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CITY · 2020 ACS

Brandon

South Dakota · 11,048 residents · 5.72 sq mi
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The short version

Brandon is home to 11,048 people in South Dakota. Since 2000 the city has more than doubled, up 5,355 people. That is roughly 56% ahead of the South Dakota median. The poverty rate is 1.4%, under the national 12.8%. Owners hold 73% of the housing stock. 3% of people here were born outside the United States.

At a glance
Wealthier
above the US median
US median: $66,278
Younger
median age 35.4
US median: 38.8
More educated
40% hold a bachelor's degree
US average: 33%
Less affordable
home values up 43%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
11,048
+94%since 2000
from 5,693 in 2000
2000 – 2025
Median age
35.4
+13%since 2000
from 31.3 in 2000
US average: 38.8
Land area
5.72 sq mi
Population, 2000 – 2024
5K7K8K10K12K2000201020202024Brandon
202411K
2000201020202024
Age distribution, 2020
Under 57.2%(793)
US avg: 5.6%
5 to 98.9%(986)
US avg: 6.1%
10 to 149.8%(1,085)
US avg: 6.5%
15 to 197.9%(876)
US avg: 6.6%
20 to 244.2%(469)
US avg: 6.7%
25 to 3411.3%(1,243)
US avg: 13.5%
35 to 4415%(1,660)
US avg: 12.7%
45 to 5412.8%(1,411)
US avg: 12.3%
55 to 6410.4%(1,151)
US avg: 13.1%
65 to 747.1%(788)
US avg: 10%
75 to 843.8%(416)
US avg: 4.9%
85 and over1.5%(170)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

Median household income
$93,536
+7%inflation adjusted, since 2000
from $58,421 in 2000
US average: $66,278
2000 – 2024
Per capita income
$41,762
+110%since 2000
from $19,869 in 2000
US average: $35,364
Households earning $100K+
62.9%
+22.0 ptssince 2009
from 40.9% in 2009
US average: 43.9%
Poverty rate
1.4%
−0.9 ptssince 2000
from 2.3% in 2000
US average: 12.8%
Workforce by industry, 2020
Other services11.2%
US avg: 6.6%
Retail trade11%
US avg: 10%
Public administration10.4%
US avg: 4.7%
Information9.9%
US avg: 11.1%
Wholesale trade4.5%
US avg: 6.7%
Finance & insurance4.4%
US avg: 5.5%
Transportation & warehousing4.1%
US avg: 2.5%
Professional, scientific, technical2.7%
US avg: 4.7%
Education & health services1.7%
US avg: 0.8%
Agriculture, forestry, fishing0.6%
US avg: 1.7%
Construction0.6%
US avg: 1.2%
Arts, entertainment, food0.4%
US avg: 2%
Manufacturing0%
US avg: 0.5%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

Median home value
$245,500
+43%inflation adjusted, since 2000
from $114,100 in 2000
US average: $265,253
2000 – 2024
Median gross rent
$905
+3%inflation adjusted, since 2000
from $587 in 2000
US average: $1,124
Owner-occupied
73.5%
−7.1 ptssince 2000
from 80.5% in 2000
26.5% rent
Persons per household
2.65 people
−10%since 2009
from 2.94 people in 2009
US average: 2.61
Afford Score
2.6
+6%since 2009
from 2.5 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04

Race & ethnicity

2000
White, non-Hispanic97.9%(5,576)
Black0.4%(24)
Hispanic / Latino0.4%(24)
Asian0.2%(13)
Other0%
2020
White, non-Hispanic91.7%(10,130)
Black1.1%(117)
Hispanic / Latino2.4%(266)
Asian0.7%(79)
Other1.5%(163)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Hispanic origin
Mexican0.8%(80)
Asian origin
Filipino0.6%(57)
Chinese0.1%(6)
Pacific Islander origin
Ancestry
German42.2%(4,237)
Norwegian13.9%(1,398)
Irish11.3%(1,138)
American7.6%(760)
English6.9%(688)
Dutch6.5%(651)
Czech3.3%(326)
Swedish2.8%(280)
Polish2.7%(270)
Scottish2.5%(255)
Danish2.4%(236)
French1.9%(191)
+ 15 more ancestry groups with data
Italian1.4%(140)
British0.7%(72)
Ethiopian0.6%(64)
Finnish0.5%(51)
Welsh0.5%(48)
Russian0.5%(47)
Swiss0.4%(36)
Greek0.3%(30)
Belgian0.2%(25)
Portuguese0.2%(18)
Croatian0.2%(16)
Lebanese0.1%(10)
Slovene0.1%(10)
Section 05

Education

Bachelor's degree or higher
40.3%
+9.4 ptssince 2000
from 30.9% in 2000
US average: 32.9%
High school or higher
97.8%
+4.7 ptssince 2000
from 93.1% in 2000
US average: 88.5%
Graduate degree
13.0%
+7.0 ptssince 2000
from 6.1% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
21.1 min
+83%since 2000
from 11.5 min in 2000
US average: 26.9
Drive alone to work
83.0%
−3.4 ptssince 2009
from 86.3% in 2009
US average: 75.1%
No vehicle available
5.2%
+2.7 ptssince 2009
from 2.5% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
1.6%
−1.6 ptssince 2011
from 3.2% in 2011
US average: 5.4%
Labor force participation
80.6%
+1.0 ptssince 2011
from 79.6% in 2011
US average: 63.4%
Women 20-64 in the labor force
91.1%
US average: 73.3%
Management & professional
46.9%
+9.5 ptssince 2009
from 37.4% in 2009
US average: 39.3%
Section 08

People & community

Male
48.4%
−0.3 ptssince 2009
from 48.7% in 2009
Female
51.6%
+0.3 ptssince 2009
from 51.3% in 2009
Foreign born
3.1%
+1.8 ptssince 2009
from 1.4% in 2009
US average: 13.5%
Uninsured
4.4%
−2.1 ptssince 2013
from 6.5% in 2013
US average: 8.8%
Computer in household
95.6%
US average: 91.9%
Same house as last year
90.2%
US average: 86.2%
Marital status (2024)
Men 15+
Never married24.2%(955)
Married66.1%(2,613)
Widowed0.7%(27)
Divorced9.1%(358)
Women 15+
Never married20.8%(833)
Married62.4%(2,500)
Widowed3.3%(133)
Divorced13.5%(540)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

Uninsured
4.4%
−2.1 ptssince 2013
from 6.5% in 2013
US average: 8.8%
Employer-based
77.0%
US average: 55.4%
Direct-purchase
10.6%
US average: 13.7%
Medicare
11.3%
US average: 17.6%
Medicaid
5.1%
US average: 20.0%
VA health care
3.1%
US average: 2.3%
Any private
87.6%
US average: 68.1%
Any public
17.0%
US average: 35.2%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2020
Gulf War (2001 or later)38.2%(194)
US avg: 20.6%
Gulf War (1990s)21.9%(111)
US avg: 21.4%
Vietnam era41.1%(209)
US avg: 35.2%
Korean War0%(0)
US avg: 7.6%
World War II0%(0)
US avg: 2.9%

Share of the 508 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
Drill deeper

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Head to head

Compare Brandon to nearby cities

BRANDON VS
Sioux Falls
Income$75,970−19%
Home value$292,400+19%
Population213,748+1791%
SEE FULL COMPARISON →
BRANDON VS
Harrisburg
Income$108,724+16%
Home value$312,200+27%
Population10,405−8%
SEE FULL COMPARISON →
BRANDON VS
Tea
Income$120,139+28%
Home value$351,100+43%
Population8,019−29%
SEE FULL COMPARISON →
BRANDON VS
Sioux Center
Income$92,983−1%
Home value$290,800+18%
Population8,864−22%
SEE FULL COMPARISON →
Frequently asked

How many people live in Brandon, South Dakota?

Brandon, South Dakota has about 11,048 residents according to the 2020 American Community Survey.

What is the median household income in Brandon, South Dakota?

The typical household in Brandon, South Dakota earns about $93,536 a year. Half of households make more than that, and half make less.

Is Brandon, South Dakota expensive?

In Brandon, South Dakota, the median home is worth about $245,500, and the typical rent is about $905 a month.

How educated are people in Brandon, South Dakota?

About 40.3% of adults age 25 and over in Brandon, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in Brandon, South Dakota?

About 1.4% of people in Brandon, South Dakota live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →