CensusEasy
CITY · 2020 ACS

Denison

Iowa · 8,373 residents · 6.547 sq mi
Time machine
COMPARE TO
Compare
The short version

Denison has lower-than-average household income, with a median household income of $53,808. Population has held roughly steady since 2000. 14% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value is $99,500. At a median age of 32.1, residents skew younger than the country as a whole.

At a glance
Lower income
below the US median
US median: $66,278
Younger
median age 32.1
US median: 38.8
Less educated
14% hold a bachelor's degree
US average: 33%
More affordable
home values down 7%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
8,373
+14%since 2000
from 7,339 in 2000
1990 – 2025
Population density
1,279 / sq mi
+14%since 2000
from 1,121 / sq mi in 2000
US average: 280
Median age
32.1
−9%since 2000
from 35.3 in 2000
US average: 38.8
Population, 1990 – 2024
6K7K7K8K9K1990201020202024Denison
20248K
1990201020202024
Section 02

Income & economy

Median household income
$53,808
+8%inflation adjusted, since 2000
from $33,187 in 2000
US average: $66,278
1990 – 2024
Per capita income
$29,801
+94%since 2000
from $15,391 in 2000
US average: $35,364
Households earning $100K+
36.1%
+17.2 ptssince 2009
from 18.9% in 2009
US average: 43.9%
Poverty rate
23.1%
+11.1 ptssince 2000
from 12.1% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade41.8%
US avg: 10%
Information8%
US avg: 11.1%
Wholesale trade7.3%
US avg: 6.7%
Finance & insurance2.6%
US avg: 5.5%
Professional, scientific, technical2.4%
US avg: 4.7%
Agriculture, forestry, fishing2.3%
US avg: 1.7%
Construction2.3%
US avg: 1.2%
Arts, entertainment, food1.5%
US avg: 2%
Other services1.2%
US avg: 6.6%
Public administration1.2%
US avg: 4.7%
Transportation & warehousing1.1%
US avg: 2.5%
Education & health services0.2%
US avg: 0.8%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$99,500
−7%inflation adjusted, since 2000
from $71,500 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$697
+22%inflation adjusted, since 2000
from $379 in 2000
US average: $1,124
Owner-occupied
63.0%
−2.0 ptssince 2000
from 65.0% in 2000
37.0% rent
Afford Score
1.8
−14%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Denison on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic79.5%(5,836)
Black1.4%(105)
Hispanic / Latino17.4%(1,274)
Asian0.8%(60)
Other0%
Diversity Score40.7%(2,986)
2020
White, non-Hispanic41.3%(3,456)
Black4.1%(342)
Hispanic / Latino49.6%(4,153)
Asian3.2%(269)
Other0.5%(38)
Diversity Score71.1%(5,957)
Diversity Score
71
+75%since 2000
from 41 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
13.5%
−0.1 ptssince 2000
from 13.6% in 2000
US average: 32.9%
High school or higher
69.4%
−4.1 ptssince 2000
from 73.5% in 2000
US average: 88.5%
Graduate degree
4.2%
+1.0 ptssince 2000
from 3.2% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
14.4 min
+38%since 2000
from 10.5 min in 2000
US average: 26.9
Drive alone to work
79.2%
+11.6 ptssince 2009
from 67.6% in 2009
US average: 75.1%
No vehicle available
11.2%
+2.1 ptssince 2009
from 9.2% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
7.7%
+2.3 ptssince 2011
from 5.4% in 2011
US average: 5.4%
Labor force participation
60.8%
−0.3 ptssince 2011
from 61.1% in 2011
US average: 63.4%
Management & professional
15.0%
−39.1 ptssince 2009
from 54.1% in 2009
US average: 39.3%
Section 08

People & community

Male
48.7%
−1.1 ptssince 2009
from 49.9% in 2009
Female
51.3%
+1.1 ptssince 2009
from 50.1% in 2009
Foreign born
33.2%
+12.8 ptssince 2009
from 20.4% in 2009
US average: 13.5%
Uninsured
12.0%
−70.8 ptssince 2013
from 82.8% in 2013
US average: 8.8%
Drill deeper

Places similar to Denison

Loughman
Pop 7,591
North Weeki Wachee
Pop 8,979
Indian River Estates
Pop 7,685
Gulf Gate
Pop 7,998
Places similar to Denison
Head to head

Compare Denison to nearby cities

DENISON VS
Carroll
Income$69,706+30%
Home value$188,700+90%
Population10,085+23%
SEE FULL COMPARISON →
DENISON VS
Storm Lake
Income$62,765+17%
Home value$172,200+73%
Population11,590+41%
SEE FULL COMPARISON →
DENISON VS
Council Bluffs
Income$64,578+20%
Home value$171,800+73%
Population62,680+663%
SEE FULL COMPARISON →
DENISON VS
South Sioux City
Income$68,223+27%
Home value$174,700+76%
Population14,158+72%
SEE FULL COMPARISON →
Frequently asked

How many people live in Denison, Iowa?

Denison, Iowa has about 8,373 residents according to the 2020 American Community Survey.

What is the median household income in Denison, Iowa?

The typical household in Denison, Iowa earns about $53,808 a year. Half of households make more than that, and half make less.

Is Denison, Iowa expensive?

In Denison, Iowa, the median home is worth about $99,500, and the typical rent is about $697 a month.

How educated are people in Denison, Iowa?

About 13.5% of adults age 25 and over in Denison, Iowa hold a bachelor's degree or higher.

What is the poverty rate in Denison, Iowa?

About 23.1% of people in Denison, Iowa live below the federal poverty line.

Has Denison, Iowa grown since 1990?

Yes, Denison, Iowa has grown since 1990. The population has added about 1,769 residents, a change of about 27 percent over that period.

Keep going

Explore from here

Up the hierarchy
Iowa
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare Denison with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →