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CITY · 2020 ACS

Rowland

North Carolina · 885 residents · 1.05 sq mi
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The short version

Rowland is home to 885 people in North Carolina. Households here earn about 59% less than in North Carolina as a whole. Four-year degrees are less common here than nationally, at 14% of adults. The typical home is worth $69,100, having risen by half since 2000. The median age is 44.1, about 5 years above the US median. Households take in $23,000 at the median, 65% less than the US figure.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 44.1
US median: 38.8
Less educated
14% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

885
−23%since 2000
from 1,146 in 2000
1990 – 2025
44.1
+16%since 2000
from 38.1 in 2000
US average: 38.8
Land area
1.05 sq mi
Population, 19902024
8469631K1K1K19902000201020202024Rowland
2024946
1990201020202024
Age distribution, 2020
Under 55.1%(45)
US avg: 5.6%
5 to 97.8%(69)
US avg: 6.1%
10 to 145.8%(51)
US avg: 6.5%
15 to 195.3%(47)
US avg: 6.6%
20 to 245.6%(50)
US avg: 6.7%
25 to 3412.3%(109)
US avg: 13.5%
35 to 449.5%(84)
US avg: 12.7%
45 to 5411.2%(99)
US avg: 12.3%
55 to 6414.7%(130)
US avg: 13.1%
65 to 7415.6%(138)
US avg: 10%
75 to 845.3%(47)
US avg: 4.9%
85 and over1.8%(16)
US avg: 1.9%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 02

Income & economy

$23,000
−15%inflation adjusted, since 2000
from $18,021 in 2000
US average: $66,278
1990 – 2024
$15,292
+6%since 2000
from $14,411 in 2000
US average: $35,364
Households earning $100K+
9.7%
+2.1 ptssince 2009
from 7.6% in 2009
US average: 43.9%
24.3%
−6.9 ptssince 2000
from 31.3% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade38.4%
US avg: 10%
Information7.8%
US avg: 11.1%
Transportation & warehousing5.3%
US avg: 2.5%
Wholesale trade2.8%
US avg: 6.7%
Agriculture, forestry, fishing1.8%
US avg: 1.7%
Construction1.8%
US avg: 1.2%
Other services1.4%
US avg: 6.6%
Public administration1.4%
US avg: 4.7%
Manufacturing0%
US avg: 0.5%
Finance & insurance0%
US avg: 5.5%
Professional, scientific, technical0%
US avg: 4.7%
Education & health services0%
US avg: 0.8%
Arts, entertainment, food0%
US avg: 2%
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Section 03

Housing

$69,100
+14%inflation adjusted, since 2000
from $40,400 in 2000
US average: $265,253
1990 – 2024
$584
+25%inflation adjusted, since 2000
from $310 in 2000
US average: $1,124
53.4%
−8.2 ptssince 2000
from 61.6% in 2000
46.6% rent
2.28 people
−8%since 2009
from 2.48 people in 2009
US average: 2.61
3.0
−16%since 2009
from 3.6 in 2009
2009 – 2024
Years of local income it takes to buy a local home, on a scale of about 0 to 15. Lower is more affordable.
Section 04

Race & ethnicity

2000
White, non-Hispanic26.7%(306)
Black67.8%(777)
Hispanic / Latino0.3%(4)
Asian0%(0)
Other0%
2020
White, non-Hispanic19.1%(169)
Black65.1%(576)
Hispanic / Latino1.6%(14)
Asian0.3%(3)
Other12.8%(114)

No data for the years selected.

Section 04 · Origins

Detailed origins & ancestry

Ancestry
American21.2%(240)
English2.7%(31)
Welsh1.5%(17)
Scottish0.7%(8)
French0.3%(3)
Irish0.3%(3)
Section 05

Education

14.0%
−1.8 ptssince 2000
from 15.8% in 2000
US average: 32.9%
High school or higher
84.4%
+15.5 ptssince 2000
from 68.9% in 2000
US average: 88.5%
5.2%
+0.2 ptssince 2000
from 5.1% in 2000
US average: 12.7%
Section 06

Commute & transportation

29.3 min
+59%since 2000
from 18.4 min in 2000
US average: 26.9
92.9%
+11.3 ptssince 2009
from 81.6% in 2009
US average: 75.1%
13.5%
−10.0 ptssince 2009
from 23.5% in 2009
US average: 8.4%
Section 07

Work & employment

13.3%
+0.8 ptssince 2011
from 12.5% in 2011
US average: 5.4%
34.0%
−12.2 ptssince 2011
from 46.1% in 2011
US average: 63.4%
Women 20-64 in the labor force
48.3%
US average: 73.3%
23.5%
+1.1 ptssince 2009
from 22.4% in 2009
US average: 39.3%
Section 08

People & community

43.8%
−7.7 ptssince 2009
from 51.5% in 2009
56.2%
+7.7 ptssince 2009
from 48.5% in 2009
0.0%
−0.3 ptssince 2009
from 0.3% in 2009
US average: 13.5%
13.4%
−6.1 ptssince 2013
from 19.5% in 2013
US average: 8.8%
Computer in household
70.6%
US average: 91.9%
90.6%
US average: 86.2%
Marital status (2024)
Men 15+
Never married39.6%(151)
Married42%(160)
Widowed2.4%(9)
Divorced16%(61)
Women 15+
Never married39%(145)
Married26.6%(99)
Widowed20.7%(77)
Divorced13.7%(51)
SHARE WITHIN EACH SEX · POPULATION 15 AND OVER · 2024
Section 09

Health coverage

13.4%
−6.1 ptssince 2013
from 19.5% in 2013
US average: 8.8%
34.9%
US average: 55.4%
Direct-purchase
8.4%
US average: 13.7%
34.0%
US average: 17.6%
28.1%
US average: 20.0%
VA health care
2.0%
US average: 2.3%
Any private
42.2%
US average: 68.1%
Any public
54.0%
US average: 35.2%

Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.

Section 09 · Service history

Veterans

Veterans by period of service, 2020
Gulf War (2001 or later)9.2%(11)
US avg: 20.6%
Gulf War (1990s)8.3%(10)
US avg: 21.4%
Vietnam era65.8%(79)
US avg: 35.2%
Korean War5.8%(7)
US avg: 7.6%
World War II0%(0)
US avg: 2.9%

Share of the 120 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.

BAR + DOT: THIS PLACE · TICK: US AVERAGE
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Frequently asked

How many people live in Rowland, North Carolina?

Rowland, North Carolina has about 885 residents according to the 2020 American Community Survey.

What is the median household income in Rowland, North Carolina?

The typical household in Rowland, North Carolina earns about $23,000 a year. Half of households make more than that, and half make less.

Is Rowland, North Carolina expensive?

In Rowland, North Carolina, the median home is worth about $69,100, and the typical rent is about $584 a month.

How educated are people in Rowland, North Carolina?

About 14.0% of adults age 25 and over in Rowland, North Carolina hold a bachelor's degree or higher.

What is the poverty rate in Rowland, North Carolina?

About 24.3% of people in Rowland, North Carolina live below the federal poverty line.

Has Rowland, North Carolina grown since 1990?

Yes, Rowland, North Carolina has shrunk since 1990. The population has lost about 262 residents, a change of about -23 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →