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CITY · 2010 ACS

Rocky Mount

Virginia · 4,799 residents · 6.829 sq mi
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The short version

Rocky Mount has notably lower household income than the US average, with a median household income of $33,173. Population has grown 18% since 2000. 15% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value has risen by half since 2000, reaching $131,700. With a median age of 43.7, the population is older than the US median of 37.2. Households here earn about 46% less than the Virginia median.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 43.7
US median: 37.2
Less educated
15% hold a bachelor's degree
US average: 28%
Less affordable
home values up 30%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
4,799
+18%since 2000
from 4,066 in 2000
1990 – 2025
Population density
703 / sq mi
+18%since 2000
from 595 / sq mi in 2000
US average: 261
Median age
43.7
+4%since 2000
from 41.9 in 2000
US average: 37.2
Population, 1990 – 2024
4K4K5K5K5K1990201020202024Rocky Mount
20245K
1990201020202024
Section 02

Income & economy

Median household income
$33,173
−3%inflation adjusted, since 2000
from $26,927 in 2000
US average: $52,703
1990 – 2024
Per capita income
$22,706
+40%since 2000
from $16,207 in 2000
US average: $27,286
Households earning $100K+
15.4%
−1.2 ptssince 2009
from 16.6% in 2009
US average: 33.3%
Poverty rate
24.7%
+10.6 ptssince 2000
from 14.1% in 2000
US average: 13.8%
Income inequality (Gini)
0.499
US average: 0.461
Workforce by industry, 2010
Retail trade17.3%
US avg: 10.9%
Information15.3%
US avg: 11.5%
Wholesale trade8.4%
US avg: 7.2%
Arts, entertainment, food4.7%
US avg: 2.4%
Finance & insurance3.6%
US avg: 5.1%
Other services3.2%
US avg: 7%
Public administration2.4%
US avg: 4.9%
Education & health services2%
US avg: 0.9%
Professional, scientific, technical1.6%
US avg: 4.2%
Agriculture, forestry, fishing0.7%
US avg: 1.9%
Construction0.7%
US avg: 1.4%
Manufacturing0%
US avg: 0.5%
Transportation & warehousing0%
US avg: 3.1%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$131,700
+30%inflation adjusted, since 2000
from $80,100 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$638
+35%inflation adjusted, since 2000
from $374 in 2000
US average: $853
Owner-occupied
31.5%
−27.4 ptssince 2000
from 59.0% in 2000
42.9% rent
Vacancy rate
8.2%
−0.3 ptssince 2009
from 8.5% in 2009
US average: 12.1%
Owner cost-burdened
22.1%
+2.2 ptssince 2009
from 19.9% in 2009
US average: 30.9%
Renter cost-burdened
39.3%
+7.9 ptssince 2009
from 31.4% in 2009
US average: 46.8%
Afford Score
4.0
+33%since 2000
from 3.0 in 2000
1990 – 2024
RELATED:See current rent listings in Rocky Mount on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic74%(3,007)
Black22%(894)
Hispanic / Latino1.7%(68)
Asian1.1%(45)
Other0%
Diversity Score48.6%(1,976)
2010
White, non-Hispanic72.6%(3,484)
Black18.9%(905)
Hispanic / Latino4.8%(231)
Asian1.3%(62)
Other0.8%(38)
Diversity Score52%(2,494)
Diversity Score
52
+7%since 2000
from 49 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
15.0%
−0.6 ptssince 2000
from 15.6% in 2000
US average: 27.9%
High school or higher
72.1%
+7.8 ptssince 2000
from 64.2% in 2000
US average: 84.9%
Graduate degree
4.9%
−0.1 ptssince 2000
from 5.0% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
22.7 min
+72%since 2000
from 13.2 min in 2000
US average: 25.2
Drive alone to work
81.9%
+3.4 ptssince 2009
from 78.4% in 2009
US average: 76.2%
Carpooled to work
9.2%
−4.1 ptssince 2009
from 13.4% in 2009
US average: 10.4%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 4.7%
Worked from home
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 4.1%
Walked to work
8.0%
+0.8 ptssince 2009
from 7.3% in 2009
US average: 2.8%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
No vehicle available
12.9%
+1.4 ptssince 2009
from 11.5% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
16.1%
+1.3 ptssince 2009
from 14.8% in 2009
US average: 12.9%
Management & professional
33.7%
−25.6 ptssince 2009
from 59.3% in 2009
US average: 35.2%
Section 08

People & community

Male
46.2%
−0.5 ptssince 2009
from 46.7% in 2009
Female
53.8%
+0.5 ptssince 2009
from 53.3% in 2009
Foreign born
3.4%
−0.9 ptssince 2009
from 4.3% in 2009
US average: 12.8%
Veterans
12.3%
−31.6 ptssince 2009
from 43.9% in 2009
US average: 9.9%
Drill deeper

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Compare Rocky Mount to nearby cities

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ROCKY MOUNT VS
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Home value$190,500+45%
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ROCKY MOUNT VS
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ROCKY MOUNT VS
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Frequently asked

How many people live in Rocky Mount, Virginia?

Rocky Mount, Virginia has about 4,799 residents according to the 2010 American Community Survey.

What is the median household income in Rocky Mount, Virginia?

The typical household in Rocky Mount, Virginia earns about $33,173 a year. Half of households make more than that, and half make less.

Is Rocky Mount, Virginia expensive?

In Rocky Mount, Virginia, the median home is worth about $131,700, and the typical rent is about $638 a month.

How educated are people in Rocky Mount, Virginia?

About 15.0% of adults age 25 and over in Rocky Mount, Virginia hold a bachelor's degree or higher.

What is the poverty rate in Rocky Mount, Virginia?

About 24.7% of people in Rocky Mount, Virginia live below the federal poverty line.

Has Rocky Mount, Virginia grown since 1990?

Yes, Rocky Mount, Virginia has grown since 1990. The population has added about 701 residents, a change of about 17 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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