United States › California › Willits CITY · 2010 ACS
Willits California · 4,888 residents · 2.83 sq mi
Time machine
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The short version
Willits is a city of 4,888 people in California. 44% of homes are owner-occupied. 13% of adults hold a bachelor's degree, below the 28% national rate. Households here earn about 34% less than in California as a whole. The poverty rate is 23.6%, above the 13.8% national rate. Getting to work takes 19 minutes on average.
At a glance
Lower income
below the US median
US median: $52,703
Mid-age
median age 37.8
US median: 37.2
Less educated
13% hold a bachelor's degree
US average: 28%
Less affordable
home values up 74%, inflation adjusted
US median home: $225,659
Section 01
Population & growth from 35.8 in 2000
US average: 37.2
Population, 1990 – 2024
5K 5K 5K 5K 5K 1990 2000 2010 2020 2024 Willits Age distribution, 2010
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Section 02
Income & economy $40,465
+22%inflation adjusted, since 2000
from $26,283 in 2000
US average: $52,703
from $16,642 in 2000
US average: $27,286
Households earning $100K+
from 23.4% in 2009
US average: 33.3%
from 14.5% in 2000
US average: 13.8%
Workforce by industry, 2010
Transportation & warehousing 2.4%
Professional, scientific, technical 1.2%
Public administration 0.7%
Education & health services 0.5%
Agriculture, forestry, fishing 0%
Arts, entertainment, food 0%
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$272,100
+74%inflation adjusted, since 2000
from $123,800 in 2000
US average: $225,659
$893
+28%inflation adjusted, since 2000
from $552 in 2000
US average: $853
from 46.3% in 2000
56.0% rent
from 2.2% in 2009
US average: 12.1%
2.42 people
−10%since 2009
from 2.68 people in 2009
US average: 2.60
from 46.7% in 2009
US average: 30.9%
from 53.7% in 2009
US average: 46.8%
from 6.6 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04
Race & ethnicity 2000
White, non-Hispanic 78.1%(3,964)
Hispanic / Latino 14.7%(745)
2010
White, non-Hispanic 71.4%(3,488)
Hispanic / Latino 20.6%(1,008)
No data for the years selected.
Section 04 · Origins
Detailed origins & ancestry Ancestry
+ 11 more ancestry groups with data from 13.0% in 2000
US average: 27.9%
High school or higher
from 75.4% in 2000
US average: 84.9%
from 5.5% in 2000
US average: 10.2%
Section 06
Commute & transportation from 16.3 min in 2000
US average: 25.2
from 71.2% in 2009
US average: 76.2%
from 13.5% in 2009
US average: 10.4%
from 1.1% in 2009
US average: 4.7%
from 6.4% in 2009
US average: 4.1%
from 4.2% in 2009
US average: 2.8%
from 0.0% in 2009
US average: 0.5%
from 12.4% in 2009
US average: 8.7%
Section 07
Work & employment from 13.5% in 2009
US average: 12.9%
from 24.6% in 2009
US average: 35.2%
Section 08
People & community from 4.9% in 2009
US average: 12.8%
from 12.0% in 2009
US average: 9.9%
Marital status (2024)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage Showing 2024 (the nearest year with coverage data).
from 24.9% in 2013
US average: 8.4%
from 29.5% in 2020
US average: 54.8%
Direct-purchase
from 11.6% in 2020
US average: 13.8%
from 27.5% in 2020
US average: 18.4%
from 53.5% in 2020
US average: 20.9%
VA health care
from 2.8% in 2020
US average: 2.2%
Any private
from 38.0% in 2020
US average: 67.1%
Any public
from 73.4% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 8.3%(14)
Share of the 168 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
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Drill deeper
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Frequently asked
How many people live in Willits, California? Willits, California has about 4,888 residents according to the 2010 American Community Survey.
What is the median household income in Willits, California? The typical household in Willits, California earns about $40,465 a year. Half of households make more than that, and half make less.
Is Willits, California expensive? In Willits, California, the median home is worth about $272,100, and the typical rent is about $893 a month.
How educated are people in Willits, California? About 13.1% of adults age 25 and over in Willits, California hold a bachelor's degree or higher.
What is the poverty rate in Willits, California? About 23.6% of people in Willits, California live below the federal poverty line.
Has Willits, California grown since 1990? Yes, Willits, California has shrunk since 1990. The population has lost about 139 residents, a change of about -3 percent over that period.
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