CensusEasy
CITY · 2020 ACS

Williams Bay

Wisconsin · 2,953 residents · 2.77 sq mi
Time machine
COMPARE TO
Compare
The short version

Williams Bay is a city of 2,953 people in Wisconsin. At a median age of 49.1, this is an older place than the country as a whole. 47% of adults hold a bachelor's degree, against 33% nationally. 78% of homes are owner-occupied. The poverty rate is 2.7%, under the national 12.8%. The foreign-born share is 3%.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 49.1
US median: 38.8
More educated
47% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

2,953
+22%since 2000
from 2,415 in 2000
1990 – 2025
49.1
+19%since 2000
from 41.4 in 2000
US average: 38.8
Land area
2.77 sq mi
Population, 19902024
2K2K3K3K3K19902000201020202024Williams Bay
20243K
1990201020202024
Age distribution, 2020
Under 53.7%(109)
US avg: 5.6%
5 to 96.3%(185)
US avg: 6.1%
10 to 146.3%(185)
US avg: 6.5%
15 to 196.4%(188)
US avg: 6.6%
20 to 243.8%(111)
US avg: 6.7%
25 to 348.6%(254)
US avg: 13.5%
35 to 4410.7%(317)
US avg: 12.7%
45 to 5412.7%(375)
US avg: 12.3%
55 to 6415.5%(457)
US avg: 13.1%
65 to 7416.1%(474)
US avg: 10%
75 to 848.1%(238)
US avg: 4.9%
85 and over2%(60)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$59,306
−22%inflation adjusted, since 2000
from $50,450 in 2000
US average: $66,278
1990 – 2024
$41,217
+57%since 2000
from $26,231 in 2000
US average: $35,364
Households earning $100K+
43.2%
+7.8 ptssince 2009
from 35.4% in 2009
US average: 43.9%
2.7%
−4.6 ptssince 2000
from 7.2% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade18.4%
US avg: 10%
Wholesale trade10%
US avg: 6.7%
Information7.6%
US avg: 11.1%
Transportation & warehousing7.5%
US avg: 2.5%
Other services6.2%
US avg: 6.6%
Public administration4.7%
US avg: 4.7%
Finance & insurance1.9%
US avg: 5.5%
Professional, scientific, technical1.6%
US avg: 4.7%
Arts, entertainment, food0.5%
US avg: 2%
Education & health services0.3%
US avg: 0.8%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$289,900
+23%inflation adjusted, since 2000
from $157,100 in 2000
US average: $265,253
1990 – 2024
$1,093
+14%inflation adjusted, since 2000
from $636 in 2000
US average: $1,124
78.3%
+3.7 ptssince 2000
from 74.6% in 2000
21.7% rent
2.23 people
−4%since 2009
from 2.33 people in 2009
US average: 2.61
4.9
−6%since 2009
from 5.2 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04

Race & ethnicity

2000
White, non-Hispanic95.2%(2,300)
Black0.5%(12)
Hispanic / Latino3.7%(90)
Asian0.3%(8)
Other0%
2020
White, non-Hispanic90.3%(2,668)
Black0.5%(15)
Hispanic / Latino5.5%(162)
Asian0.9%(27)
Other0.4%(12)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican3.6%(93)
Puerto Rican2.7%(70)
Dominican0.7%(19)
Asian origin
Vietnamese0.4%(11)
Chinese0.3%(8)
Ancestry
German38.7%(1,008)
Irish18.9%(493)
English12.2%(319)
Polish6.4%(168)
Italian6.4%(166)
Norwegian4.8%(126)
Swedish4.1%(108)
Scottish3.9%(101)
Dutch2.7%(71)
Czech2.6%(68)
Swiss2.3%(59)
American1.6%(41)
+ 18 more ancestry groups with data
Hungarian1.2%(30)
Welsh1.1%(29)
Danish1.1%(28)
Finnish0.8%(21)
French0.8%(21)
Russian0.8%(20)
Ukrainian0.6%(15)
Slovene0.5%(12)
Portuguese0.4%(11)
Bulgarian0.4%(10)
Lithuanian0.4%(10)
Greek0.3%(8)
Romanian0.2%(6)
Austrian0.2%(5)
Belgian0.2%(5)
Croatian0.2%(5)
Latvian0.2%(5)
Section 05

