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COUNTY

Rock County

Minnesota · 9,524 residents (2025 est.) · 482 sq mi
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The short version

Rock County is home to 9,621 people in Minnesota. That puts it in the top 9% of US counties for household income. 2% of locals were born outside the United States. Owners hold 77% of the housing stock. Density works out to 20 people per square mile. 26% of adults hold a bachelor's degree or higher.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 41.2
US median: 38.9
Less educated
26% hold a bachelor's degree
US average: 36%
Less affordable
home values up 68%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

9,621
−1%since 2000
from 9,721 in 2000
9,524 in 2025 (Census Bureau estimate)
1990 – 2025
20 / sq mi
+2%since 2009
from 20 / sq mi in 2009
US average: 281
41.2
+3%since 2000
from 39.9 in 2000
US average: 38.9
Land area
482 sq mi
Population, 19902024
9K9K10K10K10K19902000201020202024Rock County
202410K
1990201020202024
Age distribution, 2024
Under 55.7%(547)
US avg: 5.6%
5 to 96.9%(665)
US avg: 6%
10 to 146.8%(653)
US avg: 6.4%
15 to 197.9%(760)
US avg: 6.6%
20 to 245%(481)
US avg: 6.5%
25 to 3410.3%(995)
US avg: 13.7%
35 to 4412%(1,154)
US avg: 13.2%
45 to 5411.5%(1,111)
US avg: 12.2%
55 to 6413.4%(1,289)
US avg: 12.7%
65 to 7410.9%(1,052)
US avg: 10.2%
75 to 847.2%(688)
US avg: 5.1%
85 and over2.3%(226)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$71,295
+3%inflation adjusted, since 2000
from $38,102 in 2000
US average: $82,259
1990 – 2024
$38,826
+123%since 2000
from $17,411 in 2000
US average: $44,673
Households earning $100K+
48.3%
+27.6 ptssince 2009
from 20.7% in 2009
US average: 53.3%
10.6%
+2.7 ptssince 2000
from 8.0% in 2000
US average: 12.5%
0.432
+8%since 2010
from 0.400 in 2010
US average: 0.476
Workforce by industry, 2024
Agriculture, forestry, fishing10.2%
US avg: 1.6%
Construction9.9%
US avg: 1.2%
Information9.3%
US avg: 10.8%
Retail trade8.3%
US avg: 9.9%
Wholesale trade8.1%
US avg: 6.9%
Other services7.7%
US avg: 6.7%
Public administration6.9%
US avg: 4.8%
Finance & insurance4.7%
US avg: 5.9%
Professional, scientific, technical4.1%
US avg: 5.1%
Transportation & warehousing2.4%
US avg: 2.2%
Arts, entertainment, food0.7%
US avg: 1.9%
Education & health services0.6%
US avg: 0.9%
Manufacturing0.3%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$224,300
+68%inflation adjusted, since 2000
from $73,500 in 2000
US average: $376,019
1990 – 2024
$698
−3%inflation adjusted, since 2000
from $394 in 2000
US average: $1,442
76.6%
−1.4 ptssince 2000
from 77.9% in 2000
23.4% rent
5.2%
−2.4 ptssince 2009
from 7.6% in 2009
US average: 10.0%
2.32 people
−2%since 2009
from 2.36 people in 2009
US average: 2.54
14.5%
−2.6 ptssince 2009
from 17.1% in 2009
US average: 22.9%
35.8%
−0.6 ptssince 2009
from 36.4% in 2009
US average: 47.4%
3.1
+53%since 2009
from 2.1 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
80
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic96.7%(9,396)
Black0.5%(52)
Hispanic / Latino1.3%(124)
Asian0.6%(58)
Other0%
2024
White, non-Hispanic91.4%(8,791)
Black0.1%(14)
Hispanic / Latino4%(384)
Asian0.4%(43)
Other4%(389)
20
+78%since 2009
from 11 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
24
+1793%since 2020
from 1 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican1.6%(156)
Guatemalan0.8%(79)
Puerto Rican0.6%(54)
Dominican0.3%(26)
Salvadoran0.2%(22)
Bolivian0.1%(10)
Colombian0.1%(5)
Spaniard0.1%(5)
Cuban0%(3)
Asian origin
Cambodian0.2%(18)
Laotian0.1%(14)
Burmese0.1%(6)
Korean0%(3)
Ancestry
German41.4%(3,985)
Dutch16.1%(1,547)
Norwegian12.6%(1,215)
Irish6%(575)
English3.7%(355)
Swedish3%(284)
American2.6%(247)
Danish1.4%(130)
Polish1%(100)
French0.9%(85)
Belgian0.9%(82)
Russian0.8%(78)
+ 19 more ancestry groups with data
Italian0.8%(76)
Czech0.5%(49)
Swiss0.5%(45)
Canadian0.4%(43)
Finnish0.4%(39)
Ukrainian0.3%(26)
Scottish0.2%(23)
Welsh0.2%(19)
Arab0.1%(10)
Slovene0.1%(9)
Egyptian0.1%(8)
Austrian0.1%(6)
Romanian0.1%(6)
British0%(4)
Greek0%(1)
Section 05

Education

26.3%
+10.9 ptssince 2000
from 15.4% in 2000
US average: 35.6%
High school or higher
93.4%
+11.9 ptssince 2000
from 81.5% in 2000
US average: 89.6%
7.8%
+4.7 ptssince 2000
from 3.2% in 2000
US average: 14.0%
Section 06

Commute & transportation

19.6 min
+44%since 2000
from 13.6 min in 2000
US average: 26.5
77.5%
+2.8 ptssince 2009
from 74.8% in 2009
US average: 68.9%
7.1%
−3.5 ptssince 2009
from 10.6% in 2009
US average: 8.5%
0.1%
−0.2 ptssince 2009
from 0.3% in 2009
US average: 3.2%
11.9%
+3.5 ptssince 2009
from 8.3% in 2009
US average: 15.0%
2.1%
−3.0 ptssince 2009
from 5.1% in 2009
US average: 2.4%
0.0%
−0.2 ptssince 2009
from 0.2% in 2009
US average: 0.4%
5.8%
+1.7 ptssince 2009
from 4.1% in 2009
US average: 8.3%
Section 07

Work & employment

2.6%
−0.4 ptssince 2011
from 3.0% in 2011
US average: 5.2%
68.8%
+1.1 ptssince 2011
from 67.8% in 2011
US average: 63.5%
Women 20-64 in the labor force
81.9%
Unchangedsince 2020
from 81.9% in 2020
US average: 74.6%
17.6%
+7.2 ptssince 2009
from 10.5% in 2009
US average: 13.1%
39.5%
+7.5 ptssince 2009
from 32.0% in 2009
US average: 42.5%
Section 08

People & community

49.9%
+1.1 ptssince 2009
from 48.8% in 2009
50.1%
−1.1 ptssince 2009
from 51.2% in 2009
1.8%
Unchangedsince 2009
from 1.8% in 2009
US average: 14.1%
6.1%
−4.1 ptssince 2009
from 10.2% in 2009
US average: 6.2%
10.3%
−0.6 ptssince 2012
from 10.9% in 2012
US average: 13.3%
4.7%
−2.5 ptssince 2013
from 7.2% in 2013
US average: 8.4%
90.1%
+13.1 ptssince 2017
from 77.0% in 2017
US average: 91.0%
Computer in household
96.0%
+5.2 ptssince 2020
from 90.8% in 2020
US average: 95.5%
89.4%
+3.0 ptssince 2020
from 86.4% in 2020
US average: 87.7%
96.3%
−0.2 ptssince 2016
from 96.5% in 2016
US average: 77.7%
2.4%
+0.5 ptssince 2016
from 2.0% in 2016
US average: 13.6%
Marital status
Men 15+
Never married29.5%(1,141)
Married62.1%(2,402)
Widowed1.9%(72)
Divorced6.6%(254)
Women 15+
Never married19.6%(762)
Married58.7%(2,283)
Widowed8.9%(344)
Divorced12.8%(498)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

4.7%
−2.5 ptssince 2013
from 7.2% in 2013
US average: 8.4%
56.8%
−0.1 ptssince 2020
from 56.9% in 2020
US average: 54.8%
Direct-purchase
21.1%
+0.7 ptssince 2020
from 20.4% in 2020
US average: 13.8%
20.5%
+0.5 ptssince 2020
from 20.0% in 2020
US average: 18.4%
19.4%
+3.9 ptssince 2020
from 15.5% in 2020
US average: 20.9%
VA health care
1.7%
−0.2 ptssince 2020
from 1.9% in 2020
US average: 2.2%
Any private
75.1%
−1.8 ptssince 2020
from 76.9% in 2020
US average: 67.1%
Any public
37.0%
+3.6 ptssince 2020
from 33.4% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)23.1%(103)
US avg: 26.4%
Gulf War (1990s)16.6%(74)
US avg: 24.3%
Vietnam era37.4%(167)
US avg: 33.1%
Korean War8.3%(37)
US avg: 4.5%
World War II0%(0)
US avg: 1%

Share of the 446 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Rock County, Minnesota?

Rock County, Minnesota has about 9,621 residents according to the 2024 American Community Survey.

What is the median household income in Rock County, Minnesota?

The typical household in Rock County, Minnesota earns about $71,295 a year. Half of households make more than that, and half make less.

Is Rock County, Minnesota expensive?

In Rock County, Minnesota, the median home is worth about $224,300, and the typical rent is about $698 a month.

How educated are people in Rock County, Minnesota?

About 26.3% of adults age 25 and over in Rock County, Minnesota hold a bachelor's degree or higher.

What is the poverty rate in Rock County, Minnesota?

About 10.6% of people in Rock County, Minnesota live below the federal poverty line.

Has Rock County, Minnesota grown since 1990?

Yes, Rock County, Minnesota has shrunk since 1990. The population has lost about 185 residents, a change of about -2 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →