CensusEasy
CITY · 2020 ACS

New Underwood

South Dakota · 590 residents · 1.459 sq mi
Time machine
COMPARE TO
Part of the Rapid City metro area
Compare
The short version

New Underwood has roughly average household income, with a median household income of $68,654. Population has declined 4% since 2000. Median home value has more than doubled since 2000, reaching $125,500.

At a glance
Average income
near the US median
US median: $66,278
Mid-age
median age 40.0
US median: 38.8
Less educated
22% hold a bachelor's degree
US average: 33%
Less affordable
home values up 70%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
590
−4%since 2000
from 616 in 2000
1990 – 2025
Population density
404 / sq mi
−4%since 2000
from 422 / sq mi in 2000
US average: 280
Median age
40.0
+18%since 2000
from 33.9 in 2000
US average: 38.8
Population, 1990 – 2024
4715856998139271990201020202024New Underwood
2024509
1990201020202024
Section 02

Income & economy

Median household income
$68,654
+39%inflation adjusted, since 2000
from $32,750 in 2000
US average: $66,278
1990 – 2024
Per capita income
$22,000
+49%since 2000
from $14,729 in 2000
US average: $35,364
Households earning $100K+
42.3%
+26.4 ptssince 2009
from 15.9% in 2009
US average: 43.9%
Poverty rate
17.2%
+9.2 ptssince 2000
from 8.0% in 2000
US average: 12.8%
Workforce by industry, 2020
Finance & insurance14.9%
US avg: 5.5%
Professional, scientific, technical13%
US avg: 4.7%
Wholesale trade12.1%
US avg: 6.7%
Retail trade9.9%
US avg: 10%
Other services5.9%
US avg: 6.6%
Public administration5.9%
US avg: 4.7%
Agriculture, forestry, fishing3.4%
US avg: 1.7%
Construction3.4%
US avg: 1.2%
Information2.8%
US avg: 11.1%
Arts, entertainment, food2.2%
US avg: 2%
Education & health services1.9%
US avg: 0.8%
Transportation & warehousing1.2%
US avg: 2.5%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$125,500
+70%inflation adjusted, since 2000
from $49,000 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$674
+10%inflation adjusted, since 2000
from $408 in 2000
US average: $1,124
Owner-occupied
74.3%
−0.3 ptssince 2000
from 74.6% in 2000
25.7% rent
Afford Score
1.8
+22%since 2000
from 1.5 in 2000
1990 – 2024
RELATED:See current rent listings in New Underwood on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.2%(568)
Black0%(0)
Hispanic / Latino1.1%(7)
Asian0%(0)
Other0%
Diversity Score3%(19)
2020
White, non-Hispanic86.1%(508)
Black0.2%(1)
Hispanic / Latino2.2%(13)
Asian1.2%(7)
Other10.2%(60)
Diversity Score30.6%(181)
Diversity Score
31
+919%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
22.5%
+9.6 ptssince 2000
from 12.9% in 2000
US average: 32.9%
High school or higher
92.6%
+5.7 ptssince 2000
from 86.8% in 2000
US average: 88.5%
Graduate degree
5.9%
+2.4 ptssince 2000
from 3.4% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
22.3 min
+36%since 2000
from 16.3 min in 2000
US average: 26.9
Drive alone to work
78.7%
−4.0 ptssince 2009
from 82.7% in 2009
US average: 75.1%
No vehicle available
1.0%
+1.0 ptssince 2009
from 0.0% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
0.0%
−16.5 ptssince 2011
from 16.5% in 2011
US average: 5.4%
Labor force participation
57.1%
−16.7 ptssince 2011
from 73.8% in 2011
US average: 63.4%
Management & professional
26.4%
−27.1 ptssince 2009
from 53.5% in 2009
US average: 39.3%
Section 08

People & community

Male
49.7%
−0.3 ptssince 2009
from 50.1% in 2009
Female
50.3%
+0.3 ptssince 2009
from 49.9% in 2009
Foreign born
13.3%
+13.0 ptssince 2009
from 0.4% in 2009
US average: 13.5%
Uninsured
30.4%
−48.8 ptssince 2013
from 79.2% in 2013
US average: 8.8%
Drill deeper

Places similar to New Underwood

Lake Mystic
Pop 601
Coolidge
Pop 558
Fort White
Pop 665
Yankeetown
Pop 637
Places similar to New Underwood
Head to head

Compare New Underwood to nearby cities

NEW UNDERWOOD VS
Box Elder
Income$73,008+6%
Home value$302,100+141%
Population13,936+2246%
SEE FULL COMPARISON →
NEW UNDERWOOD VS
Rapid City
Income$70,870+3%
Home value$299,400+139%
Population80,589+13467%
SEE FULL COMPARISON →
NEW UNDERWOOD VS
Spearfish
Income$65,688−4%
Home value$346,200+176%
Population14,154+2283%
SEE FULL COMPARISON →
Frequently asked

How many people live in New Underwood, South Dakota?

New Underwood, South Dakota has about 590 residents according to the 2020 American Community Survey.

What is the median household income in New Underwood, South Dakota?

The typical household in New Underwood, South Dakota earns about $68,654 a year. Half of households make more than that, and half make less.

Is New Underwood, South Dakota expensive?

In New Underwood, South Dakota, the median home is worth about $125,500, and the typical rent is about $674 a month.

How educated are people in New Underwood, South Dakota?

About 22.5% of adults age 25 and over in New Underwood, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in New Underwood, South Dakota?

About 17.2% of people in New Underwood, South Dakota live below the federal poverty line.

Has New Underwood, South Dakota grown since 1990?

Yes, New Underwood, South Dakota has grown since 1990. The population has added about 25 residents, a change of about 4 percent over that period.

Keep going

Explore from here

Up the hierarchy
South Dakota
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare New Underwood with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

New Underwood, South Dakota (2020): demographics, income & housing data · CensusEasy