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CITY · 2010 ACS

Watertown

South Dakota · 21,482 residents · 18.4 sq mi
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The short version

Watertown is a city of 21,482 people in South Dakota. Getting to work takes 13 minutes on average. 1% of locals were born outside the United States. The typical home is worth $127,800, having risen by half since 2000. Renters pay $558 a month at the median. Median household income is $39,970, under the $52,703 national median.

At a glance
Lower income
below the US median
US median: $52,703
Mid-age
median age 36.6
US median: 37.2
Average education
24% hold a bachelor's degree
US average: 28%
Less affordable
home values up 25%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

21,482
+6%since 2000
from 20,237 in 2000
1990 – 2025
36.6
+4%since 2000
from 35.1 in 2000
US average: 37.2
Land area
18.4 sq mi
Population, 19902024
17K19K20K22K24K19902000201020202024Watertown
202423K
1990201020202024
Age distribution, 2010
Under 57.8%(1,683)
US avg: 6.5%
5 to 96.7%(1,439)
US avg: 6.6%
10 to 146.1%(1,300)
US avg: 6.7%
15 to 196.8%(1,471)
US avg: 7.1%
20 to 247.1%(1,529)
US avg: 7%
25 to 3413.8%(2,956)
US avg: 13.3%
35 to 4411.1%(2,376)
US avg: 13.3%
45 to 5413.9%(2,988)
US avg: 14.6%
55 to 6411.3%(2,422)
US avg: 11.8%
65 to 747.2%(1,537)
US avg: 7%
75 to 845.3%(1,145)
US avg: 4.2%
85 and over3%(636)
US avg: 1.8%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$39,970
−8%inflation adjusted, since 2000
from $34,348 in 2000
US average: $52,703
1990 – 2024
$23,636
+24%since 2000
from $18,994 in 2000
US average: $27,286
Households earning $100K+
21.5%
+2.1 ptssince 2009
from 19.4% in 2009
US average: 33.3%
14.1%
+4.8 ptssince 2000
from 9.3% in 2000
US average: 13.8%
0.453
US average: 0.461
Workforce by industry, 2010
Retail trade19.4%
US avg: 10.9%
Information17.3%
US avg: 11.5%
Other services8.8%
US avg: 7%
Public administration7.4%
US avg: 4.9%
Wholesale trade4%
US avg: 7.2%
Agriculture, forestry, fishing3%
US avg: 1.9%
Finance & insurance2.9%
US avg: 5.1%
Construction2.9%
US avg: 1.4%
Transportation & warehousing2.8%
US avg: 3.1%
Arts, entertainment, food2.2%
US avg: 2.4%
Professional, scientific, technical1.5%
US avg: 4.2%
Education & health services1.4%
US avg: 0.9%
Manufacturing0.1%
US avg: 0.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$127,800
+25%inflation adjusted, since 2000
from $80,600 in 2000
US average: $225,659
1990 – 2024
$558
+10%inflation adjusted, since 2000
from $401 in 2000
US average: $853
63.5%
−2.7 ptssince 2000
from 66.2% in 2000
36.5% rent
8.0%
+1.5 ptssince 2009
from 6.6% in 2009
US average: 12.1%
2.30 people
+5%since 2009
from 2.19 people in 2009
US average: 2.60
19.3%
+0.3 ptssince 2009
from 19.0% in 2009
US average: 30.9%
39.3%
+1.0 ptssince 2009
from 38.4% in 2009
US average: 46.8%
3.2
+4%since 2009
from 3.1 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04

Race & ethnicity

2000
White, non-Hispanic95.8%(19,384)
Black0.1%(25)
Hispanic / Latino1.3%(259)
Asian0.3%(66)
Other0%
2010
White, non-Hispanic94.1%(20,206)
Black0.4%(76)
Hispanic / Latino1.6%(345)
Asian0.5%(108)
Other3.5%(752)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican1.3%(275)
Ancestry
German53.2%(11,335)
Norwegian23.2%(4,938)
Irish8.9%(1,894)
English6.3%(1,334)
Dutch4.1%(873)
American3.5%(746)
Swedish3.5%(743)
French2.7%(586)
Danish2.4%(514)
Polish1.9%(403)
Scotch-Irish1.5%(312)
Russian1.2%(250)
+ 16 more ancestry groups with data
Czech1.1%(243)
Finnish0.7%(151)
Scottish0.6%(127)
Italian0.5%(106)
Belgian0.3%(68)
Welsh0.2%(42)
Greek0.2%(39)
Arab0.2%(35)
Armenian0.1%(26)
Swiss0.1%(26)
Lebanese0.1%(23)
Hungarian0.1%(16)
British0.1%(15)
Canadian0.1%(14)
Syrian0.1%(12)
Section 05

