CensusEasy
CITY

East Troy

Wisconsin · 4,988 residents (2025 est.) · 4.562 sq mi
Time machine
COMPARE TO
Part of the Whitewater micropolitan area
Compare
The short version

East Troy has roughly average household income, with a median household income of $79,669. Population has grown 40% since 2000. Median home value has more than doubled since 2000, reaching $299,600.

At a glance
Average income
near the US median
US median: $82,259
Mid-age
median age 38.7
US median: 38.9
Average education
31% hold a bachelor's degree
US average: 36%
Less affordable
home values up 28%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
4,978
+40%since 2000
from 3,564 in 2000
1990 – 2025
Population density
1,091 / sq mi
+40%since 2000
from 781 / sq mi in 2000
US average: 281
Median age
38.7
+11%since 2000
from 34.9 in 2000
US average: 38.9

PEP 2025 EST:4,988 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
3K3K4K5K5K1990201020202024East Troy
20245K
1990201020202024
Section 02

Income & economy

Median household income
$79,669
−10%inflation adjusted, since 2000
from $48,397 in 2000
US average: $82,259
1990 – 2024
Per capita income
$43,088
+100%since 2000
from $21,590 in 2000
US average: $44,673
Households earning $100K+
56.8%
+17.1 ptssince 2009
from 39.7% in 2009
US average: 53.3%
Poverty rate
10.2%
+7.9 ptssince 2000
from 2.3% in 2000
US average: 12.5%
Income inequality (Gini)
0.421
+36%since 2010
from 0.310 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade20.8%
US avg: 9.9%
Other services10.6%
US avg: 6.7%
Public administration10.6%
US avg: 4.8%
Information9.5%
US avg: 10.8%
Finance & insurance4.3%
US avg: 5.9%
Professional, scientific, technical3.4%
US avg: 5.1%
Wholesale trade3.2%
US avg: 6.9%
Agriculture, forestry, fishing2.6%
US avg: 1.6%
Construction2.6%
US avg: 1.2%
Transportation & warehousing1.4%
US avg: 2.2%
Education & health services0.9%
US avg: 0.9%
Arts, entertainment, food0.5%
US avg: 1.9%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$299,600
+28%inflation adjusted, since 2000
from $128,700 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,436
+40%inflation adjusted, since 2000
from $564 in 2000
US average: $1,442
Owner-occupied
61.3%
−10.0 ptssince 2000
from 71.3% in 2000
38.7% rent
Vacancy rate
7.5%
+3.2 ptssince 2009
from 4.4% in 2009
US average: 10.0%
Owner cost-burdened
35.6%
+6.4 ptssince 2009
from 29.3% in 2009
US average: 22.9%
Renter cost-burdened
44.4%
+17.9 ptssince 2009
from 26.5% in 2009
US average: 47.4%
Afford Score
3.8
+41%since 2000
from 2.7 in 2000
1990 – 2024
Gentrification Score
38
RELATED:See current rent listings in East Troy on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic95.5%(3,404)
Black0.1%(5)
Hispanic / Latino2.9%(105)
Asian0.5%(19)
Other0%
Diversity Score8.8%(315)
2024
White, non-Hispanic96.5%(4,802)
Black0.8%(40)
Hispanic / Latino1.5%(75)
Asian0%(0)
Other1.2%(61)
Diversity Score8.6%(429)
Diversity Score
9
−2%since 2000
from 9 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
30.8%
+13.3 ptssince 2000
from 17.4% in 2000
US average: 35.6%
High school or higher
93.9%
+7.8 ptssince 2000
from 86.1% in 2000
US average: 89.6%
Graduate degree
8.7%
+5.4 ptssince 2000
from 3.3% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
23.8 min
+26%since 2000
from 18.8 min in 2000
US average: 26.5
Drive alone to work
76.5%
−13.0 ptssince 2009
from 89.5% in 2009
US average: 68.9%
Carpooled to work
2.4%
−2.8 ptssince 2009
from 5.2% in 2009
US average: 8.5%
Public transit
0.0%
−0.7 ptssince 2009
from 0.7% in 2009
US average: 3.2%
Worked from home
13.9%
+10.8 ptssince 2009
from 3.1% in 2009
US average: 15.0%
Walked to work
4.2%
+4.2 ptssince 2009
from 0.0% in 2009
US average: 2.4%
Biked to work
0.0%
−1.4 ptssince 2009
from 1.4% in 2009
US average: 0.4%
No vehicle available
8.1%
+5.2 ptssince 2009
from 2.9% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
1.9%
−1.7 ptssince 2011
from 3.6% in 2011
US average: 5.2%
Labor force participation
67.5%
−9.8 ptssince 2011
from 77.3% in 2011
US average: 63.5%
Self-employed
14.5%
+3.8 ptssince 2009
from 10.8% in 2009
US average: 13.1%
Management & professional
40.2%
−30.2 ptssince 2009
from 70.4% in 2009
US average: 42.5%
Section 08

People & community

Male
50.1%
+1.6 ptssince 2009
from 48.5% in 2009
Female
49.9%
−1.6 ptssince 2009
from 51.5% in 2009
Foreign born
0.4%
−2.0 ptssince 2009
from 2.4% in 2009
US average: 14.1%
Veterans
7.1%
−38.6 ptssince 2009
from 45.8% in 2009
US average: 6.2%
With a disability
12.7%
+1.4 ptssince 2012
from 11.3% in 2012
US average: 13.3%
Uninsured
3.3%
−90.8 ptssince 2013
from 94.1% in 2013
US average: 8.4%
Broadband at home
81.6%
+2.3 ptssince 2017
from 79.3% in 2017
US average: 91.0%
English only at home
98.7%
+3.9 ptssince 2016
from 94.8% in 2016
US average: 77.7%
Spanish at home
0.4%
−2.8 ptssince 2016
from 3.2% in 2016
US average: 13.6%
Drill deeper

Places similar to East Troy

Naples Park
Pop 5,122
Cortez
Pop 5,205
Butler Beach
Pop 4,610
Bagdad
Pop 4,466
Places similar to East Troy
Head to head

Compare East Troy to nearby cities

EAST TROY VS
Mukwonago
Income$98,273+23%
Home value$366,200+22%
Population8,544+71%
SEE FULL COMPARISON →
EAST TROY VS
Burlington
Income$83,419+5%
Home value$276,600−8%
Population10,951+120%
SEE FULL COMPARISON →
EAST TROY VS
Elkhorn
Income$77,649−3%
Home value$273,600−9%
Population10,045+101%
SEE FULL COMPARISON →
EAST TROY VS
Lake Geneva
Income$75,629−5%
Home value$343,800+15%
Population8,818+77%
SEE FULL COMPARISON →
Frequently asked

How many people live in East Troy, Wisconsin?

East Troy, Wisconsin has about 4,978 residents according to the 2024 American Community Survey.

What is the median household income in East Troy, Wisconsin?

The typical household in East Troy, Wisconsin earns about $79,669 a year. Half of households make more than that, and half make less.

Is East Troy, Wisconsin expensive?

In East Troy, Wisconsin, the median home is worth about $299,600, and the typical rent is about $1,436 a month.

How educated are people in East Troy, Wisconsin?

About 30.8% of adults age 25 and over in East Troy, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in East Troy, Wisconsin?

About 10.2% of people in East Troy, Wisconsin live below the federal poverty line.

Has East Troy, Wisconsin grown since 1990?

Yes, East Troy, Wisconsin has grown since 1990. The population has added about 2,229 residents, a change of about 81 percent over that period.

Keep going

Explore from here

Up the hierarchy
Wisconsin
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare East Troy with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →