%(93)
Other0%
Diversity Score30.3%(4,972)
2024
White, non-Hispanic69.5%(17,745)
Black27.1%(6,921)
Hispanic / Latino1.7%(437)
Asian0.4%(92)
Other1.4%(347)
Diversity Score55.4%(14,157)
Diversity Score
55
+83%since 2000
from 30 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
41.3%
+6.8 ptssince 2000
from 34.4% in 2000
US average: 35.6%
High school or higher
96.4%
+6.6 ptssince 2000
from 89.8% in 2000
US average: 89.6%
Graduate degree
14.1%
+3.7 ptssince 2000
from 10.4% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
27.6 min
+83%since 2000
from 15.1 min in 2000
US average: 26.5
Drive alone to work
82.9%
−3.9 ptssince 2009
from 86.8% in 2009
US average: 68.9%
Carpooled to work
8.9%
+1.0 ptssince 2009
from 7.9% in 2009
US average: 8.5%
Public transit
0.0%
−0.2 ptssince 2009
from 0.2% in 2009
US average: 3.2%
Worked from home
7.2%
+4.3 ptssince 2009
from 2.9% in 2009
US average: 15.0%
Walked to work
0.5%
−0.3 ptssince 2009
from 0.8% in 2009
US average: 2.4%
Biked to work
0.0%
−0.2 ptssince 2009
from 0.2% in 2009
US average: 0.4%
No vehicle available
0.9%
−1.4 ptssince 2009
from 2.3% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
5.2%
+1.2 ptssince 2011
from 4.1% in 2011
US average: 5.2%
Labor force participation
64.5%
−3.0 ptssince 2011
from 67.5% in 2011
US average: 63.5%
Self-employed
14.9%
+1.9 ptssince 2009
from 13.0% in 2009
US average: 13.1%
Management & professional
45.5%
−22.2 ptssince 2009
from 67.7% in 2009
US average: 42.5%
Section 08

People & community

Male
46.9%
−1.2 ptssince 2009
from 48.1% in 2009
Female
53.1%
+1.2 ptssince 2009
from 51.9% in 2009
Foreign born
1.8%
+1.2 ptssince 2009
from 0.6% in 2009
US average: 14.1%
Veterans
8.5%
−38.0 ptssince 2009
from 46.6% in 2009
US average: 6.2%
With a disability
17.4%
+6.0 ptssince 2012
from 11.4% in 2012
US average: 13.3%
Uninsured
5.1%
−87.0 ptssince 2013
from 92.1% in 2013
US average: 8.4%
Broadband at home
94.0%
+10.0 ptssince 2017
from 84.0% in 2017
US average: 91.0%
English only at home
97.3%
+1.3 ptssince 2016
from 96.0% in 2016
US average: 77.7%
Spanish at home
1.6%
−0.6 ptssince 2016
from 2.2% in 2016
US average: 13.6%
Drill deeper

Places similar to Brandon

Northdale
Pop 25,710
Citrus Park
Pop 28,804
Port St. John
Pop 25,120
The Crossings
Pop 22,963
Places similar to Brandon
Head to head

Compare Brandon to nearby cities

BRANDON VS
Pearl
Income$61,695−34%
Home value$182,500−35%
Population28,864+10%
SEE FULL COMPARISON →
BRANDON VS
Flowood
Income$83,880−10%
Home value$342,200+23%
Population11,003−58%
SEE FULL COMPARISON →
BRANDON VS
Jackson
Income$42,071−55%
Home value$111,700−60%
Population141,196+441%
SEE FULL COMPARISON →
BRANDON VS
Ridgeland
Income$66,038−29%
Home value$275,200−1%
Population24,750−5%
SEE FULL COMPARISON →
Frequently asked

How many people live in Brandon, Mississippi?

Brandon, Mississippi has about 25,542 residents according to the 2024 American Community Survey.

What is the median household income in Brandon, Mississippi?

The typical household in Brandon, Mississippi earns about $92,783 a year. Half of households make more than that, and half make less.

Is Brandon, Mississippi expensive?

In Brandon, Mississippi, the median home is worth about $278,900, and the typical rent is about $1,382 a month.

How educated are people in Brandon, Mississippi?

About 41.3% of adults age 25 and over in Brandon, Mississippi hold a bachelor's degree or higher.

What is the poverty rate in Brandon, Mississippi?

About 8.5% of people in Brandon, Mississippi live below the federal poverty line.

Has Brandon, Mississippi grown since 1990?

Yes, Brandon, Mississippi has grown since 1990. The population has added about 14,465 residents, a change of about 131 percent over that period.

Keep going

Explore from here

Up the hierarchy
Mississippi
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare Brandon with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →