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CITY

Genoa City

Wisconsin · 2,866 residents (2025 est.) · 2.648 sq mi
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The short version

Genoa City has roughly average household income, with a median household income of $81,213. The city has grown rapidly, with population up 51% since 2000. 21% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $241,300. At a median age of 34.9, residents skew younger than the country as a whole.

At a glance
Average income
near the US median
US median: $82,259
Younger
median age 34.9
US median: 38.9
Less educated
21% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
2,942
+51%since 2000
from 1,949 in 2000
1990 – 2025
Population density
1,111 / sq mi
+51%since 2000
from 736 / sq mi in 2000
US average: 281
Median age
34.9
+17%since 2000
from 29.9 in 2000
US average: 38.9

PEP 2025 EST:2,866 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
1K2K2K3K3K1990201020202024Genoa City
20243K
1990201020202024
Section 02

Income & economy

Median household income
$81,213
−10%inflation adjusted, since 2000
from $49,338 in 2000
US average: $82,259
1990 – 2024
Per capita income
$33,772
+87%since 2000
from $18,044 in 2000
US average: $44,673
Households earning $100K+
55.1%
+17.9 ptssince 2009
from 37.2% in 2009
US average: 53.3%
Poverty rate
5.6%
+1.2 ptssince 2000
from 4.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.336
+3%since 2010
from 0.327 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade20.7%
US avg: 9.9%
Information11.1%
US avg: 10.8%
Wholesale trade9.8%
US avg: 6.9%
Finance & insurance5.5%
US avg: 5.9%
Professional, scientific, technical5.1%
US avg: 5.1%
Other services2.9%
US avg: 6.7%
Arts, entertainment, food2.7%
US avg: 1.9%
Public administration2.4%
US avg: 4.8%
Transportation & warehousing1.8%
US avg: 2.2%
Education & health services0.4%
US avg: 0.9%
Agriculture, forestry, fishing0%
US avg: 1.6%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$241,300
+9%inflation adjusted, since 2000
from $121,500 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,181
+49%inflation adjusted, since 2000
from $436 in 2000
US average: $1,442
Owner-occupied
92.5%
+14.3 ptssince 2000
from 78.2% in 2000
7.5% rent
Vacancy rate
7.8%
+1.5 ptssince 2009
from 6.3% in 2009
US average: 10.0%
Owner cost-burdened
27.6%
−6.6 ptssince 2009
from 34.1% in 2009
US average: 22.9%
Renter cost-burdened
36.3%
−14.1 ptssince 2009
from 50.3% in 2009
US average: 47.4%
Afford Score
3.0
+21%since 2000
from 2.5 in 2000
1990 – 2024
Gentrification Score
29
RELATED:See current rent listings in Genoa City on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic94.8%(1,848)
Black0.2%(3)
Hispanic / Latino3.2%(63)
Asian0.5%(10)
Other0%
Diversity Score9.5%(186)
2024
White, non-Hispanic79.4%(2,336)
Black0.4%(13)
Hispanic / Latino15.4%(453)
Asian0%(0)
Other4.8%(140)
Diversity Score42.9%(1,263)
Diversity Score
43
+350%since 2000
from 10 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
20.6%
+1.9 ptssince 2000
from 18.8% in 2000
US average: 35.6%
High school or higher
87.4%
+0.6 ptssince 2000
from 86.8% in 2000
US average: 89.6%
Graduate degree
6.0%
+1.8 ptssince 2000
from 4.2% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
29.7 min
+40%since 2000
from 21.2 min in 2000
US average: 26.5
Drive alone to work
85.5%
+2.7 ptssince 2009
from 82.9% in 2009
US average: 68.9%
Carpooled to work
7.3%
−3.9 ptssince 2009
from 11.2% in 2009
US average: 8.5%
Public transit
0.0%
−0.2 ptssince 2009
from 0.2% in 2009
US average: 3.2%
Worked from home
7.2%
+4.7 ptssince 2009
from 2.4% in 2009
US average: 15.0%
Walked to work
0.0%
−1.3 ptssince 2009
from 1.3% in 2009
US average: 2.4%
Biked to work
0.0%
−1.4 ptssince 2009
from 1.4% in 2009
US average: 0.4%
No vehicle available
2.4%
+1.0 ptssince 2009
from 1.4% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.8%
−5.7 ptssince 2011
from 10.4% in 2011
US average: 5.2%
Labor force participation
72.3%
−3.0 ptssince 2011
from 75.2% in 2011
US average: 63.5%
Self-employed
12.8%
+1.3 ptssince 2009
from 11.5% in 2009
US average: 13.1%
Management & professional
31.7%
−26.6 ptssince 2009
from 58.3% in 2009
US average: 42.5%
Section 08

People & community

Male
52.1%
+0.9 ptssince 2009
from 51.2% in 2009
Female
47.9%
−0.9 ptssince 2009
from 48.8% in 2009
Foreign born
8.8%
+5.7 ptssince 2009
from 3.1% in 2009
US average: 14.1%
Veterans
3.9%
−45.8 ptssince 2009
from 49.7% in 2009
US average: 6.2%
With a disability
10.1%
+3.4 ptssince 2012
from 6.7% in 2012
US average: 13.3%
Uninsured
5.2%
−84.2 ptssince 2013
from 89.4% in 2013
US average: 8.4%
Broadband at home
95.9%
+8.4 ptssince 2017
from 87.5% in 2017
US average: 91.0%
English only at home
86.6%
−5.3 ptssince 2016
from 91.9% in 2016
US average: 77.7%
Spanish at home
12.5%
+6.6 ptssince 2016
from 5.9% in 2016
US average: 13.6%
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Compare Genoa City to nearby cities

GENOA CITY VS
Lake Geneva
Income$75,629−7%
Home value$343,800+42%
Population8,818+208%
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GENOA CITY VS
Fox Lake
Income$70,819−13%
Home value$228,100−5%
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GENOA CITY VS
Salem Lakes
Income$94,819+17%
Home value$316,100+31%
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GENOA CITY VS
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Income$86,315+6%
Home value$266,500+10%
Population29,217+919%
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Frequently asked

How many people live in Genoa City, Wisconsin?

Genoa City, Wisconsin has about 2,942 residents according to the 2024 American Community Survey.

What is the median household income in Genoa City, Wisconsin?

The typical household in Genoa City, Wisconsin earns about $81,213 a year. Half of households make more than that, and half make less.

Is Genoa City, Wisconsin expensive?

In Genoa City, Wisconsin, the median home is worth about $241,300, and the typical rent is about $1,181 a month.

How educated are people in Genoa City, Wisconsin?

About 20.6% of adults age 25 and over in Genoa City, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Genoa City, Wisconsin?

About 5.6% of people in Genoa City, Wisconsin live below the federal poverty line.

Has Genoa City, Wisconsin grown since 1990?

Yes, Genoa City, Wisconsin has grown since 1990. The population has added about 1,665 residents, a change of about 130 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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