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CITY

Okoboji

Iowa · 712 residents (2025 est.) · 1.757 sq mi
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The short version

Okoboji has lower-than-average household income, with a median household income of $73,000. Population has grown 18% since 2000. 48% of adults hold a bachelor's degree or higher. Median home value has more than doubled since 2000, reaching $299,300. With a median age of 51.3, the population is older than the US median of 38.9. 48% of adults hold a bachelor's degree, well above the US average, yet household income trails the national figure — a profile common to graduate-student tracts and academic hubs.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 51.3
US median: 38.9
More educated
48% hold a bachelor's degree
US average: 36%
Less affordable
home values up 43%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
969
+18%since 2000
from 820 in 2000
1990 – 2025
Population density
552 / sq mi
+18%since 2000
from 467 / sq mi in 2000
US average: 281
Median age
51.3
+4%since 2000
from 49.4 in 2000
US average: 38.9

PEP 2025 EST:712 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
6297228159071,0001990201020202024Okoboji
2024969
1990201020202024
Section 02

Income & economy

Median household income
$73,000
+7%inflation adjusted, since 2000
from $37,500 in 2000
US average: $82,259
1990 – 2024
Per capita income
$58,971
+101%since 2000
from $29,297 in 2000
US average: $44,673
Households earning $100K+
40.4%
+12.9 ptssince 2009
from 27.6% in 2009
US average: 53.3%
Poverty rate
11.2%
+5.9 ptssince 2000
from 5.3% in 2000
US average: 12.5%
Income inequality (Gini)
0.481
−1%since 2010
from 0.488 in 2010
US average: 0.476
Workforce by industry, 2024
Information33.7%
US avg: 10.8%
Retail trade9.8%
US avg: 9.9%
Wholesale trade5.9%
US avg: 6.9%
Arts, entertainment, food4.5%
US avg: 1.9%
Other services3.5%
US avg: 6.7%
Public administration2.9%
US avg: 4.8%
Transportation & warehousing2.2%
US avg: 2.2%
Finance & insurance0.8%
US avg: 5.9%
Professional, scientific, technical0.8%
US avg: 5.1%
Agriculture, forestry, fishing0%
US avg: 1.6%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$299,300
+43%inflation adjusted, since 2000
from $114,500 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$942
+14%inflation adjusted, since 2000
from $455 in 2000
US average: $1,442
Owner-occupied
67.5%
−11.2 ptssince 2000
from 78.7% in 2000
32.5% rent
Vacancy rate
60.4%
−0.5 ptssince 2009
from 60.9% in 2009
US average: 10.0%
Owner cost-burdened
20.8%
−14.5 ptssince 2009
from 35.3% in 2009
US average: 22.9%
Renter cost-burdened
34.1%
−9.1 ptssince 2009
from 43.2% in 2009
US average: 47.4%
Afford Score
4.1
+34%since 2000
from 3.1 in 2000
1990 – 2024
Gentrification Score
21
RELATED:See current rent listings in Okoboji on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic98.4%(807)
Black0.1%(1)
Hispanic / Latino0.7%(6)
Asian0%(0)
Other0%
Diversity Score2.1%(17)
2024
White, non-Hispanic95.7%(927)
Black0%(0)
Hispanic / Latino3.3%(32)
Asian0.1%(1)
Other0.9%(9)
Diversity Score10.5%(101)
Diversity Score
10
+390%since 2000
from 2 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
48.3%
+14.9 ptssince 2000
from 33.4% in 2000
US average: 35.6%
High school or higher
97.9%
+6.7 ptssince 2000
from 91.2% in 2000
US average: 89.6%
Graduate degree
13.7%
+3.8 ptssince 2000
from 9.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
15.0 min
+35%since 2000
from 11.1 min in 2000
US average: 26.5
Drive alone to work
73.3%
−4.4 ptssince 2009
from 77.7% in 2009
US average: 68.9%
Carpooled to work
2.3%
−8.0 ptssince 2009
from 10.3% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
23.5%
+13.9 ptssince 2009
from 9.7% in 2009
US average: 15.0%
Walked to work
0.6%
+0.6 ptssince 2009
from 0.0% in 2009
US average: 2.4%
Biked to work
0.0%
−1.0 ptssince 2009
from 1.0% in 2009
US average: 0.4%
No vehicle available
0.7%
−1.9 ptssince 2009
from 2.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
1.6%
−2.3 ptssince 2011
from 3.9% in 2011
US average: 5.2%
Labor force participation
61.4%
+16.9 ptssince 2011
from 44.4% in 2011
US average: 63.5%
Self-employed
13.1%
−9.6 ptssince 2009
from 22.7% in 2009
US average: 13.1%
Management & professional
39.3%
−27.2 ptssince 2009
from 66.4% in 2009
US average: 42.5%
Section 08

People & community

Male
50.1%
+0.1 ptssince 2009
from 50.0% in 2009
Female
49.9%
−0.1 ptssince 2009
from 50.0% in 2009
Foreign born
0.5%
−2.2 ptssince 2009
from 2.7% in 2009
US average: 14.1%
Veterans
9.1%
−38.8 ptssince 2009
from 47.9% in 2009
US average: 6.2%
With a disability
12.0%
−1.2 ptssince 2012
from 13.2% in 2012
US average: 13.3%
Uninsured
2.0%
−94.2 ptssince 2013
from 96.2% in 2013
US average: 8.4%
Broadband at home
90.6%
+5.1 ptssince 2017
from 85.5% in 2017
US average: 91.0%
English only at home
99.4%
+5.7 ptssince 2016
from 93.8% in 2016
US average: 77.7%
Spanish at home
0.2%
−2.4 ptssince 2016
from 2.6% in 2016
US average: 13.6%
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Frequently asked

How many people live in Okoboji, Iowa?

Okoboji, Iowa has about 969 residents according to the 2024 American Community Survey.

What is the median household income in Okoboji, Iowa?

The typical household in Okoboji, Iowa earns about $73,000 a year. Half of households make more than that, and half make less.

Is Okoboji, Iowa expensive?

In Okoboji, Iowa, the median home is worth about $299,300, and the typical rent is about $942 a month.

How educated are people in Okoboji, Iowa?

About 48.3% of adults age 25 and over in Okoboji, Iowa hold a bachelor's degree or higher.

What is the poverty rate in Okoboji, Iowa?

About 11.2% of people in Okoboji, Iowa live below the federal poverty line.

Has Okoboji, Iowa grown since 1990?

Yes, Okoboji, Iowa has grown since 1990. The population has added about 194 residents, a change of about 25 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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