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CITY · 2020 ACS

Florence

Wisconsin · 641 residents · 2.706 sq mi
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The short version

Population has grown 40% since 2019. 12% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value is $56,400. With a median age of 54.1, the population is older than the US median of 38.8. The poverty rate of 37.2% is well above the national figure.

At a glance
Older
median age 54.1
US median: 38.8
Less educated
12% hold a bachelor's degree
US average: 33%
More affordable
home values down 23%, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
641
+40%since 2019
from 457 in 2019
2010 – 2024
Population density
237 / sq mi
+40%since 2019
from 169 / sq mi in 2019
US average: 280
Median age
54.1
−9%since 2019
from 59.5 in 2019
US average: 38.8
Population, 2010 – 2024
361452543634725201020202024Florence
2024488
201020202024
Section 02

Income & economy

Per capita income
$26,495
−25%since 2019
from $35,130 in 2019
US average: $35,364
Households earning $100K+
3.8%
−8.5 ptssince 2019
from 12.3% in 2019
US average: 43.9%
Poverty rate
37.2%
+8.9 ptssince 2019
from 28.4% in 2019
US average: 12.8%
Workforce by industry, 2020
Information39.8%
US avg: 11.1%
Retail trade12.8%
US avg: 10%
Other services3.8%
US avg: 6.6%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
Wholesale trade0%
US avg: 6.7%
Transportation & warehousing0%
US avg: 2.5%
Finance & insurance0%
US avg: 5.5%
Professional, scientific, technical0%
US avg: 4.7%
Education & health services0%
US avg: 0.8%
Arts, entertainment, food0%
US avg: 2%
Public administration0%
US avg: 4.7%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$56,400
−23%inflation adjusted, since 2019
from $72,500 in 2019
US average: $265,253
2010 – 2024
Median gross rent
$277
−1%inflation adjusted, since 2019
from $275 in 2019
US average: $1,124
Owner-occupied
62.5%
+13.3 ptssince 2019
from 49.2% in 2019
37.5% rent
RELATED:See current rent listings in Florence on RentDataNow
Section 04

Race & ethnicity

2019
White, non-Hispanic99.1%(453)
Black0%(0)
Hispanic / Latino0.9%(4)
Asian0%(0)
Other0%(0)
Diversity Score2.2%(10)
2020
White, non-Hispanic93.8%(601)
Black0.3%(2)
Hispanic / Latino2%(13)
Asian0%(0)
Other0%(0)
Diversity Score6%(38)
Diversity Score
6
+175%since 2019
from 2 in 2019
2010 – 2024
Section 05

Education

Bachelor's degree or higher
11.7%
−2.8 ptssince 2019
from 14.5% in 2019
US average: 32.9%
High school or higher
83.5%
+3.8 ptssince 2019
from 79.6% in 2019
US average: 88.5%
Graduate degree
4.1%
+0.4 ptssince 2019
from 3.7% in 2019
US average: 12.7%
Section 06

Commute & transportation

Average commute
11.1 min
+5%since 2019
from 10.5 min in 2019
US average: 26.9
Drive alone to work
80.6%
−6.7 ptssince 2019
from 87.3% in 2019
US average: 75.1%
No vehicle available
23.4%
−1.1 ptssince 2019
from 24.6% in 2019
US average: 8.4%
Section 07

Work & employment

Unemployment rate
13.6%
+1.8 ptssince 2019
from 11.9% in 2019
US average: 5.4%
Labor force participation
37.0%
−0.5 ptssince 2019
from 37.5% in 2019
US average: 63.4%
Management & professional
9.8%
−11.5 ptssince 2019
from 21.3% in 2019
US average: 39.3%
Section 08

People & community

Male
45.1%
+3.3 ptssince 2019
from 41.8% in 2019
Female
54.9%
−3.3 ptssince 2019
from 58.2% in 2019
Foreign born
0.0%
Unchangedsince 2019
from 0.0% in 2019
US average: 13.5%
Uninsured
10.9%
Unchangedsince 2019
from 10.9% in 2019
US average: 8.8%
Drill deeper

Places similar to Florence

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Pop 502
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Pop 442
Gardner
Pop 381
Schall Circle
Pop 467
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Head to head

Compare Florence to nearby cities

FLORENCE VS
Escanaba
Income$45,369
Home value$125,200+122%
Population12,257+2412%
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FLORENCE VS
Marquette
Income$55,613
Home value$274,700+387%
Population21,944+4397%
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FLORENCE VS
Rhinelander
Income$51,421
Home value$125,700+123%
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FLORENCE VS
Menominee
Income$49,432
Home value$104,400+85%
Population8,175+1575%
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Frequently asked

How many people live in Florence, Wisconsin?

Florence, Wisconsin has about 641 residents according to the 2020 American Community Survey.

Is Florence, Wisconsin expensive?

In Florence, Wisconsin, the median home is worth about $56,400, and the typical rent is about $277 a month.

How educated are people in Florence, Wisconsin?

About 11.7% of adults age 25 and over in Florence, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Florence, Wisconsin?

About 37.2% of people in Florence, Wisconsin live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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