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CITY

Goodman

Wisconsin · 170 residents · 1.662 sq mi
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The short version

Goodman has notably lower household income than the US average, with a median household income of $43,125. Population has held roughly steady since 2023. 13% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value is $72,700. With a median age of 67.1, the population is older than the US median of 38.9. Households here earn about 44% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 67.1
US median: 38.9
Less educated
13% hold a bachelor's degree
US average: 36%
More affordable
home values down 9%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
170
+6%since 2023
from 160 in 2023
2010 – 2024
Population density
102 / sq mi
+6%since 2023
from 96 / sq mi in 2023
US average: 281
Median age
67.1
+2%since 2023
from 65.5 in 2023
US average: 38.9
Population, 2010 – 2024
147187228268309201020202024Goodman
2024170
201020202024
Section 02

Income & economy

Median household income
$43,125
−4%inflation adjusted, since 2023
from $43,854 in 2023
US average: $82,259
2010 – 2024
Per capita income
$25,485
−6%since 2023
from $27,177 in 2023
US average: $44,673
Households earning $100K+
19.6%
−2.9 ptssince 2023
from 22.5% in 2023
US average: 53.3%
Poverty rate
17.1%
+7.1 ptssince 2023
from 10.0% in 2023
US average: 12.5%
Income inequality (Gini)
0.403
+21%since 2023
from 0.333 in 2023
US average: 0.476
Workforce by industry, 2024
Retail trade36.5%
US avg: 9.9%
Finance & insurance11.5%
US avg: 5.9%
Agriculture, forestry, fishing9.6%
US avg: 1.6%
Construction9.6%
US avg: 1.2%
Wholesale trade9.6%
US avg: 6.9%
Professional, scientific, technical5.8%
US avg: 5.1%
Education & health services5.8%
US avg: 0.9%
Transportation & warehousing1.9%
US avg: 2.2%
Manufacturing0%
US avg: 0.4%
Information0%
US avg: 10.8%
Arts, entertainment, food0%
US avg: 1.9%
Other services0%
US avg: 6.7%
Public administration0%
US avg: 4.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$72,700
−9%inflation adjusted, since 2023
from $78,000 in 2023
US average: $376,019
2010 – 2024
Median gross rent
$533
−4%inflation adjusted, since 2023
from $541 in 2023
US average: $1,442
Owner-occupied
74.2%
+2.3 ptssince 2023
from 71.9% in 2023
25.8% rent
Vacancy rate
28.7%
−1.2 ptssince 2023
from 29.9% in 2023
US average: 10.0%
Owner cost-burdened
15.3%
+15.3 ptssince 2023
from 0.0% in 2023
US average: 22.9%
Renter cost-burdened
8.0%
−4.0 ptssince 2023
from 12.0% in 2023
US average: 47.4%
Afford Score
1.7
−5%since 2023
from 1.8 in 2023
2010 – 2024
Gentrification Score
28
RELATED:See current rent listings in Goodman on RentDataNow
Section 04

Race & ethnicity

2023
White, non-Hispanic89.4%(143)
Black0%(0)
Hispanic / Latino3.8%(6)
Asian0%(0)
Other6.9%(11)
Diversity Score24.4%(39)
2024
White, non-Hispanic93.5%(159)
Black0%(0)
Hispanic / Latino1.8%(3)
Asian0%(0)
Other4.7%(8)
Diversity Score15.3%(26)
Diversity Score
15
−37%since 2023
from 24 in 2023
2010 – 2024
Section 05

Education

Bachelor's degree or higher
13.0%
+3.1 ptssince 2023
from 9.9% in 2023
US average: 35.6%
High school or higher
95.5%
+0.4 ptssince 2023
from 95.1% in 2023
US average: 89.6%
Graduate degree
0.6%
−0.8 ptssince 2023
from 1.4% in 2023
US average: 14.0%
Section 06

Commute & transportation

Average commute
32.2 min
−6%since 2023
from 34.3 min in 2023
US average: 26.5
Drive alone to work
90.4%
−5.7 ptssince 2023
from 96.1% in 2023
US average: 68.9%
Carpooled to work
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 8.5%
Public transit
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 3.2%
Worked from home
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 15.0%
Walked to work
5.8%
+5.8 ptssince 2023
from 0.0% in 2023
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 0.4%
No vehicle available
6.2%
+0.6 ptssince 2023
from 5.6% in 2023
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.7%
−3.6 ptssince 2023
from 7.3% in 2023
US average: 5.2%
Labor force participation
34.6%
−3.3 ptssince 2023
from 37.9% in 2023
US average: 63.5%
Self-employed
15.4%
+3.6 ptssince 2023
from 11.8% in 2023
US average: 13.1%
Management & professional
23.1%
−0.5 ptssince 2023
from 23.5% in 2023
US average: 42.5%
Section 08

People & community

Male
53.5%
−1.5 ptssince 2023
from 55.0% in 2023
Female
46.5%
+1.5 ptssince 2023
from 45.0% in 2023
Foreign born
1.8%
−0.1 ptssince 2023
from 1.9% in 2023
US average: 14.1%
Veterans
12.8%
−3.0 ptssince 2023
from 15.9% in 2023
US average: 6.2%
With a disability
22.4%
+4.3 ptssince 2023
from 18.1% in 2023
US average: 13.3%
Uninsured
2.9%
−0.9 ptssince 2023
from 3.8% in 2023
US average: 8.4%
Broadband at home
86.6%
+1.2 ptssince 2023
from 85.4% in 2023
US average: 91.0%
English only at home
97.6%
+0.8 ptssince 2023
from 96.8% in 2023
US average: 77.7%
Spanish at home
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 13.6%
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GOODMAN VS
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GOODMAN VS
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Frequently asked

How many people live in Goodman, Wisconsin?

Goodman, Wisconsin has about 170 residents according to the 2024 American Community Survey.

What is the median household income in Goodman, Wisconsin?

The typical household in Goodman, Wisconsin earns about $43,125 a year. Half of households make more than that, and half make less.

Is Goodman, Wisconsin expensive?

In Goodman, Wisconsin, the median home is worth about $72,700, and the typical rent is about $533 a month.

How educated are people in Goodman, Wisconsin?

About 13.0% of adults age 25 and over in Goodman, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Goodman, Wisconsin?

About 17.1% of people in Goodman, Wisconsin live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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