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CITY

Hartselle

Alabama · 16,312 residents (2025 est.) · 16.7 sq mi
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The short version

With 15,847 people, Hartselle is a city in Alabama. The foreign-born share is 1%. 78% of homes are owner-occupied. Growth has run 32% since 2000, or 3,828 more people. Home values have more than doubled since 2000, reaching $203,800. Median rent is $804 a month.

At a glance
Lower income
median household income $76,290, below the US median
US median: $82,259
Mid-age
median age 38.5
US median: 38.9
Less educated
28% hold a bachelor's degree
US average: 36%
Less affordable
home values up 27%, inflation adjusted
US median home: $376,019
Unique to this place

What stands out about Hartselle

What changed most since 1990

  • White share92.2% → 86.2% (−6.0 pts)US over the same years: −17.8 pts

Among the 13 cities and towns in the Decatur metro

  • 4th in household income$76,290
  • 2nd in share with a bachelor's degree27.9%
  • 5th in home value$203,800
  • 8th in diversity score31.2

Its weight in Morgan County

Hartselle's population equals 13% of Morgan County's. Its number of foreign-born residents equals 2.5% of the county's. Its number of households without a car equals 8.4% of the county's.

Section 01

Population & growth

Total population
15,847
+32%since 2000
from 12,019 in 2000
16,312 in 2025 (Census Bureau estimate)
1990 – 2025
Population density
950 / sq mi
+32%since 2000
from 720 / sq mi in 2000
US average: 281
Median age
38.5
+3%since 2000
from 37.4 in 2000
US average: 38.9
Land area
16.7 sq mi
Population, 1990 – 2024
10K12K13K15K16K19902000201020202024Hartselle
202416K
1990201020202024
Age distribution, 2024
Under 55.8%(922)
US avg: 5.6%
5 to 97.7%(1,228)
US avg: 6%
10 to 147.6%(1,197)
US avg: 6.4%
15 to 196.7%(1,061)
US avg: 6.6%
20 to 245.8%(921)
US avg: 6.5%
25 to 3412.3%(1,944)
US avg: 13.7%
35 to 4410.8%(1,705)
US avg: 13.2%
45 to 5413.9%(2,204)
US avg: 12.2%
55 to 6412.1%(1,913)
US avg: 12.7%
65 to 7410.7%(1,698)
US avg: 10.2%
75 to 844.2%(659)
US avg: 5.1%
85 and over2.5%(395)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$76,290
+4%inflation adjusted, since 2000
from $40,461 in 2000
US average: $82,259
1990 – 2024
Per capita income
$35,419
+71%since 2000
from $20,727 in 2000
US average: $44,673
Households earning $100K+
50.8%
+26.0 ptssince 2009
from 24.8% in 2009
US average: 53.3%
Poverty rate
13.3%
+4.7 ptssince 2000
from 8.6% in 2000
US average: 12.5%
Income inequality (Gini)
0.429
+9%since 2010
from 0.395 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade13.1%
US avg: 9.9%
Information12.7%
US avg: 10.8%
Wholesale trade8.1%
US avg: 6.9%
Finance & insurance7.4%
US avg: 5.9%
Professional, scientific, technical6.7%
US avg: 5.1%
Other services6%
US avg: 6.7%
Public administration3.3%
US avg: 4.8%
Transportation & warehousing1.8%
US avg: 2.2%
Agriculture, forestry, fishing1.7%
US avg: 1.6%
Construction1.7%
US avg: 1.2%
Arts, entertainment, food1.2%
US avg: 1.9%
Education & health services0.7%
US avg: 0.9%
Manufacturing0%
US avg: 0.4%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$203,800
+27%inflation adjusted, since 2000
from $88,300 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$804
+5%inflation adjusted, since 2000
from $422 in 2000
US average: $1,442
Owner-occupied
77.9%
+4.2 ptssince 2000
from 73.7% in 2000
22.1% rent
Vacancy rate
9.5%
+3.6 ptssince 2009
from 5.9% in 2009
US average: 10.0%
Persons per household
2.68 people
+5%since 2009
from 2.55 people in 2009
US average: 2.54
Owner cost-burdened
12.0%
−7.2 ptssince 2009
from 19.3% in 2009
US average: 22.9%
Renter cost-burdened
47.0%
+18.2 ptssince 2009
from 28.8% in 2009
US average: 47.4%
Afford Score
2.7
+4%since 2009
from 2.6 in 2009
1990 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Gentrification Score
58
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04

