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CITY

New London

Missouri · 981 residents (2025 est.) · 0.694 sq mi
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The short version

New London has lower-than-average household income, with a median household income of $63,021. Population has held roughly steady since 2000. 11% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $134,100. The poverty rate of 20.1% is well above the national figure.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 37.1
US median: 38.9
Less educated
11% hold a bachelor's degree
US average: 36%
Less affordable
home values up 43%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
1,130
+13%since 2000
from 1,001 in 2000
1990 – 2025
Population density
1,628 / sq mi
+13%since 2000
from 1,442 / sq mi in 2000
US average: 281
Median age
37.1
−5%since 2000
from 39.0 in 2000
US average: 38.9

PEP 2025 EST:981 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
8169251K1K1K1990201020202024New London
20241K
1990201020202024
Section 02

Income & economy

Median household income
$63,021
+20%inflation adjusted, since 2000
from $28,875 in 2000
US average: $82,259
1990 – 2024
Per capita income
$23,640
+65%since 2000
from $14,360 in 2000
US average: $44,673
Households earning $100K+
32.5%
+16.1 ptssince 2009
from 16.4% in 2009
US average: 53.3%
Poverty rate
20.1%
+6.5 ptssince 2000
from 13.6% in 2000
US average: 12.5%
Income inequality (Gini)
0.374
−15%since 2010
from 0.439 in 2010
US average: 0.476
Workforce by industry, 2024
Information28.4%
US avg: 10.8%
Wholesale trade12.1%
US avg: 6.9%
Retail trade11.9%
US avg: 9.9%
Finance & insurance4.1%
US avg: 5.9%
Professional, scientific, technical3%
US avg: 5.1%
Transportation & warehousing1.3%
US avg: 2.2%
Agriculture, forestry, fishing1.1%
US avg: 1.6%
Manufacturing1.1%
US avg: 0.4%
Education & health services1.1%
US avg: 0.9%
Construction0%
US avg: 1.2%
Arts, entertainment, food0%
US avg: 1.9%
Other services0%
US avg: 6.7%
Public administration0%
US avg: 4.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$134,100
+43%inflation adjusted, since 2000
from $51,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$755
+28%inflation adjusted, since 2000
from $325 in 2000
US average: $1,442
Owner-occupied
66.1%
−10.0 ptssince 2000
from 76.2% in 2000
33.9% rent
Vacancy rate
12.0%
−1.0 ptssince 2009
from 13.0% in 2009
US average: 10.0%
Owner cost-burdened
10.5%
+6.5 ptssince 2009
from 3.9% in 2009
US average: 22.9%
Renter cost-burdened
32.7%
−5.3 ptssince 2009
from 37.9% in 2009
US average: 47.4%
Afford Score
2.1
+20%since 2000
from 1.8 in 2000
1990 – 2024
Gentrification Score
54
RELATED:See current rent listings in New London on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic91.7%(918)
Black6.2%(62)
Hispanic / Latino0.7%(7)
Asian0.1%(1)
Other0%
Diversity Score16.6%(166)
2024
White, non-Hispanic90.6%(1,024)
Black2.3%(26)
Hispanic / Latino0%(0)
Asian0%(0)
Other7.1%(80)
Diversity Score21.7%(245)
Diversity Score
22
+31%since 2000
from 17 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
11.0%
+3.6 ptssince 2000
from 7.4% in 2000
US average: 35.6%
High school or higher
88.5%
+16.1 ptssince 2000
from 72.4% in 2000
US average: 89.6%
Graduate degree
3.9%
+2.1 ptssince 2000
from 1.9% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
24.1 min
+68%since 2000
from 14.3 min in 2000
US average: 26.5
Drive alone to work
82.3%
−8.4 ptssince 2009
from 90.7% in 2009
US average: 68.9%
Carpooled to work
14.9%
+9.9 ptssince 2009
from 5.0% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
1.8%
−1.5 ptssince 2009
from 3.2% in 2009
US average: 15.0%
Walked to work
0.0%
−0.8 ptssince 2009
from 0.8% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
4.4%
+1.8 ptssince 2009
from 2.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
1.3%
−11.7 ptssince 2011
from 12.9% in 2011
US average: 5.2%
Labor force participation
60.1%
−0.9 ptssince 2011
from 61.0% in 2011
US average: 63.5%
Self-employed
13.9%
−4.0 ptssince 2009
from 17.9% in 2009
US average: 13.1%
Management & professional
19.1%
−40.0 ptssince 2009
from 59.0% in 2009
US average: 42.5%
Section 08

People & community

Male
50.8%
+6.2 ptssince 2009
from 44.6% in 2009
Female
49.2%
−6.2 ptssince 2009
from 55.4% in 2009
Foreign born
0.0%
−0.3 ptssince 2009
from 0.3% in 2009
US average: 14.1%
Veterans
10.4%
−35.6 ptssince 2009
from 46.0% in 2009
US average: 6.2%
With a disability
19.6%
+4.4 ptssince 2012
from 15.2% in 2012
US average: 13.3%
Uninsured
6.5%
−70.7 ptssince 2013
from 77.2% in 2013
US average: 8.4%
Broadband at home
85.5%
+17.1 ptssince 2017
from 68.4% in 2017
US average: 91.0%
English only at home
100.0%
+1.5 ptssince 2016
from 98.5% in 2016
US average: 77.7%
Spanish at home
0.0%
−1.1 ptssince 2016
from 1.1% in 2016
US average: 13.6%
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Frequently asked

How many people live in New London, Missouri?

New London, Missouri has about 1,130 residents according to the 2024 American Community Survey.

What is the median household income in New London, Missouri?

The typical household in New London, Missouri earns about $63,021 a year. Half of households make more than that, and half make less.

Is New London, Missouri expensive?

In New London, Missouri, the median home is worth about $134,100, and the typical rent is about $755 a month.

How educated are people in New London, Missouri?

About 11.0% of adults age 25 and over in New London, Missouri hold a bachelor's degree or higher.

What is the poverty rate in New London, Missouri?

About 20.1% of people in New London, Missouri live below the federal poverty line.

Has New London, Missouri grown since 1990?

Yes, New London, Missouri has grown since 1990. The population has added about 142 residents, a change of about 14 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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