United States › Wisconsin › Oconto Falls CITY
Oconto Falls Wisconsin · 3,012 residents (2025 est.) · 2.71 sq mi
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The short version
Oconto Falls is a city of 3,001 people in Wisconsin. The foreign-born share is 1%. Home values have more than doubled since 2000, reaching $162,800. Households here earn about 34% less than in Wisconsin as a whole. At a median age of 43.2, this is an older place than the country as a whole. 26% of adults hold a bachelor's degree or higher.
At a glance
Lower income
below the US median
US median: $82,259
Older
median age 43.2
US median: 38.9
Less educated
26% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01
Population & growth from 2,843 in 2000
3,012 in 2025 (Census Bureau estimate)
1,107 / sq mi
+7%since 2009
from 1,034 / sq mi in 2009
US average: 281
from 37.4 in 2000
US average: 38.9
Population, 1990 – 2024
3K 3K 3K 3K 3K 1990 2000 2010 2020 2024 Oconto Falls Age distribution, 2024
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02
Income & economy $51,228
−19%inflation adjusted, since 2000
from $34,884 in 2000
US average: $82,259
from $17,170 in 2000
US average: $44,673
Households earning $100K+
from 15.2% in 2009
US average: 53.3%
from 9.5% in 2000
US average: 12.5%
from 0.495 in 2010
US average: 0.476
Workforce by industry, 2024
Public administration 10.9%
Professional, scientific, technical 2.6%
Transportation & warehousing 0.8%
Agriculture, forestry, fishing 0%
Education & health services 0%
Arts, entertainment, food 0%
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$162,800
+17%inflation adjusted, since 2000
from $76,500 in 2000
US average: $376,019
$687
−7%inflation adjusted, since 2000
from $404 in 2000
US average: $1,442
from 60.6% in 2000
38.6% rent
from 4.9% in 2009
US average: 10.0%
from 2.03 people in 2009
US average: 2.54
from 28.6% in 2009
US average: 22.9%
from 22.1% in 2009
US average: 47.4%
from 2.7 in 2009
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Our index, 0 to 100. Higher means faster recent growth in incomes, home values, and college degrees.
Section 04
Race & ethnicity 2000
White, non-Hispanic 97.9%(2,782)
Hispanic / Latino 0.4%(12)
2024
White, non-Hispanic 93.5%(2,806)
Hispanic / Latino 0.3%(10)
from 5 in 2009
Our index, 0 to 100. Higher means a more even mix of racial and ethnic groups.
Section 04 · Origins
Detailed origins & ancestry Ancestry
+ 7 more ancestry groups with data from 11.7% in 2000
US average: 35.6%
High school or higher
from 77.6% in 2000
US average: 89.6%
from 3.9% in 2000
US average: 14.0%
Section 06
Commute & transportation from 16.1 min in 2000
US average: 26.5
from 84.5% in 2009
US average: 68.9%
from 7.7% in 2009
US average: 8.5%
from 0.0% in 2009
US average: 3.2%
from 4.2% in 2009
US average: 15.0%
from 1.8% in 2009
US average: 2.4%
from 0.0% in 2009
US average: 0.4%
from 1.9% in 2009
US average: 8.3%
Section 07
Work & employment from 6.7% in 2011
US average: 5.2%
from 66.8% in 2011
US average: 63.5%
Women 20-64 in the labor force
from 73.5% in 2020
US average: 74.6%
from 14.8% in 2009
US average: 13.1%
from 24.3% in 2009
US average: 42.5%
Section 08
People & community from 1.0% in 2009
US average: 14.1%
from 7.4% in 2009
US average: 6.2%
from 12.5% in 2012
US average: 13.3%
from 7.0% in 2013
US average: 8.4%
from 74.5% in 2017
US average: 91.0%
Computer in household
from 81.7% in 2020
US average: 95.5%
from 86.4% in 2020
US average: 87.7%
from 96.0% in 2016
US average: 77.7%
from 3.4% in 2016
US average: 13.6%
Marital status
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09
Health coverage from 7.0% in 2013
US average: 8.4%
from 50.8% in 2020
US average: 54.8%
Direct-purchase
from 11.9% in 2020
US average: 13.8%
from 22.1% in 2020
US average: 18.4%
from 26.2% in 2020
US average: 20.9%
VA health care
from 1.9% in 2020
US average: 2.2%
Any private
from 63.3% in 2020
US average: 67.1%
Any public
from 45.3% in 2020
US average: 36.7%
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans Veterans by period of service, 2024
Gulf War (2001 or later) 59.1%(68)
Share of the 115 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
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Drill deeper
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Frequently asked
How many people live in Oconto Falls, Wisconsin? Oconto Falls, Wisconsin has about 3,001 residents according to the 2024 American Community Survey.
What is the median household income in Oconto Falls, Wisconsin? The typical household in Oconto Falls, Wisconsin earns about $51,228 a year. Half of households make more than that, and half make less.
Is Oconto Falls, Wisconsin expensive? In Oconto Falls, Wisconsin, the median home is worth about $162,800, and the typical rent is about $687 a month.
How educated are people in Oconto Falls, Wisconsin? About 25.8% of adults age 25 and over in Oconto Falls, Wisconsin hold a bachelor's degree or higher.
What is the poverty rate in Oconto Falls, Wisconsin? About 9.7% of people in Oconto Falls, Wisconsin live below the federal poverty line.
Has Oconto Falls, Wisconsin grown since 1990? Yes, Oconto Falls, Wisconsin has grown since 1990. The population has added about 417 residents, a change of about 16 percent over that period.
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