Race & ethnicity

2000
White, non-Hispanic91.7%(11,020)
Black5.1%(614)
Hispanic / Latino1.3%(155)
Asian0.3%(37)
Other0%
2024
White, non-Hispanic86.2%(13,661)
Black6.7%(1,058)
Hispanic / Latino2.5%(398)
Asian0.1%(10)
Other4.5%(720)
Diversity Score
31
+73%since 2009
from 18 in 2009
1990 – 2024
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican1.6%(255)
Guatemalan0.4%(59)
Spaniard0.2%(31)
Puerto Rican0.1%(21)
Dominican0.1%(10)
Cuban0%(1)
Asian origin
Korean0.1%(10)
Pacific Islander origin
Samoan0.1%(19)
Ancestry
American19.2%(3,045)
English18.3%(2,904)
German8.7%(1,377)
Irish8.2%(1,292)
Italian2.9%(452)
Scottish2.8%(446)
French1%(156)
Polish0.8%(128)
Swedish0.6%(102)
Czech0.6%(93)
+ 11 more ancestry groups with data
British0.4%(70)
Welsh0.3%(50)
Russian0.3%(45)
Swiss0.2%(31)
Norwegian0.2%(30)
Dutch0.1%(23)
Slovak0.1%(23)
Austrian0.1%(18)
Portuguese0.1%(13)
Ukrainian0.1%(13)
Section 05

Education

Bachelor's degree or higher
27.9%
+8.8 ptssince 2000
from 19.1% in 2000
US average: 35.6%
High school or higher
92.1%
+12.2 ptssince 2000
from 79.9% in 2000
US average: 89.6%
Graduate degree
10.5%
+5.1 ptssince 2000
from 5.4% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
28.0 min
+82%since 2000
from 15.4 min in 2000
US average: 26.5
Drive alone to work
85.7%
−0.7 ptssince 2009
from 86.4% in 2009
US average: 68.9%
Carpooled to work
6.7%
−2.4 ptssince 2009
from 9.1% in 2009
US average: 8.5%
Public transit
0.0%
−0.5 ptssince 2009
from 0.5% in 2009
US average: 3.2%
Worked from home
6.5%
+4.6 ptssince 2009
from 2.0% in 2009
US average: 15.0%
Walked to work
0.0%
−1.1 ptssince 2009
from 1.1% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
3.3%
+0.2 ptssince 2009
from 3.2% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.1%
−6.1 ptssince 2011
from 9.2% in 2011
US average: 5.2%
Labor force participation
60.8%
−6.5 ptssince 2011
from 67.4% in 2011
US average: 63.5%
Women 20-64 in the labor force
69.8%
+4.0 ptssince 2020
from 65.8% in 2020
US average: 74.6%
Self-employed
15.0%
+1.8 ptssince 2009
from 13.2% in 2009
US average: 13.1%
Management & professional
41.4%
+10.9 ptssince 2009
from 30.5% in 2009
US average: 42.5%
Section 08

People & community

Male
45.5%
−3.8 ptssince 2009
from 49.3% in 2009
Female
54.5%
+3.8 ptssince 2009
from 50.7% in 2009
Foreign born
1.1%
−1.0 ptssince 2009
from 2.1% in 2009
US average: 14.1%
Veterans
8.1%
−5.9 ptssince 2009
from 14.0% in 2009
US average: 6.2%
With a disability
17.4%
+2.3 ptssince 2012
from 15.1% in 2012
US average: 13.3%
Uninsured
5.8%
−2.4 ptssince 2013
from 8.2% in 2013
US average: 8.4%
Broadband at home
87.1%
+5.8 ptssince 2017
from 81.3% in 2017
US average: 91.0%
Computer in household
91.4%
+3.4 ptssince 2020
from 88.0% in 2020
US average: 95.5%
Same house as last year
92.5%
−1.9 ptssince 2020
from 94.4% in 2020
US average: 87.7%
English only at home
98.0%
+1.3 ptssince 2016
from 96.7% in 2016
US average: 77.7%
Spanish at home
1.3%
+0.2 ptssince 2016
from 1.2% in 2016
US average: 13.6%
Marital status
Men 15+
Never married27.8%(1,443)
Married61.5%(3,192)
Widowed2.9%(149)
Divorced7.9%(409)
Women 15+
Never married26.9%(1,963)
Married47%(3,431)
Widowed12.8%(933)
Divorced13.4%(980)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Uninsured
5.8%
−2.4 ptssince 2013
from 8.2% in 2013
US average: 8.4%
Employer-based
62.4%
+0.8 ptssince 2020
from 61.6% in 2020
US average: 54.8%
Direct-purchase
13.6%
−1.1 ptssince 2020
from 14.7% in 2020
US average: 13.8%
Medicare
20.2%
−1.7 ptssince 2020
from 21.9% in 2020
US average: 18.4%
Medicaid
18.1%
+1.7 ptssince 2020
from 16.4% in 2020
US average: 20.9%
VA health care
2.3%
+0.4 ptssince 2020
from 1.9% in 2020
US average: 2.2%
Any private
73.6%
−0.4 ptssince 2020
from 74.0% in 2020
US average: 67.1%
Any public
33.8%
−0.8 ptssince 2020
from 34.6% in 2020
US average: 36.7%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2024
Gulf War (2001 or later)23.2%(221)
US avg: 26.4%
Gulf War (1990s)8.5%(81)
US avg: 24.3%
Vietnam era31.8%(302)
US avg: 33.1%
Korean War8.9%(85)
US avg: 4.5%
World War II0%(0)
US avg: 1%

Share of the 951 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time

Hartselle, decade by decade

Hartselle population, inflation-adjusted income and home value, education, and diversity by year
YearPopulationMedian household incomeMedian home valueBachelor's degree+Diversity score
199010,795$68,865$132,48414.2%18.3
200012,019$73,706$160,85219.1%19.5
201014,255$68,053$176,94421.6%22.1
202015,455$68,266$180,71524.0%30.6
202415,847$76,290$203,80027.9%31.2

Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.

Drill deeper

Places similar to Hartselle

St. Augustine
Pop 16,141
Longwood
Pop 16,892
Brookside
Pop 15,115
Palmetto Estates
Pop 16,129
Places similar to Hartselle
Head to head

Compare Hartselle to nearby cities

HARTSELLE VS
Decatur
Income$61,563−19%
Home value$210,200+3%
Population58,056+256%
SEE FULL COMPARISON →
HARTSELLE VS
Cullman
Income$61,224−20%
Home value$238,900+17%
Population20,799+28%
SEE FULL COMPARISON →
HARTSELLE VS
Madison
Income$134,655+77%
Home value$398,800+96%
Population67,968+317%
SEE FULL COMPARISON →
HARTSELLE VS
Huntsville
Income$74,714−2%
Home value$293,600+44%
Population233,627+1332%
SEE FULL COMPARISON →
Frequently asked

How many people live in Hartselle, Alabama?

Hartselle, Alabama has about 15,847 residents according to the 2024 American Community Survey.

What is the median household income in Hartselle, Alabama?

The typical household in Hartselle, Alabama earns about $76,290 a year. Half of households make more than that, and half make less.

Is Hartselle, Alabama expensive?

In Hartselle, Alabama, the median home is worth about $203,800, and the typical rent is about $804 a month.

How educated are people in Hartselle, Alabama?

About 27.9% of adults age 25 and over in Hartselle, Alabama hold a bachelor's degree or higher.

What is the poverty rate in Hartselle, Alabama?

About 13.3% of people in Hartselle, Alabama live below the federal poverty line.

Has Hartselle, Alabama grown since 1990?

Yes, Hartselle, Alabama has grown since 1990. The population has added about 5,052 residents, a change of about 47 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →