CITY · 1990 CENSUS

Marshall

Wisconsin · 2,329 residents · 2.14 sq mi

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Marshall is home to 2,329 people in Wisconsin. Owners hold 78% of the housing stock. 8% of adults hold a bachelor's degree, below the 20% national rate. There are 1,103 fewer people here than in 2000. Poverty is uncommon here, at 4.0% of locals. Median home value sits at $66,000.

At a glance

Average income

near the US median

US median: $30,130

Mid-age

median age 32.8

US median: 33.0

Less educated

8% hold a bachelor's degree

US average: 20%

More affordable

home values down 26%, inflation adjusted

US median home: $93,722

Section 01

Population & growth

Total population

2,329

−32%vs 2000

vs 3,432 in 2000

1990 – 2025

Median age

32.8

+1%vs 2000

vs 32.5 in 2000

US average: 33.0

Land area

2.14 sq mi

Population, 1990 – 2024

20244K

Age distribution, 1990

Under 58.6%(200)

US avg: 7.3%

5 to 98.3%(193)

US avg: 7.3%

10 to 146.1%(143)

US avg: 6.9%

15 to 195.9%(137)

US avg: 7.1%

20 to 246.3%(147)

US avg: 7.5%

25 to 3418.5%(430)

US avg: 17.5%

35 to 4416.5%(384)

US avg: 15.1%

45 to 548.8%(206)

US avg: 10.2%

55 to 647.6%(178)

US avg: 8.5%

65 to 748.7%(202)

US avg: 7.3%

75 to 843.7%(87)

US avg: 4%

85 and over0.9%(22)

US avg: 1.2%

BAR + DOT: THIS PLACE · TICK: US AVERAGE

Section 02

Income & economy

Median household income

$30,174

−14%inflation adjusted, since 2000

vs $46,141 in 2000

US average: $30,130

1990 – 2024

Per capita income

$13,895

−27%vs 2000

vs $19,042 in 2000

US average: $14,340

Poverty rate

4.0%

Unchangedvs 2000

vs 4.1% in 2000

US average: 13.2%

Section 03

Housing

Median home value

$66,000

−26%inflation adjusted, since 2000

vs $116,800 in 2000

US average: $93,722

1990 – 2024

Median gross rent

$410

−17%inflation adjusted, since 2000

vs $648 in 2000

US average: $450

Owner-occupied

78.3%

+2.1 ptsvs 2000

vs 76.1% in 2000

21.7% rent

Section 04

Race & ethnicity

2000

White, non-Hispanic93.6%(3,211)

Black0.9%(31)

Hispanic / Latino4%(138)

Asian0.2%(6)

Other0%

1990

White, non-Hispanic99%(2,306)

Black0%(0)

Hispanic / Latino1.7%(39)

Asian0%(0)

Other1%(23)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin

Mexican3.7%(139)

Puerto Rican0.4%(14)

Asian origin

Hmong2.3%(88)

Korean0.4%(15)

Ancestry

German39.6%(1,495)

Irish15.2%(573)

American8.5%(322)

Norwegian7.6%(289)

Swedish4%(153)

Polish4%(150)

Subsaharan African3.5%(134)

English3.3%(124)

Scotch-Irish2.7%(101)

French2.3%(86)

Austrian2.2%(85)

Italian1.9%(71)

+ 7 more ancestry groups with data

Scottish1.4%(52)

French Canadian1%(36)

Welsh0.6%(22)

Finnish0.5%(19)

Belgian0.5%(18)

Russian0.4%(17)

Dutch0.4%(16)

RANKED:Largest German population · Largest Irish population · Largest American population · Largest Norwegian population · Largest Swedish population

Section 05

Education

Bachelor's degree or higher

7.9%

−7.9 ptsvs 2000

vs 15.8% in 2000

US average: 20.3%

High school or higher

77.1%

−7.1 ptsvs 2000

vs 84.2% in 2000

US average: 75.2%

Graduate degree

3.8%

+0.5 ptsvs 2000

vs 3.4% in 2000

US average: 7.1%

Section 06

Commute & transportation

Average commute

21.4 min

+42%vs 2000

vs 15.1 min in 2000

US average: 21.9

Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status (2024)

Men 15+

Never married38.3%(500)

Married56%(731)

Widowed0.2%(3)

Divorced5.5%(72)

Women 15+

Never married29.8%(532)

Married52.2%(932)

Widowed3.1%(56)

Divorced14.8%(265)

SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024

Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

Uninsured

3.1%

−6.8 ptssince 2013

from 9.9% in 2013

US average: 8.4%

Employer-based

62.4%

+5.3 ptssince 2020

from 57.1% in 2020

US average: 54.8%

Direct-purchase

12.4%

+3.6 ptssince 2020

from 8.8% in 2020

US average: 13.8%

Medicare

12.0%

+2.7 ptssince 2020

from 9.3% in 2020

US average: 18.4%

Medicaid

20.2%

−2.9 ptssince 2020

from 23.1% in 2020

US average: 20.9%

VA health care

3.6%

+1.5 ptssince 2020

from 2.1% in 2020

US average: 2.2%

Any private

76.5%

+10.0 ptssince 2020

from 66.5% in 2020

US average: 67.1%

Any public

30.0%

−2.5 ptssince 2020

from 32.5% in 2020

US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024

Gulf War (2001 or later)65.8%(158)

US avg: 26.4%

Gulf War (1990s)32.1%(77)

US avg: 24.3%

Vietnam era13.8%(33)

US avg: 33.1%

Korean War0%(0)

US avg: 4.5%

World War II0%(0)

US avg: 1%

Share of the 240 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE

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