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CITY · 2020 ACS

Cumberland

Wisconsin · 2,274 residents · 4.156 sq mi
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The short version

Cumberland has notably lower household income than the US average, with a median household income of $37,870. Population has held roughly steady since 2000. Median home value has risen by half since 2000, reaching $127,500. The poverty rate of 23.2% is well above the national figure. Households here earn about 40% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 42.2
US median: 38.8
Less educated
22% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
2,274
Unchangedsince 2000
from 2,280 in 2000
1990 – 2025
Population density
547 / sq mi
Unchangedsince 2000
from 549 / sq mi in 2000
US average: 280
Median age
42.2
−2%since 2000
from 43.2 in 2000
US average: 38.8
Population, 1990 – 2024
2K2K2K3K3K1990201020202024Cumberland
20242K
1990201020202024
Section 02

Income & economy

Median household income
$37,870
−23%inflation adjusted, since 2000
from $32,661 in 2000
US average: $66,278
1990 – 2024
Per capita income
$24,131
+29%since 2000
from $18,688 in 2000
US average: $35,364
Households earning $100K+
24.9%
+10.4 ptssince 2009
from 14.5% in 2009
US average: 43.9%
Poverty rate
23.2%
+11.4 ptssince 2000
from 11.7% in 2000
US average: 12.8%
Workforce by industry, 2020
Information24.4%
US avg: 11.1%
Retail trade20.5%
US avg: 10%
Other services6.6%
US avg: 6.6%
Public administration6.3%
US avg: 4.7%
Wholesale trade4.6%
US avg: 6.7%
Finance & insurance2.3%
US avg: 5.5%
Professional, scientific, technical2.3%
US avg: 4.7%
Agriculture, forestry, fishing1.1%
US avg: 1.7%
Construction1.1%
US avg: 1.2%
Arts, entertainment, food0.9%
US avg: 2%
Manufacturing0%
US avg: 0.5%
Transportation & warehousing0%
US avg: 2.5%
Education & health services0%
US avg: 0.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$127,500
+10%inflation adjusted, since 2000
from $77,400 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$649
+12%inflation adjusted, since 2000
from $385 in 2000
US average: $1,124
Owner-occupied
64.4%
−1.3 ptssince 2000
from 65.6% in 2000
35.6% rent
Afford Score
3.4
+42%since 2000
from 2.4 in 2000
1990 – 2024
RELATED:See current rent listings in Cumberland on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic96.9%(2,210)
Black0.1%(2)
Hispanic / Latino0.7%(17)
Asian0.4%(9)
Other0%
Diversity Score3.1%(71)
2020
White, non-Hispanic87.2%(1,983)
Black0.4%(10)
Hispanic / Latino5.8%(132)
Asian0.8%(18)
Other6.7%(152)
Diversity Score30.7%(698)
Diversity Score
31
+891%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
21.7%
+4.3 ptssince 2000
from 17.4% in 2000
US average: 32.9%
High school or higher
87.3%
+3.7 ptssince 2000
from 83.7% in 2000
US average: 88.5%
Graduate degree
6.4%
+2.6 ptssince 2000
from 3.7% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
17.5 min
+68%since 2000
from 10.4 min in 2000
US average: 26.9
Drive alone to work
83.4%
+5.9 ptssince 2009
from 77.5% in 2009
US average: 75.1%
No vehicle available
10.7%
+2.4 ptssince 2009
from 8.3% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
5.5%
+0.3 ptssince 2011
from 5.1% in 2011
US average: 5.4%
Labor force participation
60.4%
+0.8 ptssince 2011
from 59.6% in 2011
US average: 63.4%
Management & professional
23.9%
−38.8 ptssince 2009
from 62.7% in 2009
US average: 39.3%
Section 08

People & community

Male
48.8%
+1.1 ptssince 2009
from 47.7% in 2009
Female
51.2%
−1.1 ptssince 2009
from 52.3% in 2009
Foreign born
5.3%
+4.9 ptssince 2009
from 0.4% in 2009
US average: 13.5%
Uninsured
6.4%
−85.5 ptssince 2013
from 91.9% in 2013
US average: 8.8%
Drill deeper

Places similar to Cumberland

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Compare Cumberland to nearby cities

CUMBERLAND VS
Rice Lake
Income$52,417+38%
Home value$193,800+52%
Population8,882+289%
SEE FULL COMPARISON →
CUMBERLAND VS
New Richmond
Income$88,157+133%
Home value$285,100+124%
Population10,988+382%
SEE FULL COMPARISON →
CUMBERLAND VS
North Branch
Income$90,456+139%
Home value$322,300+153%
Population12,398+443%
SEE FULL COMPARISON →
CUMBERLAND VS
Menomonie
Income$56,889+50%
Home value$220,800+73%
Population16,664+630%
SEE FULL COMPARISON →
Frequently asked

How many people live in Cumberland, Wisconsin?

Cumberland, Wisconsin has about 2,274 residents according to the 2020 American Community Survey.

What is the median household income in Cumberland, Wisconsin?

The typical household in Cumberland, Wisconsin earns about $37,870 a year. Half of households make more than that, and half make less.

Is Cumberland, Wisconsin expensive?

In Cumberland, Wisconsin, the median home is worth about $127,500, and the typical rent is about $649 a month.

How educated are people in Cumberland, Wisconsin?

About 21.7% of adults age 25 and over in Cumberland, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Cumberland, Wisconsin?

About 23.2% of people in Cumberland, Wisconsin live below the federal poverty line.

Has Cumberland, Wisconsin grown since 1990?

Yes, Cumberland, Wisconsin has grown since 1990. The population has added about 111 residents, a change of about 5 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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