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CITY

Little River

South Carolina · 11,771 residents · 10.479 sq mi
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Notable rankings
#81Oldest by median ageof 6,82661.4
The short version

Little River has lower-than-average household income, with a median household income of $65,786. The city has grown rapidly, with population up 68% since 2000. Median home value has more than doubled since 2000, reaching $305,800. With a median age of 61.4, the population is older than the US median of 38.9.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 61.4
US median: 38.9
Less educated
26% hold a bachelor's degree
US average: 36%
Less affordable
home values up 42%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
11,771
+68%since 2000
from 7,027 in 2000
1990 – 2024
Population density
1,123 / sq mi
+68%since 2000
from 671 / sq mi in 2000
US average: 281
Median age
61.4
+25%since 2000
from 49.0 in 2000
US average: 38.9
Population, 1990 – 2024
3K5K8K10K13K1990201020202024Little River
202412K
1990201020202024
Section 02

Income & economy

Median household income
$65,786
−11%inflation adjusted, since 2000
from $40,427 in 2000
US average: $82,259
1990 – 2024
Per capita income
$41,786
+84%since 2000
from $22,733 in 2000
US average: $44,673
Households earning $100K+
43.7%
+17.7 ptssince 2009
from 26.0% in 2009
US average: 53.3%
Poverty rate
12.7%
+5.2 ptssince 2000
from 7.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.414
+5%since 2010
from 0.396 in 2010
US average: 0.476
Workforce by industry, 2024
Information17.6%
US avg: 10.8%
Retail trade11.7%
US avg: 9.9%
Wholesale trade9.2%
US avg: 6.9%
Other services7.3%
US avg: 6.7%
Finance & insurance7%
US avg: 5.9%
Public administration3.9%
US avg: 4.8%
Professional, scientific, technical3.5%
US avg: 5.1%
Education & health services3.4%
US avg: 0.9%
Transportation & warehousing1%
US avg: 2.2%
Arts, entertainment, food0.3%
US avg: 1.9%
Agriculture, forestry, fishing0%
US avg: 1.6%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$305,800
+42%inflation adjusted, since 2000
from $118,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,528
+29%inflation adjusted, since 2000
from $652 in 2000
US average: $1,442
Owner-occupied
76.6%
−5.2 ptssince 2000
from 81.8% in 2000
23.4% rent
Vacancy rate
29.5%
−3.0 ptssince 2009
from 32.5% in 2009
US average: 10.0%
Owner cost-burdened
21.9%
−5.0 ptssince 2009
from 27.0% in 2009
US average: 22.9%
Renter cost-burdened
51.8%
+16.0 ptssince 2009
from 35.7% in 2009
US average: 47.4%
Afford Score
4.6
+59%since 2000
from 2.9 in 2000
1990 – 2024
Gentrification Score
40
RELATED:See current rent listings in Little River on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic90.9%(6,385)
Black6.6%(466)
Hispanic / Latino1%(72)
Asian0.3%(20)
Other0%
Diversity Score18.7%(1,315)
2024
White, non-Hispanic83.3%(9,803)
Black6.4%(757)
Hispanic / Latino4.7%(555)
Asian0.6%(74)
Other4.9%(582)
Diversity Score37.2%(4,379)
Diversity Score
37
+99%since 2000
from 19 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
25.8%
+4.5 ptssince 2000
from 21.4% in 2000
US average: 35.6%
High school or higher
92.5%
+3.3 ptssince 2000
from 89.2% in 2000
US average: 89.6%
Graduate degree
7.7%
+2.8 ptssince 2000
from 4.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
25.3 min
+79%since 2000
from 14.1 min in 2000
US average: 26.5
Drive alone to work
69.3%
−16.2 ptssince 2009
from 85.5% in 2009
US average: 68.9%
Carpooled to work
12.6%
+4.9 ptssince 2009
from 7.7% in 2009
US average: 8.5%
Public transit
0.2%
+0.2 ptssince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
14.0%
+9.6 ptssince 2009
from 4.4% in 2009
US average: 15.0%
Walked to work
0.7%
Unchangedsince 2009
from 0.7% in 2009
US average: 2.4%
Biked to work
0.8%
+0.8 ptssince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
2.9%
−1.3 ptssince 2009
from 4.2% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.2%
−3.9 ptssince 2011
from 8.1% in 2011
US average: 5.2%
Labor force participation
43.9%
−15.9 ptssince 2011
from 59.9% in 2011
US average: 63.5%
Self-employed
9.9%
+3.4 ptssince 2009
from 6.5% in 2009
US average: 13.1%
Management & professional
40.4%
−21.6 ptssince 2009
from 62.0% in 2009
US average: 42.5%
Section 08

People & community

Male
47.5%
−1.7 ptssince 2009
from 49.2% in 2009
Female
52.5%
+1.7 ptssince 2009
from 50.8% in 2009
Foreign born
6.7%
+3.9 ptssince 2009
from 2.8% in 2009
US average: 14.1%
Veterans
12.3%
−37.8 ptssince 2009
from 50.2% in 2009
US average: 6.2%
With a disability
19.5%
+4.7 ptssince 2012
from 14.8% in 2012
US average: 13.3%
Uninsured
8.2%
−73.5 ptssince 2013
from 81.7% in 2013
US average: 8.4%
Broadband at home
89.8%
+7.7 ptssince 2017
from 82.1% in 2017
US average: 91.0%
English only at home
94.2%
−1.3 ptssince 2016
from 95.5% in 2016
US average: 77.7%
Spanish at home
2.9%
−0.3 ptssince 2016
from 3.2% in 2016
US average: 13.6%
Drill deeper

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Compare Little River to nearby cities

LITTLE RIVER VS
North Myrtle Beach
Income$72,722+11%
Home value$416,900+36%
Population21,346+81%
SEE FULL COMPARISON →
LITTLE RIVER VS
Carolina Forest
Income$74,436+13%
Home value$336,800+10%
Population26,263+123%
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LITTLE RIVER VS
Myrtle Beach
Income$60,394−8%
Home value$388,800+27%
Population40,937+248%
SEE FULL COMPARISON →
LITTLE RIVER VS
Red Hill
Income$68,250+4%
Home value$249,500−18%
Population15,920+35%
SEE FULL COMPARISON →
Frequently asked

How many people live in Little River, South Carolina?

Little River, South Carolina has about 11,771 residents according to the 2024 American Community Survey.

What is the median household income in Little River, South Carolina?

The typical household in Little River, South Carolina earns about $65,786 a year. Half of households make more than that, and half make less.

Is Little River, South Carolina expensive?

In Little River, South Carolina, the median home is worth about $305,800, and the typical rent is about $1,528 a month.

How educated are people in Little River, South Carolina?

About 25.8% of adults age 25 and over in Little River, South Carolina hold a bachelor's degree or higher.

What is the poverty rate in Little River, South Carolina?

About 12.7% of people in Little River, South Carolina live below the federal poverty line.

Has Little River, South Carolina grown since 1990?

Yes, Little River, South Carolina has grown since 1990. The population has added about 8,089 residents, a change of about 220 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Little River, South Carolina: demographics, income & housing data · CensusEasy