CensusEasy
CITY · 2010 ACS

Madison

South Dakota · 6,474 residents · 4.616 sq mi
Time machine
COMPARE TO
Compare
The short version

Madison has notably lower household income than the US average, with a median household income of $35,097. Population has held roughly steady since 2000. Median home value is $91,900.

At a glance
Lower income
below the US median
US median: $52,703
Younger
median age 34.6
US median: 37.2
Less educated
19% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
6,474
−1%since 2000
from 6,540 in 2000
1990 – 2025
Population density
1,403 / sq mi
−1%since 2000
from 1,417 / sq mi in 2000
US average: 261
Median age
34.6
+5%since 2000
from 33.1 in 2000
US average: 37.2
Population, 1990 – 2024
6K6K7K7K7K1990201020202024Madison
20246K
1990201020202024
Section 02

Income & economy

Median household income
$35,097
−9%inflation adjusted, since 2000
from $30,434 in 2000
US average: $52,703
1990 – 2024
Per capita income
$18,790
+27%since 2000
from $14,767 in 2000
US average: $27,286
Households earning $100K+
18.7%
−2.7 ptssince 2009
from 21.4% in 2009
US average: 33.3%
Poverty rate
17.9%
+6.0 ptssince 2000
from 11.9% in 2000
US average: 13.8%
Income inequality (Gini)
0.414
US average: 0.461
Workforce by industry, 2010
Retail trade18.9%
US avg: 10.9%
Information11.6%
US avg: 11.5%
Transportation & warehousing4.4%
US avg: 3.1%
Wholesale trade4.1%
US avg: 7.2%
Other services3.3%
US avg: 7%
Arts, entertainment, food2.9%
US avg: 2.4%
Finance & insurance2.7%
US avg: 5.1%
Public administration2.2%
US avg: 4.9%
Agriculture, forestry, fishing2.1%
US avg: 1.9%
Construction2.1%
US avg: 1.4%
Education & health services1.6%
US avg: 0.9%
Professional, scientific, technical1.2%
US avg: 4.2%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$91,900
+1%inflation adjusted, since 2000
from $71,800 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$449
−6%inflation adjusted, since 2000
from $377 in 2000
US average: $853
Owner-occupied
35.9%
−26.1 ptssince 2000
from 62.0% in 2000
39.5% rent
Vacancy rate
5.2%
−2.7 ptssince 2009
from 7.9% in 2009
US average: 12.1%
Owner cost-burdened
20.2%
+2.4 ptssince 2009
from 17.8% in 2009
US average: 30.9%
Renter cost-burdened
42.3%
−7.1 ptssince 2009
from 49.4% in 2009
US average: 46.8%
Afford Score
2.6
+11%since 2000
from 2.4 in 2000
1990 – 2024
RELATED:See current rent listings in Madison on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic96.7%(6,326)
Black0.2%(16)
Hispanic / Latino0.9%(60)
Asian0.8%(50)
Other0%
Diversity Score4.8%(315)
2010
White, non-Hispanic93.7%(6,065)
Black0.6%(41)
Hispanic / Latino2.4%(157)
Asian1.1%(72)
Other2.1%(137)
Diversity Score15.1%(976)
Diversity Score
15
+213%since 2000
from 5 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
18.8%
−4.3 ptssince 2000
from 23.1% in 2000
US average: 27.9%
High school or higher
89.7%
+3.9 ptssince 2000
from 85.8% in 2000
US average: 84.9%
Graduate degree
9.5%
+3.4 ptssince 2000
from 6.2% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
12.5 min
+7%since 2000
from 11.6 min in 2000
US average: 25.2
Drive alone to work
76.3%
+2.0 ptssince 2009
from 74.3% in 2009
US average: 76.2%
Carpooled to work
7.8%
−2.1 ptssince 2009
from 9.9% in 2009
US average: 10.4%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 4.7%
Worked from home
2.9%
−0.8 ptssince 2009
from 3.7% in 2009
US average: 4.1%
Walked to work
11.5%
+1.1 ptssince 2009
from 10.4% in 2009
US average: 2.8%
Biked to work
0.3%
−0.5 ptssince 2009
from 0.8% in 2009
US average: 0.5%
No vehicle available
3.6%
+0.3 ptssince 2009
from 3.3% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
14.8%
+0.8 ptssince 2009
from 13.9% in 2009
US average: 12.9%
Management & professional
24.1%
−38.3 ptssince 2009
from 62.4% in 2009
US average: 35.2%
Section 08

People & community

Male
46.4%
−1.2 ptssince 2009
from 47.6% in 2009
Female
53.6%
+1.2 ptssince 2009
from 52.4% in 2009
Foreign born
1.2%
+0.5 ptssince 2009
from 0.7% in 2009
US average: 12.8%
Veterans
11.7%
−35.4 ptssince 2009
from 47.1% in 2009
US average: 9.9%
Drill deeper

Places similar to Madison

Elsmere
Pop 6,196
Naples Manor
Pop 5,501
Eagle Lake
Pop 6,415
Floral City
Pop 5,437
Places similar to Madison
Head to head

Compare Madison to nearby cities

MADISON VS
Brookings
Income$63,493+81%
Home value$265,500+189%
Population25,355+318%
SEE FULL COMPARISON →
MADISON VS
Sioux Falls
Income$75,970+116%
Home value$292,400+218%
Population213,748+3424%
SEE FULL COMPARISON →
MADISON VS
Brandon
Income$110,806+216%
Home value$336,600+266%
Population11,306+86%
SEE FULL COMPARISON →
MADISON VS
Tea
Income$120,139+242%
Home value$351,100+282%
Population8,019+32%
SEE FULL COMPARISON →
Frequently asked

How many people live in Madison, South Dakota?

Madison, South Dakota has about 6,474 residents according to the 2010 American Community Survey.

What is the median household income in Madison, South Dakota?

The typical household in Madison, South Dakota earns about $35,097 a year. Half of households make more than that, and half make less.

Is Madison, South Dakota expensive?

In Madison, South Dakota, the median home is worth about $91,900, and the typical rent is about $449 a month.

How educated are people in Madison, South Dakota?

About 18.8% of adults age 25 and over in Madison, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in Madison, South Dakota?

About 17.9% of people in Madison, South Dakota live below the federal poverty line.

Has Madison, South Dakota grown since 1990?

Yes, Madison, South Dakota has grown since 1990. The population has added about 217 residents, a change of about 3 percent over that period.

Keep going

Explore from here

Up the hierarchy
South Dakota
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare Madison with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →