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CITY

Sterling

Colorado · 13,054 residents (2025 est.) · 7.62 sq mi
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The short version

Sterling is home to 13,172 people in Colorado. 16% of adults hold a bachelor's degree, below the 36% national rate. That trails the Colorado median by roughly 55%. Getting to work takes 15 minutes on average. Median household income is $43,283, under the $82,259 national median. Home values have roughly tripled since 2000, reaching $217,400.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 37.7
US median: 38.9
Less educated
16% hold a bachelor's degree
US average: 36%
Less affordable
home values up 57%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

13,172
+16%since 2000
from 11,360 in 2000
13,054 in 2025 (Census Bureau estimate)
1990 – 2025
1,729 / sq mi
+3%since 2009
from 1,676 / sq mi in 2009
US average: 281
37.7
+8%since 2000
from 35.0 in 2000
US average: 38.9
Land area
7.62 sq mi
Population, 19902024
10K11K13K14K15K19902000201020202024Sterling
202413K
1990201020202024
Age distribution, 2024
Under 54.4%(583)
US avg: 5.6%
5 to 94.7%(616)
US avg: 6%
10 to 144.9%(644)
US avg: 6.4%
15 to 196.2%(811)
US avg: 6.6%
20 to 246.3%(830)
US avg: 6.5%
25 to 3418.3%(2,413)
US avg: 13.7%
35 to 4415.1%(1,983)
US avg: 13.2%
45 to 549.8%(1,294)
US avg: 12.2%
55 to 6411.2%(1,478)
US avg: 12.7%
65 to 7410.4%(1,366)
US avg: 10.2%
75 to 846.4%(844)
US avg: 5.1%
85 and over2.4%(310)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$43,283
−13%inflation adjusted, since 2000
from $27,337 in 2000
US average: $82,259
1990 – 2024
$22,573
+48%since 2000
from $15,287 in 2000
US average: $44,673
Households earning $100K+
26.0%
+6.5 ptssince 2009
from 19.4% in 2009
US average: 53.3%
19.0%
+3.8 ptssince 2000
from 15.2% in 2000
US average: 12.5%
0.425
Unchangedsince 2010
from 0.424 in 2010
US average: 0.476
Workforce by industry, 2024
Information17.1%
US avg: 10.8%
Wholesale trade5.4%
US avg: 6.9%
Retail trade5.1%
US avg: 9.9%
Finance & insurance4.5%
US avg: 5.9%
Agriculture, forestry, fishing4.1%
US avg: 1.6%
Professional, scientific, technical4.1%
US avg: 5.1%
Construction3.6%
US avg: 1.2%
Other services3.3%
US avg: 6.7%
Public administration2.3%
US avg: 4.8%
Arts, entertainment, food1.4%
US avg: 1.9%
Transportation & warehousing1.3%
US avg: 2.2%
Manufacturing0.5%
US avg: 0.4%
Education & health services0.4%
US avg: 0.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$217,400
+57%inflation adjusted, since 2000
from $75,800 in 2000
US average: $376,019
1990 – 2024
$1,031
+25%inflation adjusted, since 2000
from $452 in 2000
US average: $1,442
55.9%
−7.6 ptssince 2000
from 63.5% in 2000
44.1% rent
5.1%
−2.0 ptssince 2009
from 7.0% in 2009
US average: 10.0%
2.17 people
−8%since 2009
from 2.36 people in 2009
US average: 2.54
26.3%
−1.6 ptssince 2009
from 27.9% in 2009
US average: 22.9%
41.4%
+15.4 ptssince 2009
from 25.9% in 2009
US average: 47.4%
5.0
+86%since 2009
from 2.7 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
44
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic83.3%(9,463)
Black0.7%(83)
Hispanic / Latino14.2%(1,613)
Asian0.4%(43)
Other0%
2024
White, non-Hispanic70.2%(9,252)
Black4.3%(560)
Hispanic / Latino21.2%(2,793)
Asian0.8%(105)
Other3.5%(462)
57
+6%since 2009
from 54 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican15.4%(2,024)
Puerto Rican0.5%(65)
Cuban0%(3)
Asian origin
Filipino0.6%(77)
Korean0.1%(16)
Chinese0.1%(9)
Ancestry
German27.4%(3,606)
English9.3%(1,226)
Irish7.7%(1,017)
Italian2%(261)
Swedish1.9%(252)
French1.8%(237)
Czech1.7%(227)
American1.5%(200)
Scotch-Irish1.5%(197)
Scottish1.2%(161)
Norwegian0.8%(108)
+ 19 more ancestry groups with data
Russian0.8%(100)
Dutch0.7%(93)
Polish0.4%(56)
Danish0.4%(54)
Canadian0.3%(34)
Welsh0.2%(27)
Brazilian0.2%(25)
Portuguese0.2%(25)
Swiss0.2%(25)
Arab0.2%(22)
British0.2%(22)
Bulgarian0.1%(15)
Finnish0.1%(15)
Lebanese0.1%(13)
Belgian0.1%(11)
Hungarian0.1%(11)
Egyptian0.1%(9)
Greek0.1%(9)
Section 05

Education

15.7%
+3.1 ptssince 2000
from 12.6% in 2000
US average: 35.6%
High school or higher
87.1%
+6.1 ptssince 2000
from 81.0% in 2000
US average: 89.6%
6.1%
+1.5 ptssince 2000
from 4.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

14.7 min
+40%since 2000
from 10.5 min in 2000
US average: 26.5
74.6%
+0.6 ptssince 2009
from 74.0% in 2009
US average: 68.9%
9.3%
−3.2 ptssince 2009
from 12.5% in 2009
US average: 8.5%
3.5%
+3.5 ptssince 2009
from 0.0% in 2009
US average: 3.2%
8.5%
+5.4 ptssince 2009
from 3.1% in 2009
US average: 15.0%
4.0%
−2.7 ptssince 2009
from 6.7% in 2009
US average: 2.4%
0.2%
−1.0 ptssince 2009
from 1.2% in 2009
US average: 0.4%
9.5%
+1.3 ptssince 2009
from 8.1% in 2009
US average: 8.3%
Section 07

Work & employment

7.8%
−3.2 ptssince 2011
from 10.9% in 2011
US average: 5.2%
53.4%
−11.4 ptssince 2011
from 64.7% in 2011
US average: 63.5%
Women 20-64 in the labor force
77.8%
+10.3 ptssince 2020
from 67.5% in 2020
US average: 74.6%
14.1%
−2.3 ptssince 2009
from 16.3% in 2009
US average: 13.1%
27.9%
+7.6 ptssince 2009
from 20.3% in 2009
US average: 42.5%
Section 08

People & community

57.3%
+1.0 ptssince 2009
from 56.2% in 2009
42.7%
−1.0 ptssince 2009
from 43.8% in 2009
6.6%
−0.2 ptssince 2009
from 6.8% in 2009
US average: 14.1%
6.9%
−6.8 ptssince 2009
from 13.8% in 2009
US average: 6.2%
18.5%
+4.6 ptssince 2012
from 13.9% in 2012
US average: 13.3%
6.8%
−15.6 ptssince 2013
from 22.4% in 2013
US average: 8.4%
83.0%
+9.1 ptssince 2017
from 73.9% in 2017
US average: 91.0%
Computer in household
90.6%
−0.3 ptssince 2020
from 90.9% in 2020
US average: 95.5%
82.2%
+6.1 ptssince 2020
from 76.1% in 2020
US average: 87.7%
88.2%
−3.8 ptssince 2016
from 92.0% in 2016
US average: 77.7%
8.6%
+1.1 ptssince 2016
from 7.4% in 2016
US average: 13.6%
Marital status
Men 15+
Never married45.4%(2,908)
Married41.8%(2,680)
Widowed3.2%(202)
Divorced9.7%(619)
Women 15+
Never married27.6%(1,360)
Married41.7%(2,051)
Widowed11.3%(555)
Divorced19.4%(954)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

6.8%
−15.6 ptssince 2013
from 22.4% in 2013
US average: 8.4%
39.5%
−4.2 ptssince 2020
from 43.7% in 2020
US average: 54.8%
Direct-purchase
11.5%
−4.0 ptssince 2020
from 15.5% in 2020
US average: 13.8%
22.5%
+1.5 ptssince 2020
from 21.0% in 2020
US average: 18.4%
40.0%
+13.1 ptssince 2020
from 26.9% in 2020
US average: 20.9%
VA health care
4.1%
+0.2 ptssince 2020
from 3.9% in 2020
US average: 2.2%
Any private
49.5%
−6.9 ptssince 2020
from 56.4% in 2020
US average: 67.1%
Any public
58.3%
+12.7 ptssince 2020
from 45.6% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)21.2%(162)
US avg: 26.4%
Gulf War (1990s)11.8%(90)
US avg: 24.3%
Vietnam era24.6%(188)
US avg: 33.1%
Korean War5.6%(43)
US avg: 4.5%
World War II0%(0)
US avg: 1%

Share of the 764 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Sterling, Colorado?

Sterling, Colorado has about 13,172 residents according to the 2024 American Community Survey.

What is the median household income in Sterling, Colorado?

The typical household in Sterling, Colorado earns about $43,283 a year. Half of households make more than that, and half make less.

Is Sterling, Colorado expensive?

In Sterling, Colorado, the median home is worth about $217,400, and the typical rent is about $1,031 a month.

How educated are people in Sterling, Colorado?

About 15.7% of adults age 25 and over in Sterling, Colorado hold a bachelor's degree or higher.

What is the poverty rate in Sterling, Colorado?

About 19.0% of people in Sterling, Colorado live below the federal poverty line.

Has Sterling, Colorado grown since 1990?

Yes, Sterling, Colorado has grown since 1990. The population has added about 2,806 residents, a change of about 27 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →