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CITY

South Bay

Florida · 5,140 residents (2025 est.) · 2.862 sq mi
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The short version

South Bay has notably lower household income than the US average, with a median household income of $51,417. Population has grown 32% since 2000. 9% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $142,300. The poverty rate of 32.3% is well above the national figure. Households here earn about 31% less than the Florida median.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 37.8
US median: 38.9
Less educated
9% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

5,102
+32%since 2000
from 3,859 in 2000
1990 – 2025
1,783 / sq mi
+32%since 2000
from 1,348 / sq mi in 2000
US average: 281
37.8
+17%since 2000
from 32.2 in 2000
US average: 38.9

PEP 2025 EST:5,140 residents (Census Bureau Vintage 2025, released March 2026)

Population, 19902024
3K4K5K6K7K1990201020202024South Bay
20245K
1990201020202024
Section 02

Income & economy

$51,417
+20%inflation adjusted, since 2000
from $23,558 in 2000
US average: $82,259
1990 – 2024
$12,363
+35%since 2000
from $9,126 in 2000
US average: $44,673
Households earning $100K+
28.0%
+16.7 ptssince 2009
from 11.3% in 2009
US average: 53.3%
32.3%
−4.4 ptssince 2000
from 36.7% in 2000
US average: 12.5%
0.462
+16%since 2010
from 0.398 in 2010
US average: 0.476
Workforce by industry, 2024
Information15.3%
US avg: 10.8%
Wholesale trade10.1%
US avg: 6.9%
Retail trade7.7%
US avg: 9.9%
Agriculture, forestry, fishing3%
US avg: 1.6%
Construction3%
US avg: 1.2%
Finance & insurance2.7%
US avg: 5.9%
Professional, scientific, technical2.7%
US avg: 5.1%
Arts, entertainment, food2.3%
US avg: 1.9%
Transportation & warehousing2%
US avg: 2.2%
Other services1.4%
US avg: 6.7%
Public administration1.4%
US avg: 4.8%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

$142,300
+19%inflation adjusted, since 2000
from $65,600 in 2000
US average: $376,019
1990 – 2024
$1,085
+29%inflation adjusted, since 2000
from $461 in 2000
US average: $1,442
59.8%
+1.3 ptssince 2000
from 58.5% in 2000
40.2% rent
7.9%
−9.0 ptssince 2009
from 16.9% in 2009
US average: 10.0%
29.5%
+1.1 ptssince 2009
from 28.4% in 2009
US average: 22.9%
64.7%
−18.4 ptssince 2009
from 83.1% in 2009
US average: 47.4%
2.8
−1%since 2000
from 2.8 in 2000
1990 – 2024
RELATED:See current rent listings in South Bay on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic12.5%(481)
Black66.3%(2,557)
Hispanic / Latino19.6%(755)
Asian0.3%(10)
Other0%
Diversity Score61.6%(2,376)
2024
White, non-Hispanic7.8%(396)
Black61.7%(3,146)
Hispanic / Latino25.2%(1,285)
Asian0%(0)
Other5.4%(275)
Diversity Score68.4%(3,491)
68
+11%since 2000
from 62 in 2000
1990 – 2024
Section 05

Education

8.8%
+1.6 ptssince 2000
from 7.3% in 2000
US average: 35.6%
High school or higher
61.7%
+6.4 ptssince 2000
from 55.3% in 2000
US average: 89.6%
1.2%
−0.7 ptssince 2000
from 2.0% in 2000
US average: 14.0%
Section 06

Commute & transportation

32.7 min
+78%since 2000
from 18.4 min in 2000
US average: 26.5
70.2%
−14.4 ptssince 2009
from 84.6% in 2009
US average: 68.9%
17.8%
+8.3 ptssince 2009
from 9.5% in 2009
US average: 8.5%
3.7%
+1.1 ptssince 2009
from 2.5% in 2009
US average: 3.2%
4.4%
+4.4 ptssince 2009
from 0.0% in 2009
US average: 15.0%
1.6%
+0.4 ptssince 2009
from 1.2% in 2009
US average: 2.4%
1.0%
+1.0 ptssince 2009
from 0.0% in 2009
US average: 0.4%
14.3%
+9.3 ptssince 2009
from 5.0% in 2009
US average: 8.3%
Section 07

Work & employment

9.0%
−10.1 ptssince 2011
from 19.1% in 2011
US average: 5.2%
30.8%
+2.0 ptssince 2011
from 28.8% in 2011
US average: 63.5%
18.2%
−8.4 ptssince 2009
from 26.6% in 2009
US average: 13.1%
31.8%
−22.4 ptssince 2009
from 54.3% in 2009
US average: 42.5%
Section 08

People & community

70.8%
+5.7 ptssince 2009
from 65.1% in 2009
29.2%
−5.7 ptssince 2009
from 34.9% in 2009
18.9%
−4.8 ptssince 2009
from 23.7% in 2009
US average: 14.1%
3.9%
−66.4 ptssince 2009
from 70.3% in 2009
US average: 6.2%
15.9%
+0.7 ptssince 2012
from 15.2% in 2012
US average: 13.3%
16.7%
−64.7 ptssince 2013
from 81.4% in 2013
US average: 8.4%
72.1%
+35.3 ptssince 2017
from 36.8% in 2017
US average: 91.0%
75.3%
−0.8 ptssince 2016
from 76.1% in 2016
US average: 77.7%
20.6%
−0.1 ptssince 2016
from 20.7% in 2016
US average: 13.6%
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Frequently asked

How many people live in South Bay, Florida?

South Bay, Florida has about 5,102 residents according to the 2024 American Community Survey.

What is the median household income in South Bay, Florida?

The typical household in South Bay, Florida earns about $51,417 a year. Half of households make more than that, and half make less.

Is South Bay, Florida expensive?

In South Bay, Florida, the median home is worth about $142,300, and the typical rent is about $1,085 a month.

How educated are people in South Bay, Florida?

About 8.8% of adults age 25 and over in South Bay, Florida hold a bachelor's degree or higher.

What is the poverty rate in South Bay, Florida?

About 32.3% of people in South Bay, Florida live below the federal poverty line.

Has South Bay, Florida grown since 1990?

Yes, South Bay, Florida has grown since 1990. The population has added about 1,641 residents, a change of about 47 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

South Bay, Florida: demographics, income & housing data · CensusEasy