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CITY · 1990 CENSUS

Rochester

Wisconsin · 978 residents · 17.42 sq mi
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The short version

Rochester is wealthier than most US places, with a median household income of $38,558. Population has declined 15% since 2000. Median home value is $78,700. Poverty is rare here, at 2.4% of residents. Households here earn about 31% more than the Wisconsin median.

At a glance
Wealthier
above the US median
US median: $30,130
Younger
median age 29.8
US median: 33.0
Less educated
16% hold a bachelor's degree
US average: 20%
More affordable
home values down 27%, inflation adjusted
US median home: $93,722
Section 01

Population & growth

Total population
978
−15%vs 2000
vs 1,149 in 2000
1990 – 2025
Median age
29.8
−16%vs 2000
vs 35.4 in 2000
US average: 33.0
Population, 1990 – 2024
6952K2K3K4K1990201020202024Rochester
20244K
1990201020202024
Age distribution, 1990
Under 59.2%(90)
US avg: 7.3%
5 to 911.8%(115)
US avg: 7.3%
10 to 147.9%(77)
US avg: 6.9%
15 to 195.3%(52)
US avg: 7.1%
20 to 245.5%(54)
US avg: 7.5%
25 to 3422.7%(222)
US avg: 17.5%
35 to 4417.4%(170)
US avg: 15.1%
45 to 547.8%(76)
US avg: 10.2%
55 to 645.3%(52)
US avg: 8.5%
65 to 744.8%(47)
US avg: 7.3%
75 to 842%(20)
US avg: 4%
85 and over0.3%(3)
US avg: 1.2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$38,558
−8%inflation adjusted, since 2000
vs $55,063 in 2000
US average: $30,130
1990 – 2024
Per capita income
$14,100
−35%vs 2000
vs $21,609 in 2000
US average: $14,340
Poverty rate
2.4%
−2.4 ptsvs 2000
vs 4.7% in 2000
US average: 13.2%
Section 03

Housing

Median home value
$78,700
−27%inflation adjusted, since 2000
vs $141,600 in 2000
US average: $93,722
1990 – 2024
Median gross rent
$460
+1%inflation adjusted, since 2000
vs $603 in 2000
US average: $450
Owner-occupied
64.0%
−2.6 ptsvs 2000
vs 66.6% in 2000
36.0% rent
RELATED:See current rent listings in Rochester on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic95%(1,092)
Black0.1%(1)
Hispanic / Latino3.5%(40)
Asian0.2%(2)
Other0%
1990
White, non-Hispanic99.8%(976)
Black0%(0)
Hispanic / Latino0.7%(7)
Asian0%(0)
Other0.2%(2)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Detailed origin tables are available for 2024; showing 2024 data.

Hispanic origin
Mexican2%(75)
Ancestry
German49.8%(1,873)
Irish12%(452)
Polish10.7%(404)
English8.5%(320)
Italian7.7%(289)
Norwegian3.8%(143)
Czech2.2%(81)
American2%(74)
Welsh1.4%(53)
Finnish1.2%(45)
Greek1.2%(45)
Dutch1.1%(42)
+ 10 more ancestry groups with data
French1.1%(41)
Danish1%(37)
Russian0.9%(33)
Swiss0.9%(32)
Croatian0.8%(31)
Scottish0.8%(29)
Hungarian0.6%(23)
Slovene0.6%(23)
Swedish0.6%(21)
RANKED:Largest German population · Largest Irish population · Largest Polish population · Largest English population · Largest Italian population
Section 05

Education

Bachelor's degree or higher
15.9%
−5.2 ptsvs 2000
vs 21.2% in 2000
US average: 20.3%
High school or higher
86.8%
−2.3 ptsvs 2000
vs 89.0% in 2000
US average: 75.2%
Graduate degree
2.5%
−5.8 ptsvs 2000
vs 8.4% in 2000
US average: 7.1%
Section 06

Commute & transportation

Average commute
21.8 min
+33%vs 2000
vs 16.3 min in 2000
US average: 21.9
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

Marital status (2024)
Men 15+
Never married30.8%(514)
Married60.7%(1,014)
Widowed1.6%(26)
Divorced7%(117)
Women 15+
Never married17.8%(291)
Married61.6%(1,006)
Widowed5.3%(86)
Divorced15.4%(251)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Drill deeper

Places similar to Rochester

Highland Acres
Pop 3,752
Loxahatchee Groves
Pop 3,549
Big Pine Key
Pop 4,258
Clayton
Pop 4,527
Places similar to Rochester
Head to head

Compare Rochester to nearby cities

ROCHESTER VS
Burlington
Income$83,419+116%
Home value$276,600+251%
Population10,951+189%
SEE FULL COMPARISON →
ROCHESTER VS
Mukwonago
Income$98,273+155%
Home value$366,200+365%
Population8,544+126%
SEE FULL COMPARISON →
ROCHESTER VS
Muskego
Income$112,221+191%
Home value$417,400+430%
Population25,602+576%
SEE FULL COMPARISON →
ROCHESTER VS
Lake Geneva
Income$75,629+96%
Home value$343,800+337%
Population8,818+133%
SEE FULL COMPARISON →
Frequently asked

How many people live in Rochester, Wisconsin?

Rochester, Wisconsin has about 978 residents according to the 1990 Census.

What is the median household income in Rochester, Wisconsin?

The typical household in Rochester, Wisconsin earns about $38,558 a year. Half of households make more than that, and half make less.

Is Rochester, Wisconsin expensive?

In Rochester, Wisconsin, the median home is worth about $78,700, and the typical rent is about $460 a month.

How educated are people in Rochester, Wisconsin?

About 15.9% of adults age 25 and over in Rochester, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Rochester, Wisconsin?

About 2.4% of people in Rochester, Wisconsin live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →