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CITY · 2020 ACS

McFarland

Wisconsin · 8,991 residents · 4.854 sq mi
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The short version

McFarland is wealthier than most US places, with a median household income of $82,583. Population has grown 40% since 2000. Median home value has risen by half since 2000, reaching $260,800. Poverty is rare here, at 2.0% of residents. Households here earn about 30% more than the Wisconsin median.

At a glance
Wealthier
above the US median
US median: $66,278
Mid-age
median age 40.6
US median: 38.8
More educated
42% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
8,991
+40%since 2000
from 6,416 in 2000
1990 – 2025
Population density
1,852 / sq mi
+40%since 2000
from 1,322 / sq mi in 2000
US average: 280
Median age
40.6
+9%since 2000
from 37.1 in 2000
US average: 38.8
Population, 1990 – 2024
5K6K7K8K10K1990201020202024McFarland
20249K
1990201020202024
Section 02

Income & economy

Median household income
$82,583
−13%inflation adjusted, since 2000
from $62,969 in 2000
US average: $66,278
1990 – 2024
Per capita income
$42,554
+60%since 2000
from $26,625 in 2000
US average: $35,364
Households earning $100K+
56.3%
+4.9 ptssince 2009
from 51.4% in 2009
US average: 43.9%
Poverty rate
2.0%
−1.0 ptssince 2000
from 3.0% in 2000
US average: 12.8%
Workforce by industry, 2020
Information11.5%
US avg: 11.1%
Other services9.6%
US avg: 6.6%
Retail trade8.8%
US avg: 10%
Public administration7.4%
US avg: 4.7%
Transportation & warehousing5.9%
US avg: 2.5%
Finance & insurance4.3%
US avg: 5.5%
Wholesale trade3.8%
US avg: 6.7%
Professional, scientific, technical3.3%
US avg: 4.7%
Arts, entertainment, food1.1%
US avg: 2%
Education & health services1%
US avg: 0.8%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$260,800
+12%inflation adjusted, since 2000
from $154,500 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$1,185
+23%inflation adjusted, since 2000
from $641 in 2000
US average: $1,124
Owner-occupied
73.3%
+0.2 ptssince 2000
from 73.0% in 2000
26.7% rent
Afford Score
3.2
+29%since 2000
from 2.5 in 2000
1990 – 2024
RELATED:See current rent listings in McFarland on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic96.6%(6,200)
Black0.3%(22)
Hispanic / Latino1.1%(73)
Asian0.7%(44)
Other0%
Diversity Score5.4%(346)
2020
White, non-Hispanic88.9%(7,992)
Black1.3%(115)
Hispanic / Latino3.1%(279)
Asian2.2%(202)
Other1.4%(129)
Diversity Score19.7%(1,770)
Diversity Score
20
+265%since 2000
from 5 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
42.0%
+6.4 ptssince 2000
from 35.6% in 2000
US average: 32.9%
High school or higher
96.1%
−0.8 ptssince 2000
from 96.9% in 2000
US average: 88.5%
Graduate degree
11.3%
+2.9 ptssince 2000
from 8.4% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
22.3 min
+106%since 2000
from 10.8 min in 2000
US average: 26.9
Drive alone to work
82.5%
−3.7 ptssince 2009
from 86.2% in 2009
US average: 75.1%
No vehicle available
0.7%
−1.5 ptssince 2009
from 2.2% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
3.9%
−1.9 ptssince 2011
from 5.7% in 2011
US average: 5.4%
Labor force participation
75.3%
−2.7 ptssince 2011
from 78.1% in 2011
US average: 63.4%
Management & professional
44.7%
−24.5 ptssince 2009
from 69.2% in 2009
US average: 39.3%
Section 08

People & community

Male
45.2%
−4.1 ptssince 2009
from 49.2% in 2009
Female
54.8%
+4.1 ptssince 2009
from 50.8% in 2009
Foreign born
3.2%
−0.8 ptssince 2009
from 4.0% in 2009
US average: 13.5%
Uninsured
2.0%
−93.9 ptssince 2013
from 95.9% in 2013
US average: 8.8%
Drill deeper

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Compare McFarland to nearby cities

MCFARLAND VS
Monona
Income$87,773+6%
Home value$427,900+64%
Population8,664−5%
SEE FULL COMPARISON →
MCFARLAND VS
Cottage Grove
Income$139,313+69%
Home value$449,700+72%
Population8,930−2%
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MCFARLAND VS
Stoughton
Income$79,551−4%
Home value$293,500+13%
Population13,256+45%
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MCFARLAND VS
Fitchburg
Income$86,516+5%
Home value$417,200+60%
Population34,615+279%
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Frequently asked

How many people live in McFarland, Wisconsin?

McFarland, Wisconsin has about 8,991 residents according to the 2020 American Community Survey.

What is the median household income in McFarland, Wisconsin?

The typical household in McFarland, Wisconsin earns about $82,583 a year. Half of households make more than that, and half make less.

Is McFarland, Wisconsin expensive?

In McFarland, Wisconsin, the median home is worth about $260,800, and the typical rent is about $1,185 a month.

How educated are people in McFarland, Wisconsin?

About 42.0% of adults age 25 and over in McFarland, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in McFarland, Wisconsin?

About 2.0% of people in McFarland, Wisconsin live below the federal poverty line.

Has McFarland, Wisconsin grown since 1990?

Yes, McFarland, Wisconsin has grown since 1990. The population has added about 3,759 residents, a change of about 72 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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