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MICROPOLITAN AREA

Price Micro

Price, UT · 1 counties · 20,680 residents (2025 est.) · 1,479.343 sq mi
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The short version

Price has notably lower household income than the US average, with a median household income of $58,377. Population has held roughly steady since 2000. 19% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $228,500.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 38.6
US median: 38.9
Less educated
19% hold a bachelor's degree
US average: 36%
Less affordable
home values up 47%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
20,517
Unchangedsince 2000
from 20,422 in 2000
1990 – 2025
Population density
14 / sq mi
Unchangedsince 2000
from 14 / sq mi in 2000
US average: 281
Median age
38.6
+15%since 2000
from 33.6 in 2000
US average: 38.9

PEP 2025 EST:20,680 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
19K20K20K21K22K1990201020202024Price
202421K
1990201020202024
Section 02

Income & economy

Median household income
$58,377
−6%inflation adjusted, since 2000
from $34,036 in 2000
US average: $82,259
1990 – 2024
Per capita income
$30,960
+102%since 2000
from $15,325 in 2000
US average: $44,673
Households earning $100K+
38.0%
+16.8 ptssince 2009
from 21.2% in 2009
US average: 53.3%
Poverty rate
17.0%
+3.6 ptssince 2000
from 13.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.443
+4%since 2010
from 0.425 in 2010
US average: 0.476
Workforce by industry, 2024
Information11.6%
US avg: 10.8%
Finance & insurance9.5%
US avg: 5.9%
Retail trade8.1%
US avg: 9.9%
Wholesale trade6.6%
US avg: 6.9%
Professional, scientific, technical6%
US avg: 5.1%
Agriculture, forestry, fishing5.4%
US avg: 1.6%
Manufacturing4.8%
US avg: 0.4%
Other services3.8%
US avg: 6.7%
Education & health services3.5%
US avg: 0.9%
Transportation & warehousing3.2%
US avg: 2.2%
Public administration2.4%
US avg: 4.8%
Arts, entertainment, food2%
US avg: 1.9%
Construction0.6%
US avg: 1.2%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$228,500
+47%inflation adjusted, since 2000
from $85,200 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$870
+10%inflation adjusted, since 2000
from $433 in 2000
US average: $1,442
Owner-occupied
67.9%
−9.4 ptssince 2000
from 77.3% in 2000
32.1% rent
Vacancy rate
16.0%
+1.2 ptssince 2009
from 14.8% in 2009
US average: 10.0%
Owner cost-burdened
24.0%
+7.5 ptssince 2009
from 16.5% in 2009
US average: 22.9%
Renter cost-burdened
45.4%
+5.8 ptssince 2009
from 39.5% in 2009
US average: 47.4%
Afford Score
3.9
+56%since 2000
from 2.5 in 2000
1990 – 2024
Gentrification Score
44
RELATED:See current rent listings in Price on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic86.5%(17,671)
Black0.3%(52)
Hispanic / Latino10.3%(2,097)
Asian0.3%(70)
Other0%
Diversity Score24.9%(5,094)
Segregation Score0%
2024
White, non-Hispanic81.9%(16,801)
Black0.6%(120)
Hispanic / Latino13.3%(2,728)
Asian0.2%(51)
Other4%(817)
Diversity Score38.8%(7,954)
Segregation Score13.1%(2,692)
Diversity Score
39
+55%since 2000
from 25 in 2000
1990 – 2024
Segregation Score
13
+39%since 2020
from 9 in 2020
Section 05

