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CITY

Chippewa Falls

Wisconsin · 15,293 residents (2025 est.) · 11.365 sq mi
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The short version

Chippewa Falls has notably lower household income than the US average, with a median household income of $57,873. Population has held roughly steady since 2000. 21% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $210,400. Households here earn about 25% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 39.2
US median: 38.9
Less educated
21% hold a bachelor's degree
US average: 36%
Less affordable
home values up 44%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
14,782
+14%since 2000
from 12,925 in 2000
1990 – 2025
Population density
1,301 / sq mi
+14%since 2000
from 1,137 / sq mi in 2000
US average: 281
Median age
39.2
+5%since 2000
from 37.3 in 2000
US average: 38.9

PEP 2025 EST:15,293 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
13K13K14K14K15K1990201020202024Chippewa Falls
202415K
1990201020202024
Section 02

Income & economy

Median household income
$57,873
−3%inflation adjusted, since 2000
from $32,744 in 2000
US average: $82,259
1990 – 2024
Per capita income
$31,256
+70%since 2000
from $18,366 in 2000
US average: $44,673
Households earning $100K+
36.6%
+19.8 ptssince 2009
from 16.8% in 2009
US average: 53.3%
Poverty rate
15.4%
+5.0 ptssince 2000
from 10.3% in 2000
US average: 12.5%
Income inequality (Gini)
0.392
−9%since 2010
from 0.431 in 2010
US average: 0.476
Workforce by industry, 2024
Information19.4%
US avg: 10.8%
Retail trade13.3%
US avg: 9.9%
Other services6.1%
US avg: 6.7%
Wholesale trade6%
US avg: 6.9%
Finance & insurance5.8%
US avg: 5.9%
Public administration5.5%
US avg: 4.8%
Professional, scientific, technical5.4%
US avg: 5.1%
Agriculture, forestry, fishing1%
US avg: 1.6%
Manufacturing1%
US avg: 0.4%
Arts, entertainment, food0.6%
US avg: 1.9%
Transportation & warehousing0.5%
US avg: 2.2%
Education & health services0.4%
US avg: 0.9%
Construction0%
US avg: 1.2%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$210,400
+44%inflation adjusted, since 2000
from $80,100 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$910
+14%inflation adjusted, since 2000
from $439 in 2000
US average: $1,442
Owner-occupied
50.7%
−7.5 ptssince 2000
from 58.2% in 2000
49.3% rent
Vacancy rate
2.9%
−4.7 ptssince 2009
from 7.6% in 2009
US average: 10.0%
Owner cost-burdened
23.8%
−0.8 ptssince 2009
from 24.6% in 2009
US average: 22.9%
Renter cost-burdened
39.5%
−7.6 ptssince 2009
from 47.1% in 2009
US average: 47.4%
Afford Score
3.6
+49%since 2000
from 2.4 in 2000
1990 – 2024
Gentrification Score
48
RELATED:See current rent listings in Chippewa Falls on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic97.3%(12,579)
Black0.3%(36)
Hispanic / Latino0.6%(82)
Asian0.7%(87)
Other0%
Diversity Score4%(512)
2024
White, non-Hispanic91.2%(13,488)
Black1.8%(263)
Hispanic / Latino1.9%(283)
Asian0.8%(115)
Other4.3%(633)
Diversity Score20.6%(3,046)
Diversity Score
21
+420%since 2000
from 4 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
20.9%
+4.5 ptssince 2000
from 16.4% in 2000
US average: 35.6%
High school or higher
94.8%
+10.5 ptssince 2000
from 84.3% in 2000
US average: 89.6%
Graduate degree
5.5%
−0.1 ptssince 2000
from 5.5% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
18.9 min
+54%since 2000
from 12.3 min in 2000
US average: 26.5
Drive alone to work
76.0%
+1.9 ptssince 2009
from 74.1% in 2009
US average: 68.9%
Carpooled to work
8.8%
−4.2 ptssince 2009
from 12.9% in 2009
US average: 8.5%
Public transit
0.9%
−0.6 ptssince 2009
from 1.5% in 2009
US average: 3.2%
Worked from home
10.2%
+6.6 ptssince 2009
from 3.6% in 2009
US average: 15.0%
Walked to work
1.6%
−3.2 ptssince 2009
from 4.8% in 2009
US average: 2.4%
Biked to work
0.1%
+0.1 ptssince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
7.7%
−0.4 ptssince 2009
from 8.1% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.0%
−5.9 ptssince 2011
from 10.0% in 2011
US average: 5.2%
Labor force participation
63.2%
−1.8 ptssince 2011
from 65.0% in 2011
US average: 63.5%
Self-employed
9.8%
−1.1 ptssince 2009
from 10.9% in 2009
US average: 13.1%
Management & professional
28.3%
−26.4 ptssince 2009
from 54.8% in 2009
US average: 42.5%
Section 08

People & community

Male
50.0%
−1.4 ptssince 2009
from 51.4% in 2009
Female
50.0%
+1.4 ptssince 2009
from 48.6% in 2009
Foreign born
1.0%
+0.3 ptssince 2009
from 0.8% in 2009
US average: 14.1%
Veterans
7.2%
−43.6 ptssince 2009
from 50.7% in 2009
US average: 6.2%
With a disability
12.7%
−0.6 ptssince 2012
from 13.3% in 2012
US average: 13.3%
Uninsured
4.4%
−87.6 ptssince 2013
from 92.0% in 2013
US average: 8.4%
Broadband at home
89.0%
+14.1 ptssince 2017
from 74.9% in 2017
US average: 91.0%
English only at home
98.2%
+0.3 ptssince 2016
from 97.9% in 2016
US average: 77.7%
Spanish at home
0.9%
+0.2 ptssince 2016
from 0.6% in 2016
US average: 13.6%
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Frequently asked

How many people live in Chippewa Falls, Wisconsin?

Chippewa Falls, Wisconsin has about 14,782 residents according to the 2024 American Community Survey.

What is the median household income in Chippewa Falls, Wisconsin?

The typical household in Chippewa Falls, Wisconsin earns about $57,873 a year. Half of households make more than that, and half make less.

Is Chippewa Falls, Wisconsin expensive?

In Chippewa Falls, Wisconsin, the median home is worth about $210,400, and the typical rent is about $910 a month.

How educated are people in Chippewa Falls, Wisconsin?

About 20.9% of adults age 25 and over in Chippewa Falls, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Chippewa Falls, Wisconsin?

About 15.4% of people in Chippewa Falls, Wisconsin live below the federal poverty line.

Has Chippewa Falls, Wisconsin grown since 1990?

Yes, Chippewa Falls, Wisconsin has grown since 1990. The population has added about 2,055 residents, a change of about 16 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →