CensusEasy
CITY

Little River

South Carolina · 11,771 residents · 10.5 sq mi
Time machine
COMPARE TO
Part of the Myrtle Beach metro area
The short version

Little River is a city of 11,771 people in South Carolina. At a median age of 61.4, this is an older place than the country as a whole. Since 2000 the city has risen by half, up 4,744 people. Owners hold 77% of the housing stock. 26% of adults hold a bachelor's degree or higher. 7% of people here were born outside the United States.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 61.4
US median: 38.9
Less educated
26% hold a bachelor's degree
US average: 36%
Less affordable
home values up 42%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
11,771
+68%since 2000
from 7,027 in 2000
1990 – 2024
Population density
1,123 / sq mi
+48%since 2009
from 759 / sq mi in 2009
US average: 281
Median age
61.4
+25%since 2000
from 49.0 in 2000
US average: 38.9
Land area
10.5 sq mi
Population, 1990 – 2024
3K5K8K10K13K19902000201020202024Little River
202412K
1990201020202024
Age distribution, 2024
Under 54.6%(540)
US avg: 5.6%
5 to 91.7%(204)
US avg: 6%
10 to 142.1%(242)
US avg: 6.4%
15 to 193.6%(426)
US avg: 6.6%
20 to 243.4%(401)
US avg: 6.5%
25 to 346.8%(801)
US avg: 13.7%
35 to 448.1%(949)
US avg: 13.2%
45 to 5410.9%(1,280)
US avg: 12.2%
55 to 6416.6%(1,956)
US avg: 12.7%
65 to 7424.9%(2,926)
US avg: 10.2%
75 to 8415.5%(1,826)
US avg: 5.1%
85 and over1.9%(220)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$65,786
−11%inflation adjusted, since 2000
from $40,427 in 2000
US average: $82,259
1990 – 2024
Per capita income
$41,786
+84%since 2000
from $22,733 in 2000
US average: $44,673
Households earning $100K+
43.7%
+17.7 ptssince 2009
from 26.0% in 2009
US average: 53.3%
Poverty rate
12.7%
+5.2 ptssince 2000
from 7.5% in 2000
US average: 12.5%
Income inequality (Gini)
0.414
+5%since 2010
from 0.396 in 2010
US average: 0.476
Workforce by industry, 2024
Information17.6%
US avg: 10.8%
Retail trade11.7%
US avg: 9.9%
Wholesale trade9.2%
US avg: 6.9%
Other services7.3%
US avg: 6.7%
Finance & insurance7%
US avg: 5.9%
Public administration3.9%
US avg: 4.8%
Professional, scientific, technical3.5%
US avg: 5.1%
Education & health services3.4%
US avg: 0.9%
Transportation & warehousing1%
US avg: 2.2%
Arts, entertainment, food0.3%
US avg: 1.9%
Agriculture, forestry, fishing0%
US avg: 1.6%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$305,800
+42%inflation adjusted, since 2000
from $118,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,528
+29%inflation adjusted, since 2000
from $652 in 2000
US average: $1,442
Owner-occupied
76.6%
−5.2 ptssince 2000
from 81.8% in 2000
23.4% rent
Vacancy rate
29.5%
−3.0 ptssince 2009
from 32.5% in 2009
US average: 10.0%
Persons per household
1.99 people
−4%since 2009
from 2.07 people in 2009
US average: 2.54
Owner cost-burdened
21.9%
−5.0 ptssince 2009
from 27.0% in 2009
US average: 22.9%
Renter cost-burdened
51.8%
+16.0 ptssince 2009
from 35.7% in 2009
US average: 47.4%
Afford Score
4.6
+12%since 2009
from 4.1 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Gentrification Score
40
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic90.9%(6,385)
Black6.6%(466)
Hispanic / Latino1%(72)
Asian0.3%(20)
Other0%
2024
White, non-Hispanic83.3%(9,803)
Black6.4%(757)
Hispanic / Latino4.7%(555)
Asian0.6%(74)
Other4.9%(582)
Diversity Score
37
+69%since 2009
from 22 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Dominican1.5%(171)
Mexican1.1%(126)
Salvadoran0.9%(107)
Cuban0.7%(80)
Colombian0.1%(9)
Asian origin
Filipino0.5%(64)
Vietnamese0.1%(10)
Ancestry
English16%(1,879)
Irish14%(1,644)
German10.9%(1,278)
Italian6.8%(803)
American6.4%(750)
Polish2.7%(322)
Scottish2.1%(246)
Jamaican2%(237)
Scotch-Irish1.6%(192)
French1.3%(157)
Hungarian1.3%(150)
+ 23 more ancestry groups with data
Russian1%(122)
Welsh0.9%(108)
Dutch0.5%(59)
Portuguese0.5%(58)
Slovak0.5%(55)
Canadian0.4%(52)
British0.3%(40)
Norwegian0.3%(40)
Greek0.3%(30)
Austrian0.2%(26)
Ukrainian0.2%(24)
Brazilian0.2%(19)
Bulgarian0.2%(18)
Arab0.1%(16)
Lebanese0.1%(16)
Czech0.1%(14)
Lithuanian0.1%(14)
Danish0.1%(13)
Armenian0.1%(12)
Romanian0.1%(12)
Swedish0.1%(10)
Section 05

Education

Bachelor's degree or higher
25.8%
+4.5 ptssince 2000
from 21.4% in 2000
US average: 35.6%
High school or higher
92.5%
+3.3 ptssince 2000
from 89.2% in 2000
US average: 89.6%
Graduate degree
7.7%
+2.8 ptssince 2000
from 4.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
25.3 min
+79%since 2000
from 14.1 min in 2000
US average: 26.5
Drive alone to work
69.3%
−16.2 ptssince 2009
from 85.5% in 2009
US average: 68.9%
Carpooled to work
12.6%
+4.9 ptssince 2009
from 7.7% in 2009
US average: 8.5%
Public transit
0.2%
+0.2 ptssince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
14.0%
+9.6 ptssince 2009
from 4.4% in 2009
US average: 15.0%
Walked to work
0.7%
Unchangedsince 2009
from 0.7% in 2009
US average: 2.4%
Biked to work
0.8%
+0.8 ptssince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
2.9%
−1.3 ptssince 2009
from 4.2% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.2%
−3.9 ptssince 2011
from 8.1% in 2011
US average: 5.2%
Labor force participation
43.9%
−15.9 ptssince 2011
from 59.9% in 2011
US average: 63.5%
Women 20-64 in the labor force
69.4%
−0.5 ptssince 2020
from 69.9% in 2020
US average: 74.6%
Self-employed
9.9%
+3.4 ptssince 2009
from 6.5% in 2009
US average: 13.1%
Management & professional
40.4%
+10.9 ptssince 2009
from 29.5% in 2009
US average: 42.5%
Section 08

People & community

Male
47.5%
−1.7 ptssince 2009
from 49.2% in 2009
Female
52.5%
+1.7 ptssince 2009
from 50.8% in 2009
Foreign born
6.7%
+3.9 ptssince 2009
from 2.8% in 2009
US average: 14.1%
Veterans
12.3%
−8.5 ptssince 2009
from 20.9% in 2009
US average: 6.2%
With a disability
19.5%
+4.7 ptssince 2012
from 14.8% in 2012
US average: 13.3%
Uninsured
8.2%
−10.1 ptssince 2013
from 18.3% in 2013
US average: 8.4%
Broadband at home
89.8%
+7.7 ptssince 2017
from 82.1% in 2017
US average: 91.0%
Computer in household
96.5%
+2.0 ptssince 2020
from 94.5% in 2020
US average: 95.5%
Same house as last year
83.3%
−4.2 ptssince 2020
from 87.6% in 2020
US average: 87.7%
English only at home
94.2%
−1.3 ptssince 2016
from 95.5% in 2016
US average: 77.7%
Spanish at home
2.9%
−0.3 ptssince 2016
from 3.2% in 2016
US average: 13.6%
Marital status
Men 15+
Never married24.5%(1,263)
Married60.1%(3,099)
Widowed3.8%(195)
Divorced11.6%(599)
Women 15+
Never married14.7%(827)
Married59.5%(3,352)
Widowed9.4%(531)
Divorced16.3%(919)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Uninsured
8.2%
−10.1 ptssince 2013
from 18.3% in 2013
US average: 8.4%
Employer-based
37.7%
−5.8 ptssince 2020
from 43.5% in 2020
US average: 54.8%
Direct-purchase
28.3%
+2.1 ptssince 2020
from 26.2% in 2020
US average: 13.8%
Medicare
44.0%
+3.5 ptssince 2020
from 40.5% in 2020
US average: 18.4%
Medicaid
12.6%
−3.6 ptssince 2020
from 16.2% in 2020
US average: 20.9%
VA health care
6.2%
+0.9 ptssince 2020
from 5.3% in 2020
US average: 2.2%
Any private
63.3%
−3.1 ptssince 2020
from 66.4% in 2020
US average: 67.1%
Any public
55.6%
+2.7 ptssince 2020
from 52.9% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)12.5%(163)
US avg: 26.4%
Gulf War (1990s)17.3%(226)
US avg: 24.3%
Vietnam era59.9%(781)
US avg: 33.1%
Korean War1.7%(22)
US avg: 4.5%
World War II1.8%(24)
US avg: 1%

Share of the 1,303 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
Drill deeper

Places similar to Little River

Citrus Springs
Pop 12,215
Fairview Shores
Pop 11,844
Goldenrod
Pop 12,878
Smyrna
Pop 13,340
Places similar to Little River
Head to head

Compare Little River to nearby cities

LITTLE RIVER VS
North Myrtle Beach
Income$72,722+11%
Home value$416,900+36%
Population21,346+81%
SEE FULL COMPARISON →
LITTLE RIVER VS
Carolina Forest
Income$74,436+13%
Home value$336,800+10%
Population26,263+123%
SEE FULL COMPARISON →
LITTLE RIVER VS
Myrtle Beach
Income$60,394−8%
Home value$388,800+27%
Population40,937+248%
SEE FULL COMPARISON →
LITTLE RIVER VS
Red Hill
Income$68,250+4%
Home value$249,500−18%
Population15,920+35%
SEE FULL COMPARISON →
Frequently asked

How many people live in Little River, South Carolina?

Little River, South Carolina has about 11,771 residents according to the 2024 American Community Survey.

What is the median household income in Little River, South Carolina?

The typical household in Little River, South Carolina earns about $65,786 a year. Half of households make more than that, and half make less.

Is Little River, South Carolina expensive?

In Little River, South Carolina, the median home is worth about $305,800, and the typical rent is about $1,528 a month.

How educated are people in Little River, South Carolina?

About 25.8% of adults age 25 and over in Little River, South Carolina hold a bachelor's degree or higher.

What is the poverty rate in Little River, South Carolina?

About 12.7% of people in Little River, South Carolina live below the federal poverty line.

Has Little River, South Carolina grown since 1990?

Yes, Little River, South Carolina has grown since 1990. The population has added about 8,089 residents, a change of about 220 percent over that period.

Keep going

Explore from here

Up the hierarchy
South Carolina

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Little River, South Carolina: demographics, income & housing data · CensusEasy