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CITY · 2000 CENSUS

New London

Wisconsin · 7,085 residents · 5.576 sq mi
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The short version

New London has lower-than-average household income, with a median household income of $37,491. Population has held roughly steady since 1990. 14% of adults hold a bachelor's degree or higher, below the national rate of 24%. Median home value has risen by half since 1990, reaching $81,400. Poverty is rare here, at 5.9% of residents.

At a glance
Lower income
below the US median
US median: $42,589
Mid-age
median age 35.3
US median: 35.2
Less educated
14% hold a bachelor's degree
US average: 24%
Less affordable
home values up 30%, inflation adjusted
US median home: $120,530
Section 01

Population & growth

7,085
+7%since 1990
from 6,618 in 1990
1990 – 2025
1,271 / sq mi
+7%since 1990
from 1,187 / sq mi in 1990
US average: 242
35.3
+11%since 1990
from 31.9 in 1990
US average: 35.2
Population, 19902024
7K7K7K8K8K1990201020202024New London
20248K
1990201020202024
Section 02

Income & economy

$37,491
+15%inflation adjusted, since 1990
from $24,824 in 1990
US average: $42,589
1990 – 2024
$18,153
+65%since 1990
from $11,017 in 1990
US average: $21,522
5.9%
−2.6 ptssince 1990
from 8.4% in 1990
US average: 12.4%
Section 03

Housing

$81,400
+30%inflation adjusted, since 1990
from $47,400 in 1990
US average: $120,530
1990 – 2024
$449
Unchangedinflation adjusted, since 1990
from $340 in 1990
US average: $602
62.6%
+0.4 ptssince 1990
from 62.2% in 1990
37.4% rent
2.2
+14%since 1990
from 1.9 in 1990
1990 – 2024
RELATED:See current rent listings in New London on RentDataNow
Section 04

Race & ethnicity

1990
White, non-Hispanic98.6%(6,523)
Black0%(0)
Hispanic / Latino3.1%(206)
Asian0.1%(8)
Diversity Score10.6%(705)
2000
White, non-Hispanic95.6%(6,776)
Black0.2%(14)
Hispanic / Latino2.5%(174)
Asian0.5%(36)
Diversity Score7.8%(552)
8
−27%since 1990
from 11 in 1990
1990 – 2024
Section 05

Education

14.4%
+2.6 ptssince 1990
from 11.8% in 1990
US average: 24.4%
High school or higher
81.5%
+9.4 ptssince 1990
from 72.1% in 1990
US average: 80.3%
4.4%
+2.0 ptssince 1990
from 2.4% in 1990
US average: 8.8%
Section 06

Commute & transportation

13.5 min
−26%since 1990
from 18.1 min in 1990
US average: 17.6
Section 07

Work & employment

No data for the years selected.

Section 08

People & community

No data for the years selected.

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Frequently asked

How many people live in New London, Wisconsin?

New London, Wisconsin has about 7,085 residents according to the 2000 Census.

What is the median household income in New London, Wisconsin?

The typical household in New London, Wisconsin earns about $37,491 a year. Half of households make more than that, and half make less.

Is New London, Wisconsin expensive?

In New London, Wisconsin, the median home is worth about $81,400, and the typical rent is about $449 a month.

How educated are people in New London, Wisconsin?

About 14.4% of adults age 25 and over in New London, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in New London, Wisconsin?

About 5.9% of people in New London, Wisconsin live below the federal poverty line.

Has New London, Wisconsin grown since 1990?

Yes, New London, Wisconsin has grown since 1990. The population has added about 467 residents, a change of about 7 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →