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CITY · 2010 ACS

New Underwood

South Dakota · 660 residents · 1.459 sq mi
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The short version

New Underwood has lower-than-average household income, with a median household income of $45,357. Population has held roughly steady since 2000. 4% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value has more than doubled since 2000, reaching $108,400.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 39.9
US median: 37.2
Less educated
4% hold a bachelor's degree
US average: 28%
Less affordable
home values up 75%, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
660
+7%since 2000
from 616 in 2000
1990 – 2025
Population density
452 / sq mi
+7%since 2000
from 422 / sq mi in 2000
US average: 261
Median age
39.9
+18%since 2000
from 33.9 in 2000
US average: 37.2
Population, 1990 – 2024
4715856998139271990201020202024New Underwood
2024509
1990201020202024
Section 02

Income & economy

Median household income
$45,357
+9%inflation adjusted, since 2000
from $32,750 in 2000
US average: $52,703
1990 – 2024
Per capita income
$15,650
+6%since 2000
from $14,729 in 2000
US average: $27,286
Households earning $100K+
14.5%
−1.4 ptssince 2009
from 15.9% in 2009
US average: 33.3%
Poverty rate
21.0%
+13.0 ptssince 2000
from 8.0% in 2000
US average: 13.8%
Income inequality (Gini)
0.317
US average: 0.461
Workforce by industry, 2010
Information14.1%
US avg: 11.5%
Finance & insurance13.8%
US avg: 5.1%
Professional, scientific, technical12.9%
US avg: 4.2%
Wholesale trade10.1%
US avg: 7.2%
Retail trade7.7%
US avg: 10.9%
Transportation & warehousing2.5%
US avg: 3.1%
Agriculture, forestry, fishing1.8%
US avg: 1.9%
Manufacturing1.2%
US avg: 0.5%
Other services1.2%
US avg: 7%
Public administration1.2%
US avg: 4.9%
Education & health services0.9%
US avg: 0.9%
Construction0.6%
US avg: 1.4%
Arts, entertainment, food0%
US avg: 2.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$108,400
+75%inflation adjusted, since 2000
from $49,000 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$550
+6%inflation adjusted, since 2000
from $408 in 2000
US average: $853
Owner-occupied
48.0%
−26.6 ptssince 2000
from 74.6% in 2000
26.6% rent
Vacancy rate
20.4%
+5.0 ptssince 2009
from 15.4% in 2009
US average: 12.1%
Owner cost-burdened
28.0%
+2.8 ptssince 2009
from 25.2% in 2009
US average: 30.9%
Renter cost-burdened
10.0%
−4.7 ptssince 2009
from 14.7% in 2009
US average: 46.8%
Afford Score
2.4
+60%since 2000
from 1.5 in 2000
1990 – 2024
RELATED:See current rent listings in New Underwood on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.2%(568)
Black0%(0)
Hispanic / Latino1.1%(7)
Asian0%(0)
Other0%
Diversity Score3%(19)
2010
White, non-Hispanic87.9%(580)
Black0%(0)
Hispanic / Latino2.7%(18)
Asian0.2%(1)
Other7%(46)
Diversity Score23.2%(153)
Diversity Score
23
+672%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
4.2%
−8.7 ptssince 2000
from 12.9% in 2000
US average: 27.9%
High school or higher
74.8%
−12.1 ptssince 2000
from 86.8% in 2000
US average: 84.9%
Graduate degree
1.1%
−2.3 ptssince 2000
from 3.4% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
32.9 min
+102%since 2000
from 16.3 min in 2000
US average: 25.2
Drive alone to work
72.8%
−9.9 ptssince 2009
from 82.7% in 2009
US average: 76.2%
Carpooled to work
23.7%
+8.9 ptssince 2009
from 14.9% in 2009
US average: 10.4%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 4.7%
Worked from home
0.9%
+0.9 ptssince 2009
from 0.0% in 2009
US average: 4.1%
Walked to work
1.3%
+0.2 ptssince 2009
from 1.1% in 2009
US average: 2.8%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
No vehicle available
1.9%
+1.9 ptssince 2009
from 0.0% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
5.5%
+1.1 ptssince 2009
from 4.5% in 2009
US average: 12.9%
Management & professional
14.7%
−38.8 ptssince 2009
from 53.5% in 2009
US average: 35.2%
Section 08

People & community

Male
39.2%
−10.9 ptssince 2009
from 50.1% in 2009
Female
60.8%
+10.9 ptssince 2009
from 49.9% in 2009
Foreign born
0.3%
−0.1 ptssince 2009
from 0.4% in 2009
US average: 12.8%
Veterans
15.2%
−33.2 ptssince 2009
from 48.5% in 2009
US average: 9.9%
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Frequently asked

How many people live in New Underwood, South Dakota?

New Underwood, South Dakota has about 660 residents according to the 2010 American Community Survey.

What is the median household income in New Underwood, South Dakota?

The typical household in New Underwood, South Dakota earns about $45,357 a year. Half of households make more than that, and half make less.

Is New Underwood, South Dakota expensive?

In New Underwood, South Dakota, the median home is worth about $108,400, and the typical rent is about $550 a month.

How educated are people in New Underwood, South Dakota?

About 4.2% of adults age 25 and over in New Underwood, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in New Underwood, South Dakota?

About 21.0% of people in New Underwood, South Dakota live below the federal poverty line.

Has New Underwood, South Dakota grown since 1990?

Yes, New Underwood, South Dakota has grown since 1990. The population has added about 95 residents, a change of about 17 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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