Education

47.4%
+7.9 ptssince 2000
from 39.5% in 2000
US average: 32.9%
High school or higher
98.5%
+4.1 ptssince 2000
from 94.4% in 2000
US average: 88.5%
22.7%
+11.2 ptssince 2000
from 11.5% in 2000
US average: 12.7%
Section 06

Commute & transportation

27.5 min
+30%since 2000
from 21.1 min in 2000
US average: 26.9
80.8%
−0.1 ptssince 2009
from 80.9% in 2009
US average: 75.1%
3.7%
−1.5 ptssince 2009
from 5.2% in 2009
US average: 8.4%
Section 07

Work & employment

4.1%
+3.0 ptssince 2011
from 1.1% in 2011
US average: 5.4%
59.0%
−0.3 ptssince 2011
from 59.4% in 2011
US average: 63.4%
Women 20-64 in the labor force
75.5%
US average: 73.3%
47.1%
+0.6 ptssince 2009
from 46.5% in 2009
US average: 39.3%
Section 08

People & community

46.6%
−1.4 ptssince 2009
from 48.0% in 2009
53.4%
+1.4 ptssince 2009
from 52.0% in 2009
2.5%
−0.1 ptssince 2009
from 2.6% in 2009
US average: 13.5%
5.1%
+1.3 ptssince 2013
from 3.8% in 2013
US average: 8.8%
Computer in household
94.8%
US average: 91.9%
82.0%
US average: 86.2%
Marital status (2024)
Men 15+
Never married25.1%(295)
Married61.6%(724)
Widowed3.5%(41)
Divorced9.8%(115)
Women 15+
Never married19%(229)
Married56.1%(676)
Widowed19.3%(233)
Divorced5.6%(67)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

5.1%
+1.3 ptssince 2013
from 3.8% in 2013
US average: 8.8%
61.1%
US average: 55.4%
Direct-purchase
19.5%
US average: 13.7%
27.1%
US average: 17.6%
14.4%
US average: 20.0%
VA health care
1.4%
US average: 2.3%
Any private
77.8%
US average: 68.1%
Any public
38.8%
US average: 35.2%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2020
Gulf War (2001 or later)27.5%(36)
US avg: 20.6%
Gulf War (1990s)9.9%(13)
US avg: 21.4%
Vietnam era28.2%(37)
US avg: 35.2%
Korean War13%(17)
US avg: 7.6%
World War II0%(0)
US avg: 2.9%

Share of the 131 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
Drill deeper

Places similar to Williams Bay

Head to head

Compare Williams Bay to nearby cities

Frequently asked

How many people live in Williams Bay, Wisconsin?

Williams Bay, Wisconsin has about 2,953 residents according to the 2020 American Community Survey.

What is the median household income in Williams Bay, Wisconsin?

The typical household in Williams Bay, Wisconsin earns about $59,306 a year. Half of households make more than that, and half make less.

Is Williams Bay, Wisconsin expensive?

In Williams Bay, Wisconsin, the median home is worth about $289,900, and the typical rent is about $1,093 a month.

How educated are people in Williams Bay, Wisconsin?

About 47.4% of adults age 25 and over in Williams Bay, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Williams Bay, Wisconsin?

About 2.7% of people in Williams Bay, Wisconsin live below the federal poverty line.

Has Williams Bay, Wisconsin grown since 1990?

Yes, Williams Bay, Wisconsin has grown since 1990. The population has added about 845 residents, a change of about 40 percent over that period.

Keep going

Explore from here

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →