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CITY · 2020 ACS

Lahaina

Hawaii · 12,702 residents · 7.78 sq mi
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The short version

With 12,702 people, Lahaina is a city in Hawaii. Home values have roughly tripled since 2000, reaching $730,700. The foreign-born share is 32%. Growth has run 39% since 2000, or 3,584 more people. 49% of homes are owner-occupied. 21% of adults hold a bachelor's degree or higher.

At a glance
Wealthier
above the US median
US median: $66,278
Mid-age
median age 38.8
US median: 38.8
Less educated
21% hold a bachelor's degree
US average: 33%
Less affordable
home values up 89%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

12,702
+39%since 2000
from 9,118 in 2000
1990 – 2024
38.8
+8%since 2000
from 36.0 in 2000
US average: 38.8
Land area
7.78 sq mi
Population, 19902024
9K10K11K12K14K19902000201020202024Lahaina
202410K
1990201020202024
Age distribution, 2020
Under 55.7%(724)
US avg: 5.6%
5 to 96.5%(826)
US avg: 6.1%
10 to 146.4%(812)
US avg: 6.5%
15 to 196.1%(770)
US avg: 6.6%
20 to 245.9%(744)
US avg: 6.7%
25 to 3413.7%(1,742)
US avg: 13.5%
35 to 4414.1%(1,788)
US avg: 12.7%
45 to 5413.4%(1,707)
US avg: 12.3%
55 to 6412.8%(1,627)
US avg: 13.1%
65 to 749.7%(1,232)
US avg: 10%
75 to 844.4%(565)
US avg: 4.9%
85 and over1.3%(165)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$76,951
−3%inflation adjusted, since 2000
from $52,984 in 2000
US average: $66,278
1990 – 2024
$29,811
+50%since 2000
from $19,921 in 2000
US average: $35,364
Households earning $100K+
52.8%
+15.6 ptssince 2009
from 37.2% in 2009
US average: 43.9%
9.7%
+2.0 ptssince 2000
from 7.8% in 2000
US average: 12.8%
Workforce by industry, 2020
Information15.5%
US avg: 11.1%
Other services7.2%
US avg: 6.6%
Wholesale trade3.5%
US avg: 6.7%
Finance & insurance2.1%
US avg: 5.5%
Professional, scientific, technical1.9%
US avg: 4.7%
Arts, entertainment, food1.7%
US avg: 2%
Transportation & warehousing1.2%
US avg: 2.5%
Retail trade1.1%
US avg: 10%
Public administration1%
US avg: 4.7%
Education & health services0.3%
US avg: 0.8%
Agriculture, forestry, fishing0.1%
US avg: 1.7%
Construction0.1%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$730,700
+89%inflation adjusted, since 2000
from $257,100 in 2000
US average: $265,253
1990 – 2024
$1,493
+14%inflation adjusted, since 2000
from $872 in 2000
US average: $1,124
49.4%
−4.2 ptssince 2000
from 53.6% in 2000
50.6% rent
3.54 people
+4%since 2009
from 3.40 people in 2009
US average: 2.61
9.5
−23%since 2009
from 12.4 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04

Race & ethnicity

2000
White, non-Hispanic24.7%(2,253)
Black0.3%(25)
Hispanic / Latino7.1%(644)
Asian42.8%(3,900)
Other0%
2020
White, non-Hispanic23.5%(2,987)
Black0.8%(99)
Hispanic / Latino11.2%(1,423)
Asian39.1%(4,961)
Other26.4%(3,353)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican10.6%(1,407)
Spaniard0.5%(60)
Uruguayan0.2%(29)
Salvadoran0.1%(19)
Chilean0.1%(19)
Guatemalan0.1%(16)
Cuban0%(5)
Asian origin
Filipino26.2%(3,464)
Japanese5.5%(733)
Chinese1.6%(205)
Vietnamese0.8%(110)
Thai0.2%(30)
Korean0.2%(28)
Asian Indian0.2%(22)
Pacific Islander origin
Native Hawaiian17%(2,241)
Tongan4%(532)
Samoan0.5%(70)
Marshallese0.3%(45)
Ancestry
Irish6.1%(808)
English4.2%(557)
Portuguese4.2%(554)
German2.9%(380)
Italian2.1%(282)
French1.8%(236)
Polish1.2%(152)
Scottish1.1%(149)
Swedish0.8%(109)
American0.7%(95)
Dutch0.7%(90)
Scotch-Irish0.6%(84)
+ 17 more ancestry groups with data
Norwegian0.6%(75)
British0.5%(68)
Welsh0.3%(38)
Finnish0.2%(27)
Czech0.2%(24)
Moroccan0.1%(18)
Russian0.1%(17)
Greek0.1%(16)
Hungarian0.1%(14)
Danish0.1%(13)
Israeli0.1%(12)
Austrian0.1%(9)
Swiss0%(4)
Section 05

