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CITY · 2020 ACS

Holbrook

Arizona · 4,858 residents · 17.344 sq mi
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The short version

Holbrook has notably lower household income than the US average, with a median household income of $45,106. Population has held roughly steady since 2000. 15% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value has risen by half since 2000, reaching $102,200. The poverty rate of 20.9% is well above the national figure. Households here earn about 27% less than the Arizona median.

At a glance
Lower income
below the US median
US median: $66,278
Younger
median age 36.1
US median: 38.8
Less educated
15% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
4,858
−1%since 2000
from 4,917 in 2000
1990 – 2025
Population density
280 / sq mi
−1%since 2000
from 283 / sq mi in 2000
US average: 280
Median age
36.1
+22%since 2000
from 29.6 in 2000
US average: 38.8
Population, 1990 – 2024
5K5K5K5K5K1990201020202024Holbrook
20245K
1990201020202024
Section 02

Income & economy

Median household income
$45,106
−5%inflation adjusted, since 2000
from $31,746 in 2000
US average: $66,278
1990 – 2024
Per capita income
$19,798
+42%since 2000
from $13,912 in 2000
US average: $35,364
Households earning $100K+
22.3%
−1.1 ptssince 2009
from 23.5% in 2009
US average: 43.9%
Poverty rate
20.9%
+0.9 ptssince 2000
from 20.1% in 2000
US average: 12.8%
Workforce by industry, 2020
Wholesale trade9.6%
US avg: 6.7%
Finance & insurance7.1%
US avg: 5.5%
Information6.1%
US avg: 11.1%
Retail trade4.7%
US avg: 10%
Professional, scientific, technical4.6%
US avg: 4.7%
Education & health services2.5%
US avg: 0.8%
Agriculture, forestry, fishing2.1%
US avg: 1.7%
Construction2.1%
US avg: 1.2%
Transportation & warehousing0.5%
US avg: 2.5%
Other services0.5%
US avg: 6.6%
Public administration0.5%
US avg: 4.7%
Arts, entertainment, food0.1%
US avg: 2%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$102,200
+17%inflation adjusted, since 2000
from $58,200 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$730
+14%inflation adjusted, since 2000
from $427 in 2000
US average: $1,124
Owner-occupied
59.6%
−8.6 ptssince 2000
from 68.2% in 2000
40.4% rent
Afford Score
2.3
+24%since 2000
from 1.8 in 2000
1990 – 2024
RELATED:See current rent listings in Holbrook on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic48.1%(2,364)
Black2.1%(103)
Hispanic / Latino23.3%(1,148)
Asian1%(50)
Other0%
Diversity Score60.6%(2,980)
2020
White, non-Hispanic36.7%(1,782)
Black1.8%(87)
Hispanic / Latino25%(1,213)
Asian0.7%(33)
Other27.8%(1,351)
Diversity Score84.4%(4,099)
Diversity Score
84
+39%since 2000
from 61 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
15.5%
−0.3 ptssince 2000
from 15.8% in 2000
US average: 32.9%
High school or higher
84.5%
+6.3 ptssince 2000
from 78.2% in 2000
US average: 88.5%
Graduate degree
7.0%
+1.2 ptssince 2000
from 5.8% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
15.7 min
+20%since 2000
from 13.1 min in 2000
US average: 26.9
Drive alone to work
73.4%
+8.5 ptssince 2009
from 64.8% in 2009
US average: 75.1%
No vehicle available
10.6%
−1.3 ptssince 2009
from 11.9% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
5.0%
−10.1 ptssince 2011
from 15.0% in 2011
US average: 5.4%
Labor force participation
50.1%
−16.2 ptssince 2011
from 66.3% in 2011
US average: 63.4%
Management & professional
31.4%
−29.0 ptssince 2009
from 60.4% in 2009
US average: 39.3%
Section 08

People & community

Male
56.4%
+2.6 ptssince 2009
from 53.8% in 2009
Female
43.6%
−2.6 ptssince 2009
from 46.2% in 2009
Foreign born
3.6%
Unchangedsince 2009
from 3.7% in 2009
US average: 13.5%
Uninsured
4.9%
−75.9 ptssince 2013
from 80.8% in 2013
US average: 8.8%
Drill deeper

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Compare Holbrook to nearby cities

HOLBROOK VS
Winslow
Income$58,346+29%
Home value$167,600+64%
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HOLBROOK VS
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Income$60,368+34%
Home value$299,600+193%
Population12,471+156%
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HOLBROOK VS
Payson
Income$67,710+50%
Home value$382,400+274%
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HOLBROOK VS
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Income$71,512+59%
Home value$552,900+441%
Population77,260+1488%
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Frequently asked

How many people live in Holbrook, Arizona?

Holbrook, Arizona has about 4,858 residents according to the 2020 American Community Survey.

What is the median household income in Holbrook, Arizona?

The typical household in Holbrook, Arizona earns about $45,106 a year. Half of households make more than that, and half make less.

Is Holbrook, Arizona expensive?

In Holbrook, Arizona, the median home is worth about $102,200, and the typical rent is about $730 a month.

How educated are people in Holbrook, Arizona?

About 15.5% of adults age 25 and over in Holbrook, Arizona hold a bachelor's degree or higher.

What is the poverty rate in Holbrook, Arizona?

About 20.9% of people in Holbrook, Arizona live below the federal poverty line.

Has Holbrook, Arizona grown since 1990?

Yes, Holbrook, Arizona has grown since 1990. The population has added about 172 residents, a change of about 4 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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