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CITY · 2020 ACS

Osceola

Iowa · 5,415 residents · 7.263 sq mi
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The short version

Osceola has lower-than-average household income, with a median household income of $50,696. Population has grown 16% since 2000. 13% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value is $90,600. The poverty rate of 22.7% is well above the national figure.

At a glance
Lower income
below the US median
US median: $66,278
Younger
median age 36.6
US median: 38.8
Less educated
13% hold a bachelor's degree
US average: 33%
More affordable
home values down 11%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
5,415
+16%since 2000
from 4,659 in 2000
1990 – 2025
Population density
746 / sq mi
+16%since 2000
from 641 / sq mi in 2000
US average: 280
Median age
36.6
−4%since 2000
from 38.0 in 2000
US average: 38.8
Population, 1990 – 2024
4K4K5K5K6K1990201020202024Osceola
20246K
1990201020202024
Section 02

Income & economy

Median household income
$50,696
+3%inflation adjusted, since 2000
from $32,701 in 2000
US average: $66,278
1990 – 2024
Per capita income
$24,742
+43%since 2000
from $17,244 in 2000
US average: $35,364
Households earning $100K+
25.9%
+2.8 ptssince 2009
from 23.1% in 2009
US average: 43.9%
Poverty rate
22.7%
+15.1 ptssince 2000
from 7.6% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade25.5%
US avg: 10%
Information13.9%
US avg: 11.1%
Wholesale trade9.7%
US avg: 6.7%
Other services4.7%
US avg: 6.6%
Transportation & warehousing3.3%
US avg: 2.5%
Public administration3.3%
US avg: 4.7%
Finance & insurance3.2%
US avg: 5.5%
Professional, scientific, technical2.6%
US avg: 4.7%
Education & health services0.6%
US avg: 0.8%
Agriculture, forestry, fishing0.3%
US avg: 1.7%
Construction0.3%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
Arts, entertainment, food0%
US avg: 2%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$90,600
−11%inflation adjusted, since 2000
from $67,800 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$582
−17%inflation adjusted, since 2000
from $467 in 2000
US average: $1,124
Owner-occupied
56.2%
−8.2 ptssince 2000
from 64.4% in 2000
43.8% rent
Afford Score
1.8
−14%since 2000
from 2.1 in 2000
1990 – 2024
RELATED:See current rent listings in Osceola on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.4%(4,306)
Black0.1%(5)
Hispanic / Latino6.2%(291)
Asian0.6%(27)
Other0%
Diversity Score16.3%(761)
2020
White, non-Hispanic68.9%(3,732)
Black0.7%(36)
Hispanic / Latino26.1%(1,415)
Asian1.1%(61)
Other4.7%(256)
Diversity Score58.9%(3,189)
Diversity Score
59
+260%since 2000
from 16 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
13.2%
−1.4 ptssince 2000
from 14.5% in 2000
US average: 32.9%
High school or higher
79.1%
−4.7 ptssince 2000
from 83.8% in 2000
US average: 88.5%
Graduate degree
4.9%
+0.8 ptssince 2000
from 4.1% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
20.6 min
+32%since 2000
from 15.7 min in 2000
US average: 26.9
Drive alone to work
79.5%
+6.9 ptssince 2009
from 72.6% in 2009
US average: 75.1%
No vehicle available
16.1%
+6.0 ptssince 2009
from 10.1% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
1.2%
−5.9 ptssince 2011
from 7.1% in 2011
US average: 5.4%
Labor force participation
62.6%
−0.1 ptssince 2011
from 62.7% in 2011
US average: 63.4%
Management & professional
26.6%
−40.2 ptssince 2009
from 66.8% in 2009
US average: 39.3%
Section 08

People & community

Male
51.4%
+2.2 ptssince 2009
from 49.1% in 2009
Female
48.6%
−2.2 ptssince 2009
from 50.9% in 2009
Foreign born
11.8%
+1.6 ptssince 2009
from 10.1% in 2009
US average: 13.5%
Uninsured
7.5%
−76.3 ptssince 2013
from 83.8% in 2013
US average: 8.8%
Drill deeper

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Compare Osceola to nearby cities

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Home value$237,500+162%
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OSCEOLA VS
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OSCEOLA VS
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Home value$309,000+241%
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OSCEOLA VS
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Income$65,932+30%
Home value$194,700+115%
Population212,086+3635%
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Frequently asked

How many people live in Osceola, Iowa?

Osceola, Iowa has about 5,415 residents according to the 2020 American Community Survey.

What is the median household income in Osceola, Iowa?

The typical household in Osceola, Iowa earns about $50,696 a year. Half of households make more than that, and half make less.

Is Osceola, Iowa expensive?

In Osceola, Iowa, the median home is worth about $90,600, and the typical rent is about $582 a month.

How educated are people in Osceola, Iowa?

About 13.2% of adults age 25 and over in Osceola, Iowa hold a bachelor's degree or higher.

What is the poverty rate in Osceola, Iowa?

About 22.7% of people in Osceola, Iowa live below the federal poverty line.

Has Osceola, Iowa grown since 1990?

Yes, Osceola, Iowa has grown since 1990. The population has added about 1,251 residents, a change of about 30 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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