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CITY

Rancho Viejo

Texas · 2,851 residents (2025 est.) · 2.052 sq mi
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The short version

Rancho Viejo is wealthier than most US places, with a median household income of $90,714. The city has grown rapidly, with population up 62% since 2000. 60% of adults hold a bachelor's degree or higher, well above the national rate of 36%. Median home value has more than doubled since 2000, reaching $264,500. It sits in the top 10% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 41.1
US median: 38.9
More educated
60% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
2,849
+62%since 2000
from 1,754 in 2000
1990 – 2025
Population density
1,388 / sq mi
+62%since 2000
from 855 / sq mi in 2000
US average: 281
Median age
41.1
Unchangedsince 2000
from 41.0 in 2000
US average: 38.9

PEP 2025 EST:2,851 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
6171K2K2K3K1990201020202024Rancho Viejo
20243K
1990201020202024
Section 02

Income & economy

Median household income
$90,714
−22%inflation adjusted, since 2000
from $64,038 in 2000
US average: $82,259
1990 – 2024
Per capita income
$54,849
+58%since 2000
from $34,663 in 2000
US average: $44,673
Households earning $100K+
59.0%
+18.4 ptssince 2009
from 40.7% in 2009
US average: 53.3%
Poverty rate
6.4%
−3.2 ptssince 2000
from 9.7% in 2000
US average: 12.5%
Income inequality (Gini)
0.485
−4%since 2010
from 0.504 in 2010
US average: 0.476
Workforce by industry, 2024
Information15.8%
US avg: 10.8%
Retail trade8%
US avg: 9.9%
Finance & insurance6.4%
US avg: 5.9%
Professional, scientific, technical5.8%
US avg: 5.1%
Other services5.6%
US avg: 6.7%
Wholesale trade4.4%
US avg: 6.9%
Public administration4.2%
US avg: 4.8%
Transportation & warehousing3.9%
US avg: 2.2%
Agriculture, forestry, fishing0.9%
US avg: 1.6%
Education & health services0.6%
US avg: 0.9%
Manufacturing0.5%
US avg: 0.4%
Construction0.4%
US avg: 1.2%
Arts, entertainment, food0%
US avg: 1.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$264,500
+15%inflation adjusted, since 2000
from $126,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,392
+5%inflation adjusted, since 2000
from $726 in 2000
US average: $1,442
Owner-occupied
65.7%
−15.2 ptssince 2000
from 80.9% in 2000
34.3% rent
Vacancy rate
13.6%
−26.8 ptssince 2009
from 40.4% in 2009
US average: 10.0%
Owner cost-burdened
18.9%
−9.7 ptssince 2009
from 28.6% in 2009
US average: 22.9%
Renter cost-burdened
27.1%
−6.2 ptssince 2009
from 33.3% in 2009
US average: 47.4%
Afford Score
2.9
+48%since 2000
from 2.0 in 2000
1990 – 2024
Gentrification Score
43
RELATED:See current rent listings in Rancho Viejo on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic46%(807)
Black0.5%(9)
Hispanic / Latino48%(842)
Asian4.2%(73)
Other0%
Diversity Score68%(1,193)
2024
White, non-Hispanic23.7%(674)
Black0%(0)
Hispanic / Latino72.7%(2,072)
Asian2.5%(72)
Other1.1%(31)
Diversity Score51.8%(1,476)
Diversity Score
52
−24%since 2000
from 68 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
60.0%
+8.6 ptssince 2000
from 51.4% in 2000
US average: 35.6%
High school or higher
95.6%
+3.3 ptssince 2000
from 92.3% in 2000
US average: 89.6%
Graduate degree
23.4%
−0.8 ptssince 2000
from 24.1% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
26.3 min
+108%since 2000
from 12.6 min in 2000
US average: 26.5
Drive alone to work
83.8%
+8.5 ptssince 2009
from 75.4% in 2009
US average: 68.9%
Carpooled to work
8.9%
−9.3 ptssince 2009
from 18.1% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
6.0%
+2.0 ptssince 2009
from 4.0% in 2009
US average: 15.0%
Walked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
0.0%
−1.4 ptssince 2009
from 1.4% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.7%
+1.4 ptssince 2011
from 2.3% in 2011
US average: 5.2%
Labor force participation
67.9%
+10.3 ptssince 2011
from 57.6% in 2011
US average: 63.5%
Self-employed
14.0%
−1.8 ptssince 2009
from 15.8% in 2009
US average: 13.1%
Management & professional
59.3%
−23.4 ptssince 2009
from 82.7% in 2009
US average: 42.5%
Section 08

People & community

Male
52.5%
+0.8 ptssince 2009
from 51.7% in 2009
Female
47.5%
−0.8 ptssince 2009
from 48.3% in 2009
Foreign born
26.5%
+3.1 ptssince 2009
from 23.3% in 2009
US average: 14.1%
Veterans
4.4%
−43.4 ptssince 2009
from 47.7% in 2009
US average: 6.2%
With a disability
7.5%
−2.7 ptssince 2012
from 10.2% in 2012
US average: 13.3%
Uninsured
20.5%
−67.2 ptssince 2013
from 87.7% in 2013
US average: 8.4%
Broadband at home
96.4%
+8.9 ptssince 2017
from 87.5% in 2017
US average: 91.0%
English only at home
32.8%
−15.2 ptssince 2016
from 48.0% in 2016
US average: 77.7%
Spanish at home
61.9%
+15.6 ptssince 2016
from 46.3% in 2016
US average: 13.6%
Drill deeper

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Head to head

Compare Rancho Viejo to nearby cities

RANCHO VIEJO VS
Los Fresnos
Income$61,938−32%
Home value$152,200−42%
Population8,703+205%
SEE FULL COMPARISON →
RANCHO VIEJO VS
Brownsville
Income$52,130−43%
Home value$139,900−47%
Population192,957+6668%
SEE FULL COMPARISON →
RANCHO VIEJO VS
San Benito
Income$43,639−52%
Home value$85,300−68%
Population24,980+776%
SEE FULL COMPARISON →
RANCHO VIEJO VS
Harlingen
Income$53,645−41%
Home value$140,600−47%
Population72,467+2442%
SEE FULL COMPARISON →
Frequently asked

How many people live in Rancho Viejo, Texas?

Rancho Viejo, Texas has about 2,849 residents according to the 2024 American Community Survey.

What is the median household income in Rancho Viejo, Texas?

The typical household in Rancho Viejo, Texas earns about $90,714 a year. Half of households make more than that, and half make less.

Is Rancho Viejo, Texas expensive?

In Rancho Viejo, Texas, the median home is worth about $264,500, and the typical rent is about $1,392 a month.

How educated are people in Rancho Viejo, Texas?

About 60.0% of adults age 25 and over in Rancho Viejo, Texas hold a bachelor's degree or higher.

What is the poverty rate in Rancho Viejo, Texas?

About 6.4% of people in Rancho Viejo, Texas live below the federal poverty line.

Has Rancho Viejo, Texas grown since 1990?

Yes, Rancho Viejo, Texas has grown since 1990. The population has added about 2,025 residents, a change of about 246 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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