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COUNTY · 2010 ACS

Potter County

South Dakota · 2,329 residents · 861.138 sq mi
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The short version

Potter County has lower-than-average household income, with a median household income of $42,422. Population has declined 14% since 2000. Median home value is $55,600. With a median age of 50.6, the population is older than the US median of 37.2.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 50.6
US median: 37.2
Less educated
20% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
2,329
−14%since 2000
from 2,693 in 2000
1990 – 2025
Population density
3 / sq mi
−14%since 2000
from 3 / sq mi in 2000
US average: 261
Median age
50.6
+10%since 2000
from 45.8 in 2000
US average: 37.2
Population, 1990 – 2024
2K2K3K3K3K1990201020202024Potter County
20242K
1990201020202024
Section 02

Income & economy

Median household income
$42,422
+11%inflation adjusted, since 2000
from $30,086 in 2000
US average: $52,703
1990 – 2024
Per capita income
$23,986
+38%since 2000
from $17,417 in 2000
US average: $27,286
Households earning $100K+
18.9%
+2.5 ptssince 2009
from 16.4% in 2009
US average: 33.3%
Poverty rate
10.0%
−2.6 ptssince 2000
from 12.6% in 2000
US average: 13.8%
Income inequality (Gini)
0.426
US average: 0.461
Workforce by industry, 2010
Agriculture, forestry, fishing22.3%
US avg: 1.9%
Construction22.3%
US avg: 1.4%
Information13%
US avg: 11.5%
Wholesale trade8.4%
US avg: 7.2%
Other services4.6%
US avg: 7%
Retail trade4.5%
US avg: 10.9%
Public administration4%
US avg: 4.9%
Finance & insurance3.6%
US avg: 5.1%
Transportation & warehousing2.7%
US avg: 3.1%
Professional, scientific, technical2.4%
US avg: 4.2%
Education & health services1.2%
US avg: 0.9%
Arts, entertainment, food0.8%
US avg: 2.4%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$55,600
+1%inflation adjusted, since 2000
from $43,500 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$500
+24%inflation adjusted, since 2000
from $318 in 2000
US average: $853
Owner-occupied
27.4%
−52.1 ptssince 2000
from 79.5% in 2000
17.5% rent
Vacancy rate
37.5%
−1.6 ptssince 2009
from 39.1% in 2009
US average: 12.1%
Owner cost-burdened
15.2%
−0.5 ptssince 2009
from 15.7% in 2009
US average: 30.9%
Renter cost-burdened
38.8%
+6.6 ptssince 2009
from 32.2% in 2009
US average: 46.8%
Afford Score
1.3
−9%since 2000
from 1.4 in 2000
1990 – 2024
RELATED:See current rent listings in Potter County on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic98%(2,640)
Black0%(0)
Hispanic / Latino0.2%(5)
Asian0.2%(5)
Other0%
Diversity Score0.9%(25)
2010
White, non-Hispanic97%(2,260)
Black0.1%(3)
Hispanic / Latino0.7%(17)
Asian0.3%(7)
Other0.9%(22)
Diversity Score5.2%(121)
Diversity Score
5
+451%since 2000
from 1 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
19.9%
+3.7 ptssince 2000
from 16.2% in 2000
US average: 27.9%
High school or higher
87.0%
+6.3 ptssince 2000
from 80.8% in 2000
US average: 84.9%
Graduate degree
4.0%
+0.7 ptssince 2000
from 3.3% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
11.5 min
−11%since 2000
from 13.0 min in 2000
US average: 25.2
Drive alone to work
66.6%
−4.5 ptssince 2009
from 71.2% in 2009
US average: 76.2%
Carpooled to work
7.5%
+1.2 ptssince 2009
from 6.3% in 2009
US average: 10.4%
Public transit
0.3%
Unchangedsince 2009
from 0.3% in 2009
US average: 4.7%
Worked from home
13.6%
+1.9 ptssince 2009
from 11.7% in 2009
US average: 4.1%
Walked to work
10.3%
+1.7 ptssince 2009
from 8.6% in 2009
US average: 2.8%
Biked to work
1.4%
−0.1 ptssince 2009
from 1.5% in 2009
US average: 0.5%
No vehicle available
2.3%
−0.6 ptssince 2009
from 2.9% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
9.6%
+2.4 ptssince 2009
from 7.2% in 2009
US average: 12.9%
Management & professional
33.8%
−30.7 ptssince 2009
from 64.5% in 2009
US average: 35.2%
Section 08

People & community

Male
50.3%
+1.8 ptssince 2009
from 48.5% in 2009
Female
49.7%
−1.8 ptssince 2009
from 51.5% in 2009
Foreign born
0.8%
−1.3 ptssince 2009
from 2.1% in 2009
US average: 12.8%
Veterans
14.2%
−32.7 ptssince 2009
from 46.9% in 2009
US average: 9.9%
Drill deeper

Places similar to Potter County

Sheridan County
Pop 2,427
Hamilton County
Pop 2,500
Meagher County
Pop 2,137
Kiowa County
Pop 2,432
Places similar to Potter County
Head to head

Compare Potter County to nearby counties

POTTER COUNTY VS
Sully County
Income$72,578+71%
Home value$205,400+269%
Population1,479−38%
SEE FULL COMPARISON →
POTTER COUNTY VS
Walworth County
Income$65,026+53%
Home value$136,600+146%
Population5,217+119%
SEE FULL COMPARISON →
POTTER COUNTY VS
Faulk County
Income$57,750+36%
Home value$147,500+165%
Population2,178−8%
SEE FULL COMPARISON →
POTTER COUNTY VS
Hyde County
Income$73,472+73%
Home value$181,600+227%
Population1,191−50%
SEE FULL COMPARISON →
Frequently asked

How many people live in Potter County, South Dakota?

Potter County, South Dakota has about 2,329 residents according to the 2010 American Community Survey.

What is the median household income in Potter County, South Dakota?

The typical household in Potter County, South Dakota earns about $42,422 a year. Half of households make more than that, and half make less.

Is Potter County, South Dakota expensive?

In Potter County, South Dakota, the median home is worth about $55,600, and the typical rent is about $500 a month.

How educated are people in Potter County, South Dakota?

About 19.9% of adults age 25 and over in Potter County, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in Potter County, South Dakota?

About 10.0% of people in Potter County, South Dakota live below the federal poverty line.

Has Potter County, South Dakota grown since 1990?

Yes, Potter County, South Dakota has shrunk since 1990. The population has lost about 861 residents, a change of about -27 percent over that period.

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Explore from here

1 census tract
Census Tract 1
4 ZIP codes
ZIP 57442ZIP 57450ZIP 57455ZIP 57475
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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →