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CITY · 2010 ACS

Black River Falls

Wisconsin · 3,622 residents · 4.185 sq mi
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The short version

Black River Falls has notably lower household income than the US average, with a median household income of $31,964. Population has held roughly steady since 2000. Median home value has risen by half since 2000, reaching $121,200. The poverty rate of 23.9% is well above the national figure. Households here earn about 38% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 41.6
US median: 37.2
Average education
24% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

3,622
Unchangedsince 2000
from 3,618 in 2000
1990 – 2025
865 / sq mi
Unchangedsince 2000
from 865 / sq mi in 2000
US average: 261
41.6
−1%since 2000
from 41.9 in 2000
US average: 37.2
Population, 19902024
3K3K4K4K4K1990201020202024Black River Falls
20244K
1990201020202024
Section 02

Income & economy

$31,964
−25%inflation adjusted, since 2000
from $33,555 in 2000
US average: $52,703
1990 – 2024
$20,944
−3%since 2000
from $21,532 in 2000
US average: $27,286
Households earning $100K+
16.3%
−2.5 ptssince 2009
from 18.9% in 2009
US average: 33.3%
23.9%
+16.2 ptssince 2000
from 7.7% in 2000
US average: 13.8%
0.432
US average: 0.461
Workforce by industry, 2010
Retail trade13%
US avg: 10.9%
Wholesale trade9.1%
US avg: 7.2%
Information6.7%
US avg: 11.5%
Finance & insurance3.9%
US avg: 5.1%
Other services2.7%
US avg: 7%
Education & health services2%
US avg: 0.9%
Agriculture, forestry, fishing2%
US avg: 1.9%
Construction2%
US avg: 1.4%
Professional, scientific, technical1.9%
US avg: 4.2%
Public administration1.8%
US avg: 4.9%
Manufacturing0%
US avg: 0.5%
Transportation & warehousing0%
US avg: 3.1%
Arts, entertainment, food0%
US avg: 2.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

$121,200
+23%inflation adjusted, since 2000
from $77,900 in 2000
US average: $225,659
1990 – 2024
$448
−6%inflation adjusted, since 2000
from $378 in 2000
US average: $853
37.8%
−21.0 ptssince 2000
from 58.9% in 2000
42.3% rent
4.0%
−4.1 ptssince 2009
from 8.0% in 2009
US average: 12.1%
34.6%
+14.6 ptssince 2009
from 20.0% in 2009
US average: 30.9%
54.6%
+7.7 ptssince 2009
from 46.9% in 2009
US average: 46.8%
3.8
+63%since 2000
from 2.3 in 2000
1990 – 2024
RELATED:See current rent listings in Black River Falls on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic92.9%(3,362)
Black0.2%(7)
Hispanic / Latino1.2%(42)
Asian0.1%(4)
Other0%
Diversity Score3.8%(139)
2010
White, non-Hispanic90.2%(3,268)
Black0.5%(18)
Hispanic / Latino1.7%(63)
Asian0.3%(10)
Other4.2%(151)
Diversity Score16.4%(594)
16
+328%since 2000
from 4 in 2000
1990 – 2024
Section 05

Education

23.9%
+6.9 ptssince 2000
from 17.0% in 2000
US average: 27.9%
High school or higher
88.4%
+8.1 ptssince 2000
from 80.4% in 2000
US average: 84.9%
8.6%
+4.4 ptssince 2000
from 4.2% in 2000
US average: 10.2%
Section 06

Commute & transportation

13.4 min
+10%since 2000
from 12.2 min in 2000
US average: 25.2
79.4%
+5.4 ptssince 2009
from 74.1% in 2009
US average: 76.2%
8.7%
−5.0 ptssince 2009
from 13.7% in 2009
US average: 10.4%
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 4.7%
3.8%
−1.4 ptssince 2009
from 5.2% in 2009
US average: 4.1%
2.4%
−0.1 ptssince 2009
from 2.5% in 2009
US average: 2.8%
2.7%
+0.8 ptssince 2009
from 1.9% in 2009
US average: 0.5%
20.7%
−1.2 ptssince 2009
from 21.9% in 2009
US average: 8.7%
Section 07

Work & employment

14.9%
−2.2 ptssince 2009
from 17.1% in 2009
US average: 12.9%
31.2%
−34.9 ptssince 2009
from 66.0% in 2009
US average: 35.2%
Section 08

People & community

47.7%
−2.9 ptssince 2009
from 50.5% in 2009
52.3%
+2.9 ptssince 2009
from 49.5% in 2009
2.4%
+1.1 ptssince 2009
from 1.3% in 2009
US average: 12.8%
14.2%
−35.8 ptssince 2009
from 50.0% in 2009
US average: 9.9%
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Frequently asked

How many people live in Black River Falls, Wisconsin?

Black River Falls, Wisconsin has about 3,622 residents according to the 2010 American Community Survey.

What is the median household income in Black River Falls, Wisconsin?

The typical household in Black River Falls, Wisconsin earns about $31,964 a year. Half of households make more than that, and half make less.

Is Black River Falls, Wisconsin expensive?

In Black River Falls, Wisconsin, the median home is worth about $121,200, and the typical rent is about $448 a month.

How educated are people in Black River Falls, Wisconsin?

About 23.9% of adults age 25 and over in Black River Falls, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Black River Falls, Wisconsin?

About 23.9% of people in Black River Falls, Wisconsin live below the federal poverty line.

Has Black River Falls, Wisconsin grown since 1990?

Yes, Black River Falls, Wisconsin has grown since 1990. The population has added about 132 residents, a change of about 4 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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