Education

23.8%
+3.7 ptssince 2000
from 20.1% in 2000
US average: 27.9%
High school or higher
87.7%
+2.8 ptssince 2000
from 84.9% in 2000
US average: 84.9%
4.8%
−0.7 ptssince 2000
from 5.5% in 2000
US average: 10.2%
Section 06

Commute & transportation

13.1 min
+32%since 2000
from 9.9 min in 2000
US average: 25.2
83.7%
+1.1 ptssince 2009
from 82.6% in 2009
US average: 76.2%
11.6%
−0.6 ptssince 2009
from 12.2% in 2009
US average: 10.4%
0.2%
−0.1 ptssince 2009
from 0.3% in 2009
US average: 4.7%
2.5%
−0.2 ptssince 2009
from 2.8% in 2009
US average: 4.1%
1.2%
−0.4 ptssince 2009
from 1.6% in 2009
US average: 2.8%
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
6.7%
+0.3 ptssince 2009
from 6.3% in 2009
US average: 8.7%
Section 07

Work & employment

10.7%
+0.7 ptssince 2009
from 10.0% in 2009
US average: 12.9%
30.9%
+1.2 ptssince 2009
from 29.7% in 2009
US average: 35.2%
Section 08

People & community

49.1%
+0.6 ptssince 2009
from 48.5% in 2009
50.9%
−0.6 ptssince 2009
from 51.5% in 2009
0.9%
+0.6 ptssince 2009
from 0.3% in 2009
US average: 12.8%
11.4%
−0.4 ptssince 2009
from 11.8% in 2009
US average: 9.9%
Marital status (2024)
Men 15+
Never married37.9%(3,732)
Married46.1%(4,533)
Widowed4.7%(463)
Divorced11.2%(1,106)
Women 15+
Never married25.9%(2,364)
Married52.2%(4,774)
Widowed10.7%(981)
Divorced11.2%(1,026)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Showing 2024 (the nearest year with coverage data).

7.0%
−3.5 ptssince 2013
from 10.5% in 2013
US average: 8.4%
59.8%
+6.1 ptssince 2020
from 53.7% in 2020
US average: 54.8%
Direct-purchase
16.8%
−1.8 ptssince 2020
from 18.6% in 2020
US average: 13.8%
20.1%
+1.1 ptssince 2020
from 19.0% in 2020
US average: 18.4%
9.6%
−4.7 ptssince 2020
from 14.3% in 2020
US average: 20.9%
VA health care
3.8%
−0.2 ptssince 2020
from 4.0% in 2020
US average: 2.2%
Any private
75.5%
+3.6 ptssince 2020
from 71.9% in 2020
US average: 67.1%
Any public
28.4%
−4.4 ptssince 2020
from 32.8% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)24.4%(322)
US avg: 26.4%
Gulf War (1990s)26.8%(353)
US avg: 24.3%
Vietnam era32%(422)
US avg: 33.1%
Korean War4.9%(65)
US avg: 4.5%
World War II2.5%(33)
US avg: 1%

Share of the 1,319 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Watertown, South Dakota?

Watertown, South Dakota has about 21,482 residents according to the 2010 American Community Survey.

What is the median household income in Watertown, South Dakota?

The typical household in Watertown, South Dakota earns about $39,970 a year. Half of households make more than that, and half make less.

Is Watertown, South Dakota expensive?

In Watertown, South Dakota, the median home is worth about $127,800, and the typical rent is about $558 a month.

How educated are people in Watertown, South Dakota?

About 23.8% of adults age 25 and over in Watertown, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in Watertown, South Dakota?

About 14.1% of people in Watertown, South Dakota live below the federal poverty line.

Has Watertown, South Dakota grown since 1990?

Yes, Watertown, South Dakota has grown since 1990. The population has added about 3,890 residents, a change of about 22 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →