Winona is a city of 4,183 people in Mississippi. The poverty rate is 32.1%, above the 12.5% national rate. 20% of adults hold a bachelor's degree, below the 36% national rate. Households here earn about 43% less than in Mississippi as a whole. Home values have more than doubled since 2000, reaching $123,000. 0% of locals were born outside the United States.
At a glance
Lower income
median household income $31,932, below the US median
US median: $82,259
Mid-age
median age 40.4
US median: 38.9
Less educated
20% hold a bachelor's degree
US average: 36%
Less affordable
home values up 33%, inflation adjusted
US median home: $376,019
Unique to this place
What stands out about Winona
What changed most since 1990
Population5,705 → 4,183(−27%)US over the same years: +35%
White share55.3% → 47.3%(−8.0 pts)US over the same years: −17.8 pts
Adults with a bachelor's degree12.5% → 20.1%(+7.5 pts)US over the same years: +15.3 pts
Shares are "alone or in combination": a person with both Medicare and Medicaid counts in each, so categories overlap and do not sum to 100%.
Section 09 · Service history
Veterans
Veterans by period of service, 2024
Gulf War (2001 or later)32.6%(56)
US avg: 26.4%
Gulf War (1990s)39%(67)
US avg: 24.3%
Vietnam era51.2%(88)
US avg: 33.1%
Korean War0%(0)
US avg: 4.5%
World War II0%(0)
US avg: 1%
Share of the 172 veterans here. A veteran who served across eras counts in each, so shares can total more than 100%. Peacetime-only service is included in the total but not shown as an era.
BAR + DOT: THIS PLACE · TICK: US AVERAGE
Over time
Winona, decade by decade
Winona population, inflation-adjusted income and home value, education, and diversity by year
Year
Population
Median household income
Median home value
Bachelor's degree+
Diversity score
1990
5,705
$33,001
$93,123
12.5%
62.0
2000
5,482
$45,833
$92,540
14.6%
64.7
2010
5,043
$45,296
$97,104
20.2%
64.3
2020
4,505
$41,591
$111,265
19.8%
66.2
2024
4,183
$31,932
$123,000
20.1%
63.0
Census years come from the decennial census and the latest year from the American Community Survey, so part of any change between those two rows can reflect the different surveys. Dollar figures are adjusted for inflation to 2024 dollars; a figure ending in "+" was at the Census Bureau's reporting cap that year. The diversity score runs from 0 to 100; see how it's calculated.
