Massanutten is home to 2,261 people in Virginia. The median age is 53.7, about 15 years above the US median. Owners hold 93% of the housing stock. This is an unusually credentialed place: 54% of adults have a four-year degree. That puts it in the top 6% of US cities for household income. Poverty is uncommon here, at 1.9% of residents.
At a glance
Wealthier
median household income $108,207, above the US median
US median: $82,259
Older
median age 53.7
US median: 38.9
More educated
54% hold a bachelor's degree
US average: 36%
Less affordable
home values up 59%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Massanutten
What changed most since 1990
Median age34.6 → 53.7(+19.1 years)US over the same years: +6.0 years
Population959 → 2,261(+136%)US over the same years: +35%
Homes owned by their occupants84.2% → 93.3%(+9.2 pts)US over the same years: +0.9 pts
Massanutten's population equals 2.6% of Rockingham County's. Its number of residents living in poverty equals 0.5% of the county's. Its number of adults with a bachelor's degree or higher equals 6.0% of the county's.
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)24.3%(45)
US avg: 26.4%
Gulf War (1990s)44.9%(83)
US avg: 24.3%
Vietnam era64.9%(120)
US avg: 33.1%
Korean War7%(13)
US avg: 4.5%
World War II0%(0)
US avg: 1%
Share of the 185 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Massanutten, decade by decade
Massanutten population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
959
$97,068
$275,528
52.8%
5.1
2000
1,945
$111,697
$249,931
47.6%
14.1
2010
2,291
$111,965
$378,920
48.1%
15.5
2020
2,164
$93,175
$335,250
44.8%
29.7
2024
2,261
$108,207
$396,900
53.9%
44.0
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
