United States › California › Willits CITY
Willits California · 4,760 residents (2025 est.) · 2.83 sq mi
Time machine
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The short version
Willits is a city of 4,920 people in California. 41% of homes are owner-occupied. 17% of adults hold a bachelor's degree, below the 36% national rate. Households here earn about 36% less than in California as a whole. Getting to work takes 14 minutes on average. At a median age of 42.9, this is an older place than the country as a whole.
At a glance
Lower income
below the US median
US median: $82,259
Older
median age 42.9
US median: 38.9
Less educated
17% hold a bachelor's degree
US average: 36%
Less affordable
home values up 65%, inflation adjusted
US median home: $376,019
Section 01
Population & growth from 5,073 in 2000
4,760 in 2025 (Census Bureau estimate)
1,740 / sq mi
Unchangedsince 2009
from 1,745 / sq mi in 2009
US average: 281
from 35.8 in 2000
US average: 38.9
Population, 1990 – 2024
5K 5K 5K 5K 5K 1990 2000 2010 2020 2024 Willits Age distribution, 2024
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy $63,447
+33%inflation adjusted, since 2000
from $26,283 in 2000
US average: $82,259
from $16,642 in 2000
US average: $44,673
Households earning $100K+
from 23.4% in 2009
US average: 53.3%
from 14.5% in 2000
US average: 12.5%
from 0.495 in 2010
US average: 0.476
Workforce by industry, 2024
Agriculture, forestry, fishing 6.1%
Professional, scientific, technical 3.1%
Transportation & warehousing 1.6%
Education & health services 0%
Arts, entertainment, food 0%
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$371,100
+65%inflation adjusted, since 2000
from $123,800 in 2000
US average: $376,019
$1,197
+19%inflation adjusted, since 2000
from $552 in 2000
US average: $1,442
from 46.3% in 2000
59.1% rent
from 2.2% in 2009
US average: 10.0%
2.23 people
−17%since 2009
from 2.68 people in 2009
US average: 2.54
from 46.7% in 2009
US average: 22.9%
from 53.7% in 2009
US average: 47.4%
from 6.6 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04
Race & ethnicity 2000
White, non-Hispanic 78.1%(3,964)
Hispanic / Latino 14.7%(745)
2024
White, non-Hispanic 53.3%(2,623)
Hispanic / Latino 37.2%(1,832)
from 50 in 2009
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins
Detailed origins & ancestry Ancestry
+ 6 more ancestry groups with data from 13.0% in 2000
US average: 35.6%
High school or higher
from 75.4% in 2000
US average: 89.6%
from 5.5% in 2000
US average: 14.0%
Section 06
Commute & transportation from 16.3 min in 2000
US average: 26.5
from 71.2% in 2009
US average: 68.9%
from 13.5% in 2009
US average: 8.5%
from 1.1% in 2009
US average: 3.2%
from 6.4% in 2009
US average: 15.0%
from 4.2% in 2009
US average: 2.4%
from 0.0% in 2009
US average: 0.4%
from 12.4% in 2009
US average: 8.3%
Section 07
Work & employment from 12.0% in 2011
US average: 5.2%
from 66.9% in 2011
US average: 63.5%
Women 20-64 in the labor force
from 67.6% in 2020
US average: 74.6%
from 13.5% in 2009
US average: 13.1%
from 24.6% in 2009
US average: 42.5%
Section 08
People & community from 4.9% in 2009
US average: 14.1%
from 12.0% in 2009
US average: 6.2%
from 18.8% in 2012
US average: 13.3%
from 24.9% in 2013
US average: 8.4%
from 70.4% in 2017
US average: 91.0%
Computer in household
from 80.0% in 2020
US average: 95.5%
from 78.4% in 2020
US average: 87.7%
from 82.4% in 2016
US average: 77.7%
from 14.8% in 2016
US average: 13.6%
Marital status
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage from 24.9% in 2013
US average: 8.4%
from 29.5% in 2020
US average: 54.8%
Direct-purchase
from 11.6% in 2020
US average: 13.8%
from 27.5% in 2020
US average: 18.4%
from 53.5% in 2020
US average: 20.9%
VA health care
from 2.8% in 2020
US average: 2.2%
Any private
from 38.0% in 2020
US average: 67.1%
Any public
from 73.4% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 8.3%(14)
Share of the 168 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
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Frequently asked
How many people live in Willits, California? Willits, California has about 4,920 residents according to the 2024 American Community Survey.
What is the median household income in Willits, California? The typical household in Willits, California earns about $63,447 a year. Half of households make more than that, and half make less.
Is Willits, California expensive? In Willits, California, the median home is worth about $371,100, and the typical rent is about $1,197 a month.
How educated are people in Willits, California? About 16.7% of adults age 25 and over in Willits, California hold a bachelor's degree or higher.
What is the poverty rate in Willits, California? About 9.9% of people in Willits, California live below the federal poverty line.
Has Willits, California grown since 1990? Yes, Willits, California has shrunk since 1990. The population has lost about 107 residents, a change of about -2 percent over that period.
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