Education

Bachelor's degree or higher
18.8%
+6.5 ptssince 2000
from 12.3% in 2000
US average: 35.6%
High school or higher
92.5%
+11.4 ptssince 2000
from 81.1% in 2000
US average: 89.6%
Graduate degree
5.6%
+1.5 ptssince 2000
from 4.1% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
19.5 min
+50%since 2000
from 13.0 min in 2000
US average: 26.5
Drive alone to work
77.5%
+3.6 ptssince 2009
from 73.9% in 2009
US average: 68.9%
Carpooled to work
13.3%
−1.2 ptssince 2009
from 14.5% in 2009
US average: 8.5%
Public transit
0.1%
−0.3 ptssince 2009
from 0.3% in 2009
US average: 3.2%
Worked from home
6.3%
+2.1 ptssince 2009
from 4.3% in 2009
US average: 15.0%
Walked to work
1.1%
−3.2 ptssince 2009
from 4.3% in 2009
US average: 2.4%
Biked to work
0.0%
−1.2 ptssince 2009
from 1.2% in 2009
US average: 0.4%
No vehicle available
4.4%
−2.6 ptssince 2009
from 7.0% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
5.9%
−1.6 ptssince 2011
from 7.5% in 2011
US average: 5.2%
Labor force participation
56.7%
−3.0 ptssince 2011
from 59.7% in 2011
US average: 63.5%
Self-employed
18.8%
+4.1 ptssince 2009
from 14.6% in 2009
US average: 13.1%
Management & professional
31.4%
−26.5 ptssince 2009
from 57.9% in 2009
US average: 42.5%
Section 08

People & community

Male
50.1%
+1.3 ptssince 2009
from 48.9% in 2009
Female
49.9%
−1.3 ptssince 2009
from 51.1% in 2009
Foreign born
1.9%
−0.2 ptssince 2009
from 2.1% in 2009
US average: 14.1%
Veterans
4.9%
−43.8 ptssince 2009
from 48.7% in 2009
US average: 6.2%
With a disability
19.2%
+1.0 ptssince 2012
from 18.2% in 2012
US average: 13.3%
Uninsured
6.2%
−80.3 ptssince 2013
from 86.5% in 2013
US average: 8.4%
Broadband at home
85.1%
+9.5 ptssince 2017
from 75.6% in 2017
US average: 91.0%
English only at home
95.0%
+1.1 ptssince 2016
from 93.8% in 2016
US average: 77.7%
Spanish at home
4.0%
−0.6 ptssince 2016
from 4.6% in 2016
US average: 13.6%
In this metro

Principal cities

PriceCENTRAL8,368
What's inside

1 component county

Carbon CountyCENTRAL20,680
Drill deeper

Metros similar to Price

Franklin
Pop 20,788
Maryville
Pop 20,174
Guymon
Pop 20,322
Fairmont
Pop 19,440
Places similar to Price
Head to head

Compare Price side by side

PRICE VS
Franklin
Income$59,858+3%
Home value$229,400same
Population20,788+1%
SEE FULL COMPARISON →
PRICE VS
Maryville
Income$59,315+2%
Home value$177,500−22%
Population20,174−2%
SEE FULL COMPARISON →
PRICE VS
Guymon
Income$60,069+3%
Home value$163,500−28%
Population20,322−2%
SEE FULL COMPARISON →
PRICE VS
Fairmont
Income$59,507+2%
Home value$163,500−28%
Population19,440−6%
SEE FULL COMPARISON →
Frequently asked

How many people live in Price, UT?

Price, UT has about 20,517 residents according to the 2024 American Community Survey.

What is the median household income in Price, UT?

The typical household in Price, UT earns about $58,377 a year. Half of households make more than that, and half make less.

Is Price, UT expensive?

In Price, UT, the median home is worth about $228,500, and the typical rent is about $870 a month.

How educated are people in Price, UT?

About 18.8% of adults age 25 and over in Price, UT hold a bachelor's degree or higher.

What is the poverty rate in Price, UT?

About 17.0% of people in Price, UT live below the federal poverty line.

Has Price, UT grown since 1990?

Yes, Price, UT has grown since 1990. The population has added about 289 residents, a change of about 1 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · METRO ROLLUP OF COMPONENT COUNTIES · UPDATED 2024

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