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CITY · 2020 ACS

Roland

Oklahoma · 3,316 residents · 2.997 sq mi
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The short version

Roland has notably lower household income than the US average, with a median household income of $43,370. Population has grown 17% since 2000. 8% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value has risen by half since 2000, reaching $96,700. At a median age of 34.4, residents skew younger than the country as a whole.

At a glance
Lower income
below the US median
US median: $66,278
Younger
median age 34.4
US median: 38.8
Less educated
8% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
3,316
+17%since 2000
from 2,842 in 2000
1990 – 2025
Population density
1,106 / sq mi
+17%since 2000
from 948 / sq mi in 2000
US average: 280
Median age
34.4
+10%since 2000
from 31.3 in 2000
US average: 38.8
Population, 1990 – 2024
2K3K3K3K4K1990201020202024Roland
20244K
1990201020202024
Section 02

Income & economy

Median household income
$43,370
−1%inflation adjusted, since 2000
from $29,015 in 2000
US average: $66,278
1990 – 2024
Per capita income
$17,960
+34%since 2000
from $13,410 in 2000
US average: $35,364
Households earning $100K+
23.0%
+5.9 ptssince 2009
from 17.1% in 2009
US average: 43.9%
Poverty rate
15.9%
−5.0 ptssince 2000
from 20.9% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade17.1%
US avg: 10%
Information13.5%
US avg: 11.1%
Finance & insurance9.2%
US avg: 5.5%
Professional, scientific, technical9%
US avg: 4.7%
Other services4.1%
US avg: 6.6%
Public administration3.8%
US avg: 4.7%
Agriculture, forestry, fishing3.7%
US avg: 1.7%
Wholesale trade3.2%
US avg: 6.7%
Manufacturing2.8%
US avg: 0.5%
Transportation & warehousing2.4%
US avg: 2.5%
Construction0.9%
US avg: 1.2%
Arts, entertainment, food0.9%
US avg: 2%
Education & health services0.3%
US avg: 0.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$96,700
+7%inflation adjusted, since 2000
from $60,300 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$756
+27%inflation adjusted, since 2000
from $397 in 2000
US average: $1,124
Owner-occupied
52.7%
−13.2 ptssince 2000
from 65.9% in 2000
47.3% rent
Afford Score
2.2
+7%since 2000
from 2.1 in 2000
1990 – 2024
RELATED:See current rent listings in Roland on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic72.8%(2,069)
Black4.5%(129)
Hispanic / Latino3.1%(88)
Asian0%(1)
Other0%
Diversity Score22.1%(628)
2020
White, non-Hispanic58.2%(1,929)
Black4.3%(144)
Hispanic / Latino4.7%(156)
Asian0.7%(24)
Other24.4%(808)
Diversity Score66%(2,190)
Diversity Score
66
+199%since 2000
from 22 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
8.1%
+0.4 ptssince 2000
from 7.7% in 2000
US average: 32.9%
High school or higher
82.7%
+9.1 ptssince 2000
from 73.7% in 2000
US average: 88.5%
Graduate degree
1.5%
−0.2 ptssince 2000
from 1.7% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
20.4 min
+90%since 2000
from 10.7 min in 2000
US average: 26.9
Drive alone to work
79.8%
−1.9 ptssince 2009
from 81.7% in 2009
US average: 75.1%
No vehicle available
5.5%
+1.4 ptssince 2009
from 4.1% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
1.3%
−11.7 ptssince 2011
from 13.0% in 2011
US average: 5.4%
Labor force participation
62.9%
−2.7 ptssince 2011
from 65.7% in 2011
US average: 63.4%
Management & professional
20.4%
−34.8 ptssince 2009
from 55.2% in 2009
US average: 39.3%
Section 08

People & community

Male
50.3%
+1.7 ptssince 2009
from 48.6% in 2009
Female
49.7%
−1.7 ptssince 2009
from 51.4% in 2009
Foreign born
0.8%
−0.3 ptssince 2009
from 1.1% in 2009
US average: 13.5%
Uninsured
21.1%
−50.1 ptssince 2013
from 71.2% in 2013
US average: 8.8%
Drill deeper

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Compare Roland to nearby cities

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Home value$178,100+84%
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ROLAND VS
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ROLAND VS
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ROLAND VS
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Home value$182,900+89%
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Frequently asked

How many people live in Roland, Oklahoma?

Roland, Oklahoma has about 3,316 residents according to the 2020 American Community Survey.

What is the median household income in Roland, Oklahoma?

The typical household in Roland, Oklahoma earns about $43,370 a year. Half of households make more than that, and half make less.

Is Roland, Oklahoma expensive?

In Roland, Oklahoma, the median home is worth about $96,700, and the typical rent is about $756 a month.

How educated are people in Roland, Oklahoma?

About 8.1% of adults age 25 and over in Roland, Oklahoma hold a bachelor's degree or higher.

What is the poverty rate in Roland, Oklahoma?

About 15.9% of people in Roland, Oklahoma live below the federal poverty line.

Has Roland, Oklahoma grown since 1990?

Yes, Roland, Oklahoma has grown since 1990. The population has added about 835 residents, a change of about 34 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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