Education

21.5%
+4.7 ptssince 2000
from 16.8% in 2000
US average: 32.9%
High school or higher
91.6%
+12.9 ptssince 2000
from 78.8% in 2000
US average: 88.5%
5.9%
+3.0 ptssince 2000
from 2.9% in 2000
US average: 12.7%
Section 06

Commute & transportation

17.6 min
+76%since 2000
from 10.0 min in 2000
US average: 26.9
65.1%
−1.0 ptssince 2009
from 66.1% in 2009
US average: 75.1%
4.7%
−3.6 ptssince 2009
from 8.3% in 2009
US average: 8.4%
Section 07

Work & employment

7.1%
−1.8 ptssince 2011
from 8.9% in 2011
US average: 5.4%
75.1%
+0.7 ptssince 2011
from 74.4% in 2011
US average: 63.4%
Women 20-64 in the labor force
84.2%
US average: 73.3%
22.3%
+4.3 ptssince 2009
from 18.0% in 2009
US average: 39.3%
Section 08

People & community

51.5%
−3.5 ptssince 2009
from 54.9% in 2009
48.5%
+3.5 ptssince 2009
from 45.1% in 2009
32.5%
+5.7 ptssince 2009
from 26.7% in 2009
US average: 13.5%
8.1%
−1.7 ptssince 2013
from 9.8% in 2013
US average: 8.8%
Computer in household
93.0%
US average: 91.9%
82.9%
US average: 86.2%
Marital status (2024)
Men 15+
Never married35.9%(1,480)
Married51.9%(2,137)
Widowed0.1%(3)
Divorced12.1%(498)
Women 15+
Never married32.3%(1,348)
Married48.7%(2,032)
Widowed10.5%(437)
Divorced8.5%(355)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

8.1%
−1.7 ptssince 2013
from 9.8% in 2013
US average: 8.8%
62.9%
US average: 55.4%
Direct-purchase
10.7%
US average: 13.7%
15.2%
US average: 17.6%
18.7%
US average: 20.0%
VA health care
1.1%
US average: 2.3%
Any private
70.6%
US average: 68.1%
Any public
32.6%
US average: 35.2%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2020
Gulf War (2001 or later)20.9%(107)
US avg: 20.6%
Gulf War (1990s)12.5%(64)
US avg: 21.4%
Vietnam era35.7%(183)
US avg: 35.2%
Korean War0%(0)
US avg: 7.6%
World War II0%(0)
US avg: 2.9%

Share of the 512 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Lahaina, Hawaii?

Lahaina, Hawaii has about 12,702 residents according to the 2020 American Community Survey.

What is the median household income in Lahaina, Hawaii?

The typical household in Lahaina, Hawaii earns about $76,951 a year. Half of households make more than that, and half make less.

Is Lahaina, Hawaii expensive?

In Lahaina, Hawaii, the median home is worth about $730,700, and the typical rent is about $1,493 a month.

How educated are people in Lahaina, Hawaii?

About 21.5% of adults age 25 and over in Lahaina, Hawaii hold a bachelor's degree or higher.

What is the poverty rate in Lahaina, Hawaii?

About 9.7% of people in Lahaina, Hawaii live below the federal poverty line.

Has Lahaina, Hawaii grown since 1990?

Yes, Lahaina, Hawaii has grown since 1990. The population has added about 3,629 residents, a change of about 40 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →