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COUNTY

West Baton Rouge Parish

Louisiana · 28,756 residents (2025 est.) · 192 sq mi
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The short version

West Baton Rouge Parish is home to 27,974 people in Louisiana. That puts it in the top 3% of US counties for household income. That is roughly 44% ahead of the Louisiana median. Four-year degrees are less common here than nationally, at 23% of adults. 1% of residents were born outside the United States. Owners hold 77% of the housing stock.

At a glance
Wealthier
above the US median
US median: $82,259
Younger
median age 36.6
US median: 38.9
Less educated
23% hold a bachelor's degree
US average: 36%
Less affordable
home values up 70%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
27,974
+30%since 2000
from 21,601 in 2000
28,756 in 2025 (Census Bureau estimate)
1990 – 2025
Population density
145 / sq mi
+25%since 2009
from 116 / sq mi in 2009
US average: 281
Median age
36.6
+8%since 2000
from 34.0 in 2000
US average: 38.9
Land area
192 sq mi
Population, 1990 – 2024
19K21K24K26K29K19902000201020202024West Baton Rouge Parish
202428K
1990201020202024
Age distribution, 2024
Under 56.1%(1,698)
US avg: 5.6%
5 to 96.8%(1,914)
US avg: 6%
10 to 147.1%(1,978)
US avg: 6.4%
15 to 196.1%(1,717)
US avg: 6.6%
20 to 243.6%(1,004)
US avg: 6.5%
25 to 3416.7%(4,658)
US avg: 13.7%
35 to 4415.1%(4,232)
US avg: 13.2%
45 to 5410.7%(2,995)
US avg: 12.2%
55 to 6413%(3,624)
US avg: 12.7%
65 to 749.2%(2,574)
US avg: 10.2%
75 to 844.5%(1,257)
US avg: 5.1%
85 and over1.2%(323)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$87,299
+29%inflation adjusted, since 2000
from $37,117 in 2000
US average: $82,259
1990 – 2024
Per capita income
$39,621
+151%since 2000
from $15,773 in 2000
US average: $44,673
Households earning $100K+
55.9%
+29.0 ptssince 2009
from 27.0% in 2009
US average: 53.3%
Poverty rate
12.9%
−4.1 ptssince 2000
from 17.0% in 2000
US average: 12.5%
Income inequality (Gini)
0.423
Unchangedsince 2010
from 0.421 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade18.3%
US avg: 9.9%
Information8.3%
US avg: 10.8%
Wholesale trade6.8%
US avg: 6.9%
Finance & insurance6.6%
US avg: 5.9%
Professional, scientific, technical5.2%
US avg: 5.1%
Other services3.4%
US avg: 6.7%
Public administration2.7%
US avg: 4.8%
Transportation & warehousing1.6%
US avg: 2.2%
Education & health services1.4%
US avg: 0.9%
Agriculture, forestry, fishing1.1%
US avg: 1.6%
Manufacturing0.9%
US avg: 0.4%
Arts, entertainment, food0.5%
US avg: 1.9%
Construction0.2%
US avg: 1.2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$229,900
+70%inflation adjusted, since 2000
from $74,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$973
+22%inflation adjusted, since 2000
from $439 in 2000
US average: $1,442
Owner-occupied
76.8%
−2.0 ptssince 2000
from 78.8% in 2000
23.2% rent
Vacancy rate
9.0%
+1.1 ptssince 2009
from 7.9% in 2009
US average: 10.0%
Persons per household
2.48 people
−2%since 2009
from 2.52 people in 2009
US average: 2.54
Owner cost-burdened
11.6%
−8.4 ptssince 2009
from 19.9% in 2009
US average: 22.9%
Renter cost-burdened
32.5%
−10.8 ptssince 2009
from 43.4% in 2009
US average: 47.4%
Afford Score
2.6
−2%since 2009
from 2.7 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Gentrification Score
75
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic62%(13,394)
Black35.4%(7,649)
Hispanic / Latino1.4%(313)
Asian0.2%(39)
Other0%
2024
White, non-Hispanic52.2%(14,608)
Black40.8%(11,424)
Hispanic / Latino4.6%(1,279)
Asian0.5%(148)
Other1.8%(515)
Diversity Score
70
+10%since 2009
from 64 in 2009
2009 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Segregation Score
15
−23%since 2020
from 20 in 2020
Our index, 0 to 100. Higher means White and non-White residents are more separated across neighborhoods.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican1.9%(521)
Dominican0.5%(140)
Puerto Rican0.2%(60)
Venezuelan0.2%(58)
Spaniard0.1%(17)
Asian origin
Asian Indian0.4%(107)
Taiwanese0.1%(16)
Filipino0.1%(16)
Laotian0%(9)
Pacific Islander origin
Ancestry
French13.3%(3,720)
American9.7%(2,723)
Italian5.2%(1,455)
English5%(1,390)
German3.7%(1,038)
Irish3.1%(862)
Scottish1%(275)
Scotch-Irish0.8%(237)
Arab0.4%(107)
Polish0.4%(100)
+ 18 more ancestry groups with data
Lebanese0.2%(54)
Syrian0.2%(51)
Lithuanian0.1%(36)
Armenian0.1%(33)
Belgian0.1%(27)
Danish0.1%(24)
Austrian0.1%(14)
Swiss0%(13)
Welsh0%(11)
Canadian0%(10)
Dutch0%(9)
British0%(4)
Swedish0%(2)
Section 05

Education

Bachelor's degree or higher
23.3%
+12.1 ptssince 2000
from 11.1% in 2000
US average: 35.6%
High school or higher
90.0%
+16.6 ptssince 2000
from 73.4% in 2000
US average: 89.6%
Graduate degree
6.3%
+3.3 ptssince 2000
from 2.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
25.0 min
+83%since 2000
from 13.6 min in 2000
US average: 26.5
Drive alone to work
82.5%
−0.5 ptssince 2009
from 83.1% in 2009
US average: 68.9%
Carpooled to work
10.9%
+1.1 ptssince 2009
from 9.8% in 2009
US average: 8.5%
Public transit
0.0%
−0.1 ptssince 2009
from 0.1% in 2009
US average: 3.2%
Worked from home
4.4%
+1.9 ptssince 2009
from 2.5% in 2009
US average: 15.0%
Walked to work
0.7%
−3.0 ptssince 2009
from 3.7% in 2009
US average: 2.4%
Biked to work
0.2%
+0.1 ptssince 2009
from 0.1% in 2009
US average: 0.4%
No vehicle available
5.4%
−2.6 ptssince 2009
from 8.1% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
7.0%
−0.5 ptssince 2011
from 7.5% in 2011
US average: 5.2%
Labor force participation
64.0%
−2.0 ptssince 2011
from 66.0% in 2011
US average: 63.5%
Women 20-64 in the labor force
78.1%
+4.7 ptssince 2020
from 73.4% in 2020
US average: 74.6%
Self-employed
16.1%
−0.5 ptssince 2009
from 16.6% in 2009
US average: 13.1%
Management & professional
41.1%
+15.0 ptssince 2009
from 26.1% in 2009
US average: 42.5%
Section 08

People & community

Male
49.2%
Unchangedsince 2009
from 49.3% in 2009
Female
50.8%
Unchangedsince 2009
from 50.7% in 2009
Foreign born
1.5%
Unchangedsince 2009
from 1.5% in 2009
US average: 14.1%
Veterans
4.9%
−2.8 ptssince 2009
from 7.7% in 2009
US average: 6.2%
With a disability
14.1%
+0.6 ptssince 2012
from 13.5% in 2012
US average: 13.3%
Uninsured
4.7%
−7.9 ptssince 2013
from 12.6% in 2013
US average: 8.4%
Broadband at home
89.3%
+16.9 ptssince 2017
from 72.4% in 2017
US average: 91.0%
Computer in household
94.6%
+0.1 ptssince 2020
from 94.5% in 2020
US average: 95.5%
Same house as last year
92.4%
+4.4 ptssince 2020
from 88.0% in 2020
US average: 87.7%
English only at home
95.5%
−1.5 ptssince 2016
from 97.0% in 2016
US average: 77.7%
Spanish at home
3.1%
+1.8 ptssince 2016
from 1.3% in 2016
US average: 13.6%
Marital status
Men 15+
Never married41.7%(4,658)
Married50.8%(5,678)
Widowed0.8%(91)
Divorced6.6%(742)
Women 15+
Never married34.4%(3,859)
Married45.3%(5,081)
Widowed10.2%(1,139)
Divorced10.1%(1,136)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Uninsured
4.7%
−7.9 ptssince 2013
from 12.6% in 2013
US average: 8.4%
Employer-based
62.1%
+1.6 ptssince 2020
from 60.5% in 2020
US average: 54.8%
Direct-purchase
10.6%
+0.7 ptssince 2020
from 9.9% in 2020
US average: 13.8%
Medicare
17.6%
+1.2 ptssince 2020
from 16.4% in 2020
US average: 18.4%
Medicaid
22.9%
+1.5 ptssince 2020
from 21.4% in 2020
US average: 20.9%
VA health care
1.7%
+0.5 ptssince 2020
from 1.2% in 2020
US average: 2.2%
Any private
70.7%
+1.8 ptssince 2020
from 68.9% in 2020
US average: 67.1%
Any public
38.1%
+3.2 ptssince 2020
from 34.9% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)19.7%(204)
US avg: 26.4%
Gulf War (1990s)9.9%(102)
US avg: 24.3%
Vietnam era33.6%(347)
US avg: 33.1%
Korean War3.7%(38)
US avg: 4.5%
World War II0%(0)
US avg: 1%

Share of the 1,033 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
Drill deeper

Places similar to West Baton Rouge Parish

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Pop 24,756
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Pop 32,023
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Pop 29,737
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Pop 34,179
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Head to head

Compare West Baton Rouge Parish to nearby counties

WEST BATON ROUGE PARISH VS
Iberville Parish
Income$54,000−38%
Home value$172,800−25%
Population29,579+3%
SEE FULL COMPARISON →
WEST BATON ROUGE PARISH VS
East Baton Rouge Parish
Income$63,071−28%
Home value$248,800+8%
Population456,180+1486%
SEE FULL COMPARISON →
WEST BATON ROUGE PARISH VS
Pointe Coupee Parish
Income$65,961−24%
Home value$179,300−22%
Population19,520−32%
SEE FULL COMPARISON →
WEST BATON ROUGE PARISH VS
West Feliciana Parish
Income$77,452−11%
Home value$245,700+7%
Population15,134−47%
SEE FULL COMPARISON →
Frequently asked

How many people live in West Baton Rouge Parish, Louisiana?

West Baton Rouge Parish, Louisiana has about 27,974 residents according to the 2024 American Community Survey.

What is the median household income in West Baton Rouge Parish, Louisiana?

The typical household in West Baton Rouge Parish, Louisiana earns about $87,299 a year. Half of households make more than that, and half make less.

Is West Baton Rouge Parish, Louisiana expensive?

In West Baton Rouge Parish, Louisiana, the median home is worth about $229,900, and the typical rent is about $973 a month.

How educated are people in West Baton Rouge Parish, Louisiana?

About 23.3% of adults age 25 and over in West Baton Rouge Parish, Louisiana hold a bachelor's degree or higher.

What is the poverty rate in West Baton Rouge Parish, Louisiana?

About 12.9% of people in West Baton Rouge Parish, Louisiana live below the federal poverty line.

Has West Baton Rouge Parish, Louisiana grown since 1990?

Yes, West Baton Rouge Parish, Louisiana has grown since 1990. The population has added about 8,555 residents, a change of about